2024 Cadillac Lyriq Pre-Order Period Starts In The Middle East
2
Sponsored Links
Just as General Motors anticipated exactly two years ago, the all-new 2024 Cadillac Lyriq is coming to the Middle East, and pre-orders have just start in said region.
The automaker’s luxury brand announced that it has begun receiving the first pre-orders for the new 2024 Cadillac Lyriq in the Middle East, specifically with the United Arab Emirates and Kuwait as the first countries in the region to receive the crossover. Cadillac opened the pre-sale period for the 2024 Lyriq in those markets on July 10th, with a special launch edition dubbed ‘Al Awael’ which translates to “the firsts.”
“Our journey to an all-electric future starts now, with the epitome of sophistication, the exquisite Lyriq,” said Managing Director, Cadillac International Operations and Cadillac Middle East, Kristian Aquilina. “With Lyriq Al Awael, the first electric vehicle to reach our region, we invite loyalists, pioneers and optimists to inaugurate the new era of luxury electric mobility and lead the way forward,” he added.
In particular, the new 2024 Cadillac Lyriq Al Awael for the Middle East is a unique configuration equivalent to the North American Sport trim level with AWD. The main distinguishing features of the 2024 Lyriq Al Awael are the blacked-out overall trim, diamond-cut triangular pattern grille and “flying wing” lighting, as well as the Oxford Stone-colored interior with Garnet accents and perforated leather seats.
In addition, the 2024 Cadillac Lyriq Al Awael will be available exclusively in the Celestial Metallic paint color with a black panoramic moonroof, exclusive badging and two 22-inch wheel options – including an all-new design. A 12-module Ultium Battery pack is paired with two Ultium Drive motors that produce a combined 500 horsepower and 450 pound-feet of torque, while driving range is rated at 494 kilometers or 307 miles.
The new 2024 Cadillac Lyriq Al Awael is available to order in the Middle East, where a limited number of orders will be accepted ahead of the official launch of Cadillac’s electric crossover in Southwest Asian countries in the second half of the year. Lyriq units for that region will be manufactured at the GM Spring Hill plant in Tennessee, in charge of supplying North America and other auxiliary international Cadillac markets.
Cadillac Lyriq Al Awael badge
Subscribe to GM Authority as we bring you the latest Cadillac Lyriq news, Cadillac news, and ongoing GM news coverage.
- Sweepstakes Of The Month: Win a Corvette Z06 and 2024 Silverado. Details here.
Sponsored Links
Oh, great. 😡
“Lyriq units for that region (Middle East -UAE & Kuwait) will be manufactured at the GM Spring Hill plant in Tennessee, in charge of supplying North America and other auxiliary international Cadillac markets.”
Cadillac can’t clear its 2022 Lyriq orders in the US due to low production numbers (about 1,000 in Q1 2023 and 1,350 in Q2 2023) from the Spring Hill plant and now production of the currently scarce AWD version will be siphoned off for major players in OPEC, even if only in “limited numbers “.
If they numbers of delivered Lyriqs were even modest, this would not be such a concern, but at the present tiny production numbers, which are currently lower than that of failing Rivian, it is a slap in the face to US consumers.
This looks like a PR related move at the expense of US customers, some of whom’s taxes bailed out GM when it went bankrupt. Once Lyriqs are on the streets in major players in oil producing countries, GM can advertise “see how great our electric cars are, they are succeeding even in OPEC countries”.
I will continue to wait for my Lyriq, but since this is the way GM treats its US customers, on top of the botched rollout , accompanying lies and information blackout, it will be the last GM product I will ever purchase. By the time my lease ends, there will be plenty of other quality electric options. Unfortunately for GM I am certain that I am not the only one who feels this way.
Those are sales numbers. We won’t have Q2 production until the end of the month, and deliveries can lag production significantly, especially with the freight delays that have plagued GM in recent months.
Anecdotally, a few weeks ago there no Lyriqs for sale in a 100 mile radius. Last week the local dealer had three on the lot, two in Transit. Today they have two on the lot, four in Transit.
There are all luxury 1 trim, which fits what I’ve heard about reservation holders mostly waiting for the higher trim levels.
This shouldn’t be too surprising. They only just got the battery plant operational in August, and there was always going to be a period of training and ramp-up. Hopefully the quarterly report will give some indication how close they are to running at full capacity, and how close the Spring Hill plant is to coming online.