General Motors has recently exhibited the capabilities of the recently renovated GM China Advanced Design Center in Shanghai, one of the most important studios for the company’s global advanced design footprint.
The automaker hosted the special event to showcase the increased capabilities of the GM China Advanced Design Center, sharing its progress for the first time since the studio opened in July 2021, following its massive expansion and renovation. Focused exclusively on electric and autonomous vehicles, GM showcased innovative EV designs developed at the Advanced Center for internal research.
“China’s booming electric vehicle market, coupled with consumers’ strong desire for new technologies, has afforded GM’s designers a unique opportunity to revolutionize personal mobility,” said Senior Vice President of GM Global Design, Michael Simcoe, in a statement. “The GM China Advanced Design Center serves as a leading tastemaker for GM’s future products,” he added.
As one of GM’s most modern and technologically advanced design facilities, the GM China Advanced Design Center uses the latest visualization tools and technologies available in the industry to shape the next design trends that can inspire the manufacturer’s vehicle portfolio in the next five to ten years. In fact, the projects on display reflect GM’s approach to designing a new EV architecture.
In particular, one of the projects at the GM China Advanced Design Center is the Proxima – a design project that reinvents the proportions of a future Buick flagship sedan by improving interior spaciousness and elevating ride comfort with new cabin solutions. Proxima meaning “next” in Portuguese and Spanish, its name reflects the studio’s commitment to designing products for the next generation of customers in China and represents its first major achievement toward transforming EV design.
All-new Buick Proxima Design Concept
The GM China Advanced Design Center is one of GM’s four Advanced Design Centers around the world, and one of the key pieces supporting the company’s global drive toward an all-electric future. In addition to shaping future design solutions for the Chinese domestic market, the studio also provides valuable insights and progress gained from experiential projects to influence GM’s global design.
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Comments
No god please No!!!!!!
GM’s ‘For China’ policy(real name) is not good at all….
BUT BUICK IS CHINESE … so
When Worked Until More Than 10 Years Ago …
My Professional Dreams Were To Work As Exterior Designer Inside A Studio Like So ! Never Found
Since Then, Prefer My Sofa & My Bed 24 h A Day Than Working For Any Employer This World !
I don’t really care for these looks.
Looks way better than “PURE” design. GM must realize that copying Ford Escape was a mistake.
I like current Buick design but they are moving on. Proxima is nice.
Thinking a lot of people hate it during to Chinese rpots
neither me think is a great office, have seen better architecture, see what UAE does with granite, marble… etc… the use of wood inside, it was not a wow for me… expected more breathtaken, but it is not
I like that the concept is a 2-door coupe design. Much better than the current trend of crossover wagons.
Oh, give me a break. The first designs should be here. Oh, b/t/w why does it look like a “Lucid” with a Buick name badge
I wish there could be more pictures of their design work.
Perhaps China could learn to make a Silverado brake light switch someday that doesn’t go bad so often. Plastic piece of crap.
Make all GM parts in the USA or perish.
what an awful picture. everyone look unhappy or fake on 3….
Wonder where some of those 5,000 US gm jobs that were recently eliminated went?
Ummmmmmmmmmmmm China maybe
Dang, people really love hating on China. Guess I’m not surprised.
Some people are loyal to the USA.
Given the continued escalation of geopolitical tension between China and the US (among others) I have to wonder what GM and all the other US companies future will be there?
Some US companies are already in the process of “China proofing” their businesses. Particularly their supply chains. If GM isn’t working on some risk mitigation plan they should be given 40% of their sales are in China.