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There’s A Gender Gap In EV Buyers, Study Shows

When it comes to encouraging the mass adoption of electric vehicles, one of the many factors that automakers must consider is the take rate, as in how many people are actually transitioning from ICE-powered vehicles to all-electric vehicles. Now, a recent study has shed some light on this aspect, and found an interesting discrepancy between men and women in regard to who is more likely to purchase an EV.

According to a report from Edmunds, 67 percent of EV buyers were men, meaning that the remaining 33 percent where women. For comparison’s sake, the buyer breakdown across the entire auto industry currently stands at 59 percent men and 41 percent women.

The study cites several possible explanations for the difference in take rate between men and women, including just general sentiment of all-electric vehicles. Men were overall more enthusiastic about EVs, while women were more likely to be neutral or didn’t know enough to form an opinion.

When women do purchase an electric vehicle, it’s for different reasons. While men consider factors like vehicle brand and amenities, women find that the EVs range and the tax credit availability is much more important.

Side profile of 2024 Chevy Blazer EV.

In regard to those who may be considering an EV as their next vehicle, there was once again a difference between men and women. The former cited wanting to have the most recent technology, while the latter admitted that they liked the feeling of rapid acceleration, and wanted to help fight climate change.

As for getting more women on EV train, the study found that many women are waiting for more affordable electric vehicles to become available before making the transition. Considering that the average price of a new all-electric vehicle currently sits around $60,000, this is certainly a large motivator to remain in the ICE-powered camp.

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As a typical Florida Man, Trey is a certified GM nutjob who's obsessed with anything and everything Corvette-related.

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Comments

  1. Interesting and believable.

    Reply
  2. If Kia prices the EV9 as close to their Telluride as possible, they will not be able to make enough of them.
    First Automaker that makes a true Three row crossover in that segment (Think Chevy Traverse) that has good range, fast DC Fast-charging speed, and priced close to their ICE versions will have HUGE hit on their hands.
    It could be Kia but waiting to see the price.

    Reply
    1. same here, i have my reservation done, but yet to see the price.
      The basic trim is still quite attractive IMO (the big battery 99.8kWH LIGHT version).
      GM needs to have something similar. They are years behind.

      Reply
  3. EVs are an extension of technology. Guys tend to be more interested in technology.

    Reply
    1. True and women tend to be more practical.

      Reply
  4. Sounds like a sexist report.

    Reply
  5. Did they just assume theres only 2 genders!!! 😱

    Reply
    1. You are either a “stick shift” or an “automatic”. LOL

      Reply
  6. The big mistake at GM is to go all out on EV. There needs to be a transition from ICE to EV’s and that is hybrids. Eventually a new generation of buyers will embrace EV’ since they spent their short lifetime charging smart devices.

    The Chevy Volt was an engineering success but never caught on big time. I made a comment and an GM engineer agreed, it was too expensive to bring the technology to other vehicles. EV’s have no emissions standards to meet. An ICE and electric get very complex and must meet emissions which can get costly. EV’s are expensive now because of development cost and it seems the batteries is a major contributor for the high cost.

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  7. It’s probably men buying these EVs for their wives

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  8. If 59% are men and 41% are women would someone please tell the Dems that there are only two genders? You will then be labeled at a sexist, homophobe, and most likely somehow also a racist.

    Reply
  9. Not sure why this is a surprise to anyone. Cars are “traditionally” mens’ jewelry. Women wear it,
    men sit in it.

    Reply
  10. Yeah, “all the above”. Someone how “the world order” just doesn’t fit YOUR pictures.
    Just because “other people” (that’s how you frame it) struggle with gender identity crisis,
    doesn’t make them crazy Dems. It’s a struggle you or I can’t imagine. Please, have some
    empathy.

    Reply
    1. I have all the empathy in the world but there are only two genders.

      Reply
      1. You live a very sheltered life if you really believe that. I bet you didn’t think there were gay people before they started coming out of the closet.

        Reply
    2. So can we sue the Dems for bullying??? I heard someone put it this way, if your friend is chronically anorexic, and believes their fat despite withering away, is it “empathy” to say, “yeah, your the fattiest fat fatty that ever touched a cheeseburger!” Cause thats their body image and what they beleive. Empathy in this case is therapy, NOT REAFFIRMATION! If you really care about trannys, get them therapy! Dont keep feeding their dillusion.

      Reply
      1. Again, you must live a very sheltered and biased life. My mom used to say “It takes all kinds to make the world go round.” I suppose that does include you.
        And you need an editor. You used the possessive case of the third person personal pronoun instead of the contraction. It speaks to your level of education and competency and is ironic because nonbinary folks often prefer that pronoun. A bit of a Freudian slip.

