GMC Yukon Outsells Ford Expedition, Nissan Armada, Jeep Wagoneer In Q1 2023
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GMC Yukon sales increased in the United States and Canada but decreased in Mexico during the first quarter of 2023.
GMC Yukon Sales – Q1 2023 – United States
Cumulative deliveries of the GMC Yukon family in the United States increased 63 percent to 19,723 units in Q1 2023. (Sometimes, like this quarter, U.S. sales figures are not broken out for the regular-length Yukon and extended-length Yukon XL.)
Sales Numbers - GMC Yukon - Q1 2023 - USA
MODEL | Q1 23 / Q1 22 | Q1 23 | Q1 22 |
---|---|---|---|
YUKON | -13.63% | 10,471 | 12,123 |
YUKON XL | +0.86% | 9,252 | 9,173 |
TOTAL | -7.39% | 19,723 | 21,296 |
GMC Yukon Sales – Q1 2023 – Canada
Cumulative deliveries of the GMC Yukon family in Canada increased 23 percent to 2,476 units in Q1 2023, comprised of:
- 1,294 units of the regular-length Yukon, an increase of over 11 percent compared to 1,164 units sold in Q1 2022 and
- 1,182 units of the extended-length Yukon XL, an increase of nearly 40 percent compared to 847 units sold in Q1 2022
Sales Numbers - GMC Yukon - Q1 2023 - Canada
MODEL | Q1 23 / Q1 22 | Q1 23 | Q1 22 |
---|---|---|---|
YUKON | +11.17% | 1,294 | 1,164 |
YUKON XL | +39.55% | 1,182 | 847 |
TOTAL | +23.12% | 2,476 | 2,011 |
GMC Yukon Sales – Q1 2023 – Mexico
Cumulative deliveries of the GMC Yukon family in Mexico decreased 28 percent to 287 units in Q1 2023, comprised of:
- 125 units of the regular-length Yukon, a decrease of about 28 percent compared to 173 units sold in Q1 2022 and
- 162 units of the extended-length Yukon XL, a decrease of 28 percent compared to 226 units sold in Q1 2022
Sales Numbers - GMC Yukon - Q1 2023 - Mexico
MODEL | Q1 23 / Q1 22 | Q1 23 | Q1 22 |
---|---|---|---|
YUKON | -27.75% | 125 | 173 |
YUKON XL | -28.32% | 162 | 226 |
TOTAL | -28.07% | 287 | 399 |
Competitive Sales Comparison (USA)
GMC Yukon sales of the full-size SUV family took second place in the mainstream full-size SUV segment during the first quarter of 2023 when ranked by sales volume – a spot it earned over a year ago by outselling the Ford Expedition and all other rivals with the exception of Chevy.
Combined Chevy Tahoe (see running Chevy Tahoe sales) and Suburban (see running Chevy Suburban sales) sales remained at the top of the charts, as they have for over a dozen years now since GM Authority started tracking sales. The Bow Tie brand’s full-size SUV duo, which is the corporate relative of the GMC Yukon, posted a combined 13 percent uptick in sales to 41,189 units. Individually, the regular-length Tahoe took first place with a 14 percent bump to 27,257 units. GMC’s full-size SUV duo, the regular-length GMC Yukon and extended-length Yukon XL, followed in second with a seven percent drop to 19,723 units.
The Ford Expedition (see running Ford Expedition sales), which includes sales of the regular-length Expedition and extended-length Expedition Max, placed third with a 99 percent growth to 19,359 units. The Suburban, which is the extended-length variant of the Tahoe, took fourth with a 12 percent bump to 13,932 units. The Nissan Armada placed fifth with a 343 percent leap to 7,272 units. The Jeep Wagoneer took sixth with a 21 percent slide to 5,560 units, followed by the Toyota Sequoia in last place in spite of a 939 percent leap in sales to 4,384 units.
