For the second time in less than two months, GM is pausing production at the São José dos Campos plant in Brazil.
The automaker’s Brazilian subsidiary has confirmed to local media in the South American country that it will temporarily pause production at the São José dos Campos plant located in the state of Sao Paulo, dedicated exclusively to manufacturing the Chevy S10 midsize pickup and Chevy TrailBlazer SUV derivative, along with its entire powertrain line. The complex was already stopped for three weeks from March 27th to April 11th due to lack of components.
This time around, the production pause at the São José dos Campos plant will last for two weeks, from June 12th to 23rd. However, the cause is unrelated to the shortage of components, as GM confirmed to Automotive Business that the reason for the new stoppage at the São José dos Campos complex is the drop in demand for the Chevy S10 in the Brazilian market.
It’s worth noting that during the previous break at the São José dos Campos plant, union sources reported that the Brazilian facility’s yard was full of uncompleted units of the truck and midsize SUV, simply awaiting the installation of an imported wireless signal microchip for the OnStar system. After the component constraint was resolved, these units were added to those manufactured since April, and an overstock was created.
Notably, the third-generation Chevy S10 has been on sale in Brazil for more than a decade and is in the final phase of its production cycle. The midsize pickup has received two updates over its long history, the most recent being in calendar year 2021 when it adopted a new front end and improved connectivity features. However, its age and the high competitiveness of the segment have significantly reduced its appeal among customers.
Production of the current-generation Chevy S10 and TrailBlazer SUV is expected to resume on June 24th at the São José dos Campos plant, the only GM facility worldwide currently manufacturing such vehicles to supply Brazil and most of the countries of South America. Both models will receive a major design refresh and new technologies during the next calendar year.