As GM Authority covered back in October 2022, General Motors sent out a request to many of its white-collar employees asking that they return to the office for in-person work starting January 30th, 2023. Now, after lackluster obedience to this appeal, GM CEO Mary Barra is making it clear that The General expects its 43,500 salaried workers across the United States to listen.
According to a report from Detroit Free Press, Barra sent out a company-wide email making it evident that white-collar workers are expected to return to their desks inside GM facilities at least three times a week by the beginning of the 2024 calendar year.
“At the start of the year, we asked hybrid employees to be in the office three days a week in order to drive the greatest impact,” Barra stated in an email. “However, adherence has been mixed. We are now explicitly requesting hybrid employees to be onsite beginning January 8th, every Tuesday, Wednesday, Thursday at minimum. Senior leaders will continue to have the flexibility to determine if a team needs to be in the office more frequently.”
It’s worth noting that the Detroit-based automaker claims that this policy to intended to help it accelerate its electric vehicle sales growth. Of course, many automakers – including General Motors – have struggled to launch new EVs this year for a variety of different reasons. Despite this disappointment, Barra recently told investors that GM will have stronger electric vehicles sales over the course of the 2024 calendar year.
“We’re going through a historical transformation around the business,” GM spokesperson Kevin Kelly claimed in a prepared statement. “This is a way to get more collaboration around that transformation.”
For quick background on the development of this news, GM implemented a flexible “Work Appropriately” strategy in response to the COVID-19 pandemic that allowed its white-collar workers to work remotely more often. As the effects of the pandemic slowly subsided, the Detroit-based automaker tried to pivot into returning employees to in-person earlier this year. However, as is evidenced in Barra’s email, this transition hasn’t worked out as initially hoped.