Sales Numbers - Mainstream Full-Size SUVs - Q1 2023 - USA
MODEL | Q1 23 / Q1 22 | Q1 23 | Q1 22 | Q1 23 SHARE | Q1 22 SHARE |
---|---|---|---|---|---|
CHEVROLET TAHOE | +13.67% | 27,257 | 23,979 | 28% | 31% |
GMC YUKON | -13.63% | 10,471 | 12,123 | 11% | 16% |
GMC YUKON XL | +0.86% | 9,252 | 9,173 | 9% | 12% |
FORD EXPEDITION | +99.21% | 19,359 | 9,718 | 20% | 13% |
CHEVROLET SUBURBAN | +12.14% | 13,932 | 12,424 | 14% | 16% |
NISSAN ARMADA | +342.60% | 7,272 | 1,643 | 7% | 2% |
JEEP WAGONEER | -21.19% | 5,560 | 7,055 | 6% | 9% |
TOYOTA SEQUOIA | +938.86% | 4,384 | 422 | 4% | 1% |
TOTAL | +27.37% | 97,487 | 76,537 |
From a segment share standpoint, the Yukon accounted for an 11 percent share, down 5 percentage points, while the Yukon XL earned 9 percent, down three percentage points. The Yukon family held a combined 20 percent share, up two percentage points. The Tahoe and Suburban posted a combined 42 percent segment share, with the Tahoe taking 28 percent share, down three percentage points year-over-year, and the Suburban at a 14 percent share, down two percentage points. The Expedition and Expedition Max earned a combined 20 percent share, up seven percentage points. The Armada held a seven percent share, up five percentage points. The Wagoneer posted a six percent share, down three percentage points, while the Sequoia finished the set with a four percent share, up three percentage points.
Sales Numbers - Chevy Full-Size SUVs - Q1 2023 - USA
MODEL | Q1 23 / Q1 22 | Q1 23 | Q1 22 | Q1 23 SHARE | Q1 22 SHARE |
---|---|---|---|---|---|
CHEVROLET TAHOE | +13.67% | 27,257 | 23,979 | 66% | 66% |
CHEVROLET SUBURBAN | +12.14% | 13,932 | 12,424 | 34% | 34% |
TOTAL | +13.15% | 41,189 | 36,403 |
As noted above, Ford Expedition sales figures include those of the regular-length Expedition (a Tahoe/Yukon competitor) and those of the extended-length Expedition Max (a Suburban/Yukon XL competitor). Meanwhile, Tahoe and Suburban sales are reported separately, while sales of the Yukon and Yukon XL are sometimes combined, as they are this quarter, and other times broken out.
Sales Numbers - GMC Full-Size SUVs - Q1 2023 - USA
MODEL | Q1 23 / Q1 22 | Q1 23 | Q1 22 | Q1 23 SHARE | Q1 22 SHARE |
---|---|---|---|---|---|
GMC YUKON | -13.63% | 10,471 | 12,123 | 53% | 57% |
GMC YUKON XL | +0.86% | 9,252 | 9,173 | 47% | 43% |
TOTAL | -7.39% | 19,723 | 21,296 |
Combined, the Tahoe and Suburban commanded the mainstream full-size SUV segment in terms of sales volume, followed by the Yukon and Yukon XL, and the the Expedition and Expedition Max taking third. The four GM SUVs held a dominating 62 percent combined segment share, with 60,912 deliveries total.
Sales Numbers - GM Mainstream Full-Size SUVs - Q1 2023 - USA
MODEL | Q1 23 / Q1 22 | Q1 23 | Q1 22 | Q1 23 SHARE | Q1 22 SHARE |
---|---|---|---|---|---|
CHEVROLET TAHOE | +13.67% | 27,257 | 23,979 | 45% | 42% |
CHEVROLET SUBURBAN | +12.14% | 13,932 | 12,424 | 23% | 22% |
GMC YUKON | -13.63% | 10,471 | 12,123 | 17% | 21% |
GMC YUKON XL | +0.86% | 9,252 | 9,173 | 15% | 16% |
TOTAL | +5.57% | 60,912 | 57,699 |
The full-size mainstream SUV segment grew 27 percent to 97,487 units during Q1 2023, meaning combined Yukon and Yukon XL sales underperformed the segment average.
The GM Authority Take
GMC Yukon family had a very healthy finish during the first quarter of the 2023 calendar year, outselling the Ford Expedition family once again – a circumstance that has become the norm following the launch of the all-new Yukon family for the 2021 model year. The Yukon and Yukon XL were only outsold by their corporate cousins – the Chevy Tahoe and Suburban, which together enabled The General to continue dominating the full-size SUV segment, accounting for nearly two-thirds of all sales.