        Reply
      2. Typical right winger…calling someone a tranny is being a jerk.
        Not everyone thinks looks or lives like you (thank god).

        Reply
  11. How many of those men were married and buying for their wife?

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  12. The way I see it there are 5 main obstacles to the widespread acceptance of EVs and these statistics seem to fit with this observation. I’ve listed them in reverse order of difficulty solving.
    5) Price. EVs are currently more expensive than ICE vehicles. I think this problem will sort itself out once there are more EVs on the road and more competition which will drive down the price. Also, people will adjust to seeing cars costing $30,000 to $50,000. (I remember when you could get a nice new car for $2,500)
    4) Access to charging stations for road trips. We’re adding more stations all the time, but the most rural areas are going to be a problem.
    3) Home charging. If you own your own home and have a garage or driveway, EVs are a no brainer. If you live in an apartment complex or a downtown apartment building, the builders didn’t even put in enough parking spaces for the number of tenants they have let allow the ability to provide enough charging stations.
    2) Politics. Some people view EVs as a government overreach and are not concerned with the environmental impact, or just simply aren’t willing to move on from a very successful, and familiar product. (Don’t confuse me with facts, my minds made up).
    1) There is a significant percentage of the population who are not intelligent enough to manage an EV without more training. I mean you still see people running out of gas on the highway, and there’s a gas station on just about every corner. Managing the charging of an EV requires a little more than just how much juice do I have left. You need to be a little more forward thinking about your plans and how long it’s going to take to recharge.

    Reply
    1. You can put me in category 2. I have no desire to own an EV for a number of valid reasons. I’m hoping that others, including the government, don’t try to shove an EV down my throat. However, I would be open to a better alternative, such as a car powered by zero-carbon or “carbon capture” synthetic fuel, such as one powered by Porsche’s synthetic fuel being produced in Porsche’s plant in Chile

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    2. I basically agree with your 5 issues but not #1. The Cadillac LYRIQ is priced below its ICE competitors.

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    3. This is a great summary. I also don’t think enough media attention has been given to #3. So many people live in urban environments where secure overnight charging will never be available. And those same environments happen to have the worst air quality. Consider all of the low-income urban housing areas. Those folks are basically closed out from owning EV’s even if they could afford used ones. The automakers are going to have to continue making some ICE vehicles to “serve the underserved”. The companies that are planning to go 100% EV are turning their backs on the masses. But that’s OK, we don’t all need to own an Audi or a Volvo.

      Reply
  13. I’m on my 3rd Chevy Bolt. I leased the first two, but I’ll buy the next one tomorrow. I think women are too busy shouldering their multiple responsibilities (work, home, kids, community) to think much about cars. Range insecurity may also be too much for them. they’re juggling enough without that. I’m retired so I have the time to plan my travel and I don’t travel all that far. The environment was my top concern, but once you’ve driven an EV, it’s hard to go back. ICE cars are just too sluggish and they stink. (Really people do you have to idle your cars while you check your cell phone, wait for someone or warm/cool your car? In 15 minutes of idling, you use a pound of CO2 on average. (Pet peeve.)

    Reply
  14. Let’s get to the bottom of this whole EV thingie. How many Washington DC Democrats are buying EV’s in support of the “mandate” EV push? Can some service to a survey/ study? Then we will know what these people (term used loosely) are driving compared to what they are mandating us to drive or if they would rather own/ drive a 1967 Corvette instead for example.

    Reply
    1. My guess would be that most DC Democrats are too old to drive- for that matter, most Republicans are as well. We need to dump the lot of them and start over fresh. Also, we need to put them all on notice that they are working for the American people, and being in the Senate and House is NOT a get rich quick scheme, but a hard job aimed at pleasing your constituents, and not doing the job you are there for is an easy way out.
      Let’s not even get started on the Presidency.

      Reply
    2. Sure, Washington Demos wants us to be “all in” but are they willing to be “all in”? To Washington DC Demo’s, practice what you preach. If we have to suffer with these (censored) Ev vehicles, then so do you. Unload your ’67 Corvette for example and get a Bolt.

      Reply
  15. Why do you weirdos turn every ev topic into some political bs? No one cares about your conspiracy theories, either you’re gonna buy an EV or not. Sheesh

    Reply
  16. Would like one and even diy my own conversion to make it more affordable plus I like the old styles and rebuild ability of them!

    However once you hit near 50 nobody wants you for a decent paying job and even not! So maybe the lottery! Lol!

    Reply

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