Making its formal introduction for the 2024 model year, the Cadillac Celestiq drops in as the luxury brand’s all-new, all-electric flagship, offering a variety of top-shelf features all wrapped in a captivating four-door package. Obviously, all that goodness doesn’t come cheap, with GM previously stating that MSRP for the Cadillac Celestiq is expected “to begin north of $300,000.” Now, one Cadillac executive is providing a more specific figure with regard to Cadillac Celestiq pricing.
In a recent post to social media, Cadillac CMO Melissa Grady Dias addressed the Cadillac Celestiq design and customization process, announcing that clients are now invited to begin their vehicle customization journey. The post included a note that “the bespoke spirit of Celestiq will be determined by the clients level of curation, but the blank canvas will start at approximately $340,000 MSRP.”
The social media post also notes that the $340,000 MSRP figure does not include Destination Freight Charge, tax, title, license, dealer fees, or optional equipment. The post goes on to say that the “dealer sets final price.”
As GM Authority was the first to report back in May of 2022, the Cadillac Celestiq is extremely customizable, and offers a wealth of opportunities for customers to tailor the ultra-luxury sedan to their specific tastes. To help guide customers through the customization process, the sedan is available in a range of different design themes that include specific colors and materials, essentially providing a solid starting point in the customization process.
“Engaged clients and their Celestiq Certified Dealer of choice will be guided through a design consultation process by a Cadillac concierge, dedicated to assisting them with every aspect of their vehicle design journey,” Dias writes. The Cadillac CMO also indicates that clients will have an “opportunity to work with some of the worlds [sic] most talented designer to ensure their vision is completely understood and executed with extreme precision.”
As for the technical details, the Cadillac Celestiq rides on the GM BEV3 platform, with a two-motor powertrain and 111 kWh battery providing the motivation. Each Cadillac Celestiq is assembled at the GM Global Technical Center in Warren, Michigan.