But despite placing second and outselling the Expedition, the Yukon family was in the red. We attribute this to unfavorable inventory and strong competitive pressures in the highly-competitive full-size SUV space.
About GMC Yukon And Yukon XL
As noted above, the Yukon family was overhauled (re-engineered and redesigned) for the 2021 model year. With new looks, technology, enhanced performance, and optimized efficiency, Big Red’s duo, along with Chevy’s Tahoe/Suburban, continue to appeal to a wide range of customers.
For the 2023 GMC Yukon duo, GM introduced a new range-topping 2023 GMC Yukon Denali Ultimate as “the most premium Yukon ever offered.” It comes standard with Vader chrome exterior trim, 22-inch wheels, full-grain leather upholstery, open-pore wood trim, premium audio equipment, and more, including GM’s Rear Seat Media System.
The 2023 Yukon duo also gets expanded coverage for GM’s hands-free, semi-autonomous Super Cruise driver assistance technology.
Refreshed 2024 GMC Yukon and Yukon XL models are set to arrive next year. We spied the 2024 GMC Yukon for the first time a year ago February, and a month later caught the 2024 GMC Yukon Denali Ultimate testing. In December we spied the refreshed 2024 GMC Yukon testing again.
The refreshed 2024 Yukon AT4 was spied testing for the first time, and the upcoming 2024 Yukon was caught rolling on 24-inch wheels. Currently the largest wheel diameter on offer for the GMC Yukon are 22-inchers. Additionally, we caught a glimpse of the refreshed 2024 Yukon interior.
These updated models will further cement GM’s domination of the lucrative full-size SUV segment even more, which is second only to the bread-and-butter full-size truck space.
About The Numbers
- All percent change figures compared to GMC Yukon sales in Q1 2022, unless noted otherwise
- In the United States, there were 75 selling days for Q1 2023 and 75 selling days for Q1 2022
- GM Q1 2023 sales reports:
- GM Q1 2023 sales U.S.A.
- Chevrolet sales Q1 2023 U.S.A.
- Cadillac sales Q1 2023 U.S.A.
- Buick sales Q1 2023 U.S.A.
- GMC sales Q1 2023 U.S.A.
- GM Canada sales Q1 2023
- GM Mexico sales Q1 2023
- GM China sales Q1 2023
- GM Brazil sales Q1 2023
- GM Argentina sales Q1 2023
- GM Chile sales Q1 2023
- GM Colombia sales Q1 2023
- Chevrolet Colombia January 2023 sales
- Chevrolet Colombia February 2023 sales
- Chevrolet Colombia March 2023 sales
- GM South Korea sales Q1 2023
- GM South Korea January 2023 sales
- Chevrolet South Korea January 2023 sales
- Cadillac South Korea January 2023 sales
- GM South Korea February 2023 sales
- Chevrolet South Korea February 2023 sales
- GMC South Korea February 2023 sales
- Cadillac South Korea February 2023 sales
- GM South Korea March 2023 sales
- Chevrolet South Korea March 2023 sales
- Cadillac South Korea March 2023 sales
- GM South Korea January 2023 sales
- GM Q1 2023 sales U.S.A.
Yukon News
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GM dominates the most important SUV segment earnings far more than Toyota does with Rav4. Ford, aside from F-150 & Bromco, isn’t doing very well.
No wonder Ford debt is junk and GM stock holds steady.
Living in NY far more GM and FCA NA models are on the road then Ford which is suprising
Looked at the sequoia one the worst fold down seats of them all, takes up to much cargo space but the only one with a solid rear axel rest have independent rear axles for a smooth ride and leg room for the 3rd row , expedition is the only one that has a 2row option gm the only one with a diesel, armada gas hog , wagoneer in line 6 is new which one should someone pick ? I like the room but have no need for a 3rd row need space for car camper overlander
Is there a reason the steering wheel pictured says “Denial” instead of “Denali”? :-p
Do the numbers really tell us anything since this time last year vehicles were not available.