General Motors unveiled the all-new 2025 Cadillac Escalade IQ earlier in August, revealing the first-ever all-electric production vehicle to wear the vaunted luxury SUV nameplate. In addition to the standard-length Escalade IQ, Cadillac will also offer the extended-length Escalade IQL, which, like the ICE-powered Cadillac Escalade ESV, will provide additional interior room via larger exterior dimensions. Interestingly, the Cadillac Escalade IQL will also fix a weird naming glitch introduced by the Escalade ESV.
For those readers who may be unaware, the “ESV” in Cadillac Escalade ESV stands for “Escalade Stretch Vehicle”. So, spelling out the acronym in conjunction with the make and model, we get “Cadillac Escalade Escalade Stretch Vehicle,” a redundancy which is a bit annoying for those that know.
It’s a bit like saying ATM machine, as ATM already stands for Automated Teller Machine. However, this isn’t the first time Cadillac has incorporated a similar naming glitch to its lineup. Just a few examples include the Cadillac Seville STS (Seville Touring Sedan), the Cadillac Seville SLS (Seville Luxury Sedan), the Cadillac DeVille DTS (DeVille Touring Sedan) and the Cadillac Eldorado ETC (Eldorado Touring Coupe). Cadillac set things straight afterwards by renaming the Seville and DeVille as the STS and DTS, respectively.
Now, it looks like Cadillac is finally fixing the ESV naming glitch with the forthcoming debut of the Cadillac Escalade IQL. The “IQ” is a reference to Cadillac’s latest all-electric naming conventions, which sticks the two letters onto the end of the model name (Cadillac Lyriq, Cadillac Celestiq, Cadillac Optiq), while the “L” references the SUV’s longer body style, as compared to the standard Cadillac Escalade IQ.
Exact details on the upcoming Cadillac Escalade IQL are still forthcoming. However, GM Authority rendered the new all-electric SUV in a series of exclusive images a few weeks ago, so check those out to see what it might look like.
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Comments
Wow. I didn’t even realize that this was a problem.
Good to hear that it is getting fixed, I guess.
Wow, that’s really impressive. 🙄. Must have taken a whole team of MBAs to figure out that scheme.
More lame Cadillac alphabet soup names to swallow?
The reasoning given makes little sense. You Have Escalade IQ – adding the IQ to the end of the name. If that were actually the convention, you would have the Cadillac Lyr, Celest, and Opt as models with IQ added to denote them as electric. Cadillac has no naming convention, or the Escalade would have been the Cadillac XT-7 or 8 at last refresh, but Escalade has too much marketing value to change it.