Chevrolet Korea sales decreased 35 percent to 2,602 units in September 2023 compared to September 2022 results.
Individual model sales performance was as follows:
- Chevrolet Bolt EUV sales decreased 23.8 percent to 397 units
- Chevrolet Bolt EV sales decreased 93.19 percent to 19 units
- Chevrolet Colorado sales decreased 48.88 percent to 91 units
- Chevrolet Equinox sales decreased 62.5 percent to 45 units
- Chevrolet Malibu sales decreased 100 percent to 0 units
- Chevrolet Spark sales decreased 99.9 percent to 1 units
- Chevrolet Tahoe sales decreased 75.68 percent to 9 units
- Chevrolet Trailblazer sales decreased 59.54 percent to 558 units
- Chevrolet Traverse sales decreased 67.78 percent to 58 units
- Chevrolet Trax sales increased 939.42 percent to 1,424 units
During the first nine months of the 2023 calendar year, Chevrolet Korea sales decreased two percent to 28,687 units.
Sales Results - September 2023 - South Korea - Chevrolet
| MODEL | SEP 2023 / SEP 2022 | SEPTEMBER 2023 | SEPTEMBER 2022 | YTD 2023 / YTD 2022 | YTD 2023 | YTD 2022 |
|---|---|---|---|---|---|---|
| BOLT EUV | -23.80% | 397 | 521 | +53.84% | 1,463 | 951 |
| BOLT EV | -93.19% | 19 | 279 | -51.49% | 212 | 437 |
| COLORADO | -48.88% | 91 | 178 | -47.00% | 1,193 | 2,251 |
| EQUINOX | -62.50% | 45 | 120 | -43.89% | 436 | 777 |
| MALIBU | -100.00% | 0 | 149 | -93.77% | 80 | 1,284 |
| SPARK | -99.90% | 1 | 1,031 | -84.08% | 1,429 | 8,974 |
| TAHOE | -75.68% | 9 | 37 | -46.42% | 172 | 321 |
| TRAILBLAZER | -59.54% | 558 | 1,379 | -46.97% | 6,193 | 11,679 |
| TRAVERSE | -67.78% | 58 | 180 | -36.26% | 835 | 1,310 |
| TRAX | +939.42% | 1,424 | 137 | +1,277.69% | 16,670 | 1,210 |
| CHEVROLET TOTAL | -35.14% | 2,602 | 4,012 | -1.99% | 28,687 | 29,270 |
The GM Authority Take
After experiencing contractions during July and August, the drop in Chevrolet Korea sales during September was even more significant, representing the highest rate of downward change in sales volume so far this year. As such, Chevrolet ended the third quarter of 2023 in the red in the South Korean market, following a negative streak spanning three consecutive months.
The loss during September was driven by lower sales volumes of most models offered by Chevrolet in South Korea, along with a further drop in monthly volume for the all-new 2024 Chevy Trax. In fact, this is the third significant month-over-month reduction in sales volume suffered by the brand’s entry-level crossover SUV, while the 1,424 deliveries posted in September is the lowest monthly figure since the launch of the second-generation Trax in South Korea.
In addition to the significant contractions posted by discontinued models, which was to be expected, the Chevy Trailblazer suffered one of the highest declines so far this year. Additionally, Chevy’s entire line of vehicles imported into South Korea recorded drastic drops in September. The combination of these factors resulted in a deepening of the Bow Tie brand’s poor performance in the local South Korean market.
About The Numbers
- All percent change figures compared to Chevrolet Korea sales in September 2022, unless noted otherwise
- South Korea sales figures reflect actual vehicle registrations rather than wholesales
Further Reading & Sales Reporting
- GM news
- Running GM sales results
- Running Chevrolet sales results
- GM Q3 2023 sales reports
- GM Q3 2023 sales U.S.A.
- Chevrolet sales Q3 2023 U.S.A.
- Cadillac sales Q3 2023 U.S.A.
- Buick sales Q3 2023 U.S.A.
- GMC sales Q3 2023 U.S.A.
- GM Canada sales Q3 2023
- GM Mexico sales Q3 2023
- GM China sales Q3 2023
- GM Brazil sales Q3 2023
- GM Argentina sales Q3 2023
- GM Chile sales Q3 2023
- GM Colombia sales Q3 2023
- GM South Korea sales Q3 2023
- Chevrolet South Korea sales July 2023
- Chevrolet South Korea sales August 2023
- Chevrolet South Korea sales September 2023 (this page)
- GM Q3 2023 sales U.S.A.
Comment
Just like Europe when General Motor own Opel gm employed Europe people just like South Korea, but their consumers on;y support their own companies. Too bad Americans consumer do the same.