GM brand Chevy just revealed to GM Authority that the 2024 Chevy Colorado will be equipped with the Ultifi end-to-end vehicle software platform, just as the platform will be rolled out in the 2024 GMC Canyon among Big Red’s vehicle lineup.
Ultifi is powered by the Vehicle Intelligence Platform (VIP), otherwise known as Global B electric architecture, developed by GM as a platform supporting wide-ranging customization of a vehicle’s functions. The platform supports many software-defined features, apps and services for owners of GM vehicles to use.
The Ultifi platform could potentially offer conveniences such as starting the 2024 Chevy Colorado when facial recognition identifies the driver. Other possible uses include communication with the owner’s smart home to interact with climate control settings and security systems, or a “teen driving” mode.
Ultifi could also help GM generate future revenue streams, with the automaker hopeful customers will continue buying upgrades or subscribing to over-the-air services to keep features current. The General wants to continue earning through Ultifi services during the second and third ownerships of used, Ultifi-equipped vehicles.
Besides adding Ultifi to its technology suite the 2024 Chevy Colorado will also introduce the range-topping ZR2 Bison variant. The Chevy Colorado ZR2 Bison adds more off-road features and equipment to the Colorado ZR2, which was already outfitted for improved overlanding capability.
The 2024 Chevy Colorado ZR2 Bison was developed in collaboration with American Expedition Vehicles (AEV), along with input from off-road racing champion Chad Hall and Rubicon Trail testing. A lifted suspension gives the truck variant 12.2 inches of ground clearance, while its design incorporates 38.2-degree approach, 26-degree departure, and 26.9-degree breakover angles.
Equipment for the Bison includes a winch-capable AEV heavy duty front bumper, 35-inch OD Mud/Terrain tires on 17-inch AEV beadlock-capable wheels, Boron steel skid plates and rocker protectors. Rugged aesthetics are provided not only by body panel sculpting, but also a Chevy Flowtie front badge, Bison exterior badging, and a racing-inspired tire carrier.
As a reminder, the 2024 Chevy Colorado is motivated by one of two engines. These include the turbocharged 2.7L I4 L2R gasoline motor developing 237 horsepower and 260 pound-feet of torque.
The second is the turbocharged 2.7L I4 L3B gasoline engine providing 310 horsepower and 391 pound-feet of torque with its Turbo Plus tune. The L3B engine used in the ZR2 and ZR2 Bison is the Turbo High-Output variant cranking out 310 horsepower and 430 pound-feet of torque.
As GM Authority previously revealed, start of regular production (SORP) for the 2024 Chevy Colorado is scheduled for October 30th, 2023. The 2024 GMC Canyon production starts the same day, with both trucks rolling off the assembly line at the GM Wentzville plant in Missouri.
Chevrolet dealership orders will open the week of August 24th and retail order processing will start the week of September 28th, 2023.