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Chevrolet Brazil Sales Down Three Percent In August 2023

Chevrolet Brazil sales decreased three percent to 29,639 units in August 2023. The figures rank GM as the third-largest car manufacturer in the country, while Chevrolet finished as second best-selling automobile brand, behind Fiat.

Individual model sales performance was as follows:

During the first eight months of the 2023 calendar year, Chevrolet Brazil sales increased 19.5 percent to 208,352 units.

Sales Results - August 2023 - Brazil - Chevrolet

MODELAUG 2023 / AUG 2022AUGUST 2023AUGUST 2022YTD 2023 / YTD 2022 YTD 2023YTD 2022
BOLT EV* 30+4,000.00%41 1
CORVETTE-12.50% 78-27.12%43 59
CRUZE-87.43% 1281,018-86.69%1,041 7,821
EQUINOX* 328**2,555 *
MONTANA+288,300.00% 2,8841+132,533.33%19,895 15
ONIX-18.04% 15,40018,789+15.91%111,907 96,550
S10-3.69% 2,0372,115-2.89%17,790 18,319
SPIN+54.52% 2,3411,515+33.84%12,958 9,682
TRACKER-5.01% 6,3726,708+2.78%40,773 39,672
TRAILBLAZER-55.51% 109245-26.67%1,108 1,511
CHEVROLET TOTAL-3.01% 29,63930,558+19.48%208,352 174,378

The GM Authority Take

The slight drop in Chevrolet Brazil sales during August interrupted the brand’s seven-month-long streak of consecutive increases in the South American country. Despite the setback, last month’s 29,639 units represent the Bow Tie’s third-highest monthly sales volume in the Brazilian market so far in 2023. The performance enabled the brand to regain second place among the country’s best-selling automobile brands, after falling the prior three months to Volkswagen (which sold 28,806 vehicles during August).

Several nameplates suffered notable drops in August, including the Chevy Onix and Tracker – the brand’s two best-selling models in the country. However, the Onix maintained its position as the best-selling vehicle in the entire Brazilian automotive market, while the Tracker was the most popular crossover. The Chevy Cruze saw the biggest decline, shedding nearly 900 units year-over-year.

In contrast, the all-new Chevy Montana continues its momentum as one of the fastest growing nameplates in Brazil. However, it doesn’t stand out too much in its segment just yet, which is largely led by the Fiat Toro. In addition, the Chevy Spin again posted a healthy double-digit increase, consolidating it as the most popular three-row family vehicle in the local market.

About The Numbers

Further Reading & Sales Reporting

Deivis is an engineer with a passion for cars and the global auto business. He is constantly investigating about GM's future products.

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Comment

  1. Americans like to rag on FIAT but they do very well in other markets (LATAM & Europe) and it’s shocking that they beat both Chevrolet and VW.
    Price must play a big role but GEM cars are supposed to be value priced

    Reply

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