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GM Authority

Chevrolet Argentina Sales Down 13 Percent In November 2023

Chevrolet Argentina sales decreased 13 percent to 2,067 units in November 2023. The figures place Chevrolet as the sixth best-selling automobile brand in Argentina during the month, behind Toyota, Volkswagen, Renault, Fiat and Ford.

Individual model sales performance was as follows:

During the first 11 months of the 2023 calendar year, Chevrolet Argentina sales increased seven percent to 29,649 units.

Sales Results - November 2023 - Argentina - Chevrolet

MODELNOV 2023 / NOV 2022NOVEMBER 2023NOVEMBER 2022YTD 2023 / YTD 2022 YTD 2023YTD 2022
CRUZE-67.63% 3591,109-36.95%9,201 14,594
EQUINOX-43.48% 1323+42.09%395 278
MONTANA* 63**281 *
ONIX-6.85% 517555-8.97%5,195 5,707
S10-43.20% 117206-21.04%1,970 2,495
SPIN+120.69% 6429+44.67%719 497
TRACKER+109.68% 931444+202.79%11,818 3,903
TRAILBLAZER-75.00% 14-60.13%61 153
CHEVROLET TOTAL-12.90% 2,0672,373+7.05%29,649 27,696

The GM Authority Take

After experiencing healthy gains spanning four consecutive months, Chevrolet Argentina sales suffered a notable double-digit decline in November. The Bow Tie brand once again lost sales volume in the Argentine market due to a newfound decrease in unit inventory and a decrease in demand for new vehicles in the South American country.

The protagonist responsible for the drop in Chevrolet Argentina sales during November was the Chevy Cruze, which recorded the most significant contraction of 750 units on a year-over-year basis. Sales of the compact car continued to drop as production rates at the GM Alvear plant dwindle as the end of the model’s production – scheduled for this month of December – looms. In addition, four other Chevy models were in the red last month.

For its part, the Chevy Tracker once again stood out with a healthy volume of almost 1,000 units and a triple-digit growth rate in November. This performance consolidates it as Chevrolet’s best-selling vehicle in Argentina and also as the most popular utility vehicle in the local market. Likewise, the Chevy Spin managed to post an uptick in sales, registering positive figures both for the month and year-to-date.

About The Numbers

Further Reading & Sales Reporting

Deivis is an engineer with a passion for cars and the global auto business. He is constantly investigating about GM's future products.

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