Data analytics, software, and consumer intelligence company J.D. Power recently released the results of its 2023 U.S. Initial Quality Study, examining initial vehicle quality based on customer survey responses. In the recent 2023 study, Cadillac ranked towards the top of the pack, placing eighth among the 33 car brands examined. Despite placing towards the top of the list, Cadillac was the lowest-ranked GM brand studied.
The new J.D. Power 2023 U.S. Initial Quality Study looked at survey responses from more than 93,000 purchasers and lessees of new 2023 model-year vehicles. The survey included 223 questions covering a broad variety of automotive characteristics, broken down into nine separate categories: powertrain; driving assistance; infotainment; exterior; interior; climate; seats; features controls and displays; and driving experience. The survey was fielded between February and May of the 2023 calendar year, and was given to purchasers and lessees early in the ownership experience.
Survey responses were then used to calculate initial vehicle quality based on the average number of problems reported per 100 vehicles, or PP100. A lower PP100 score indicates higher initial vehicle quality.
Per the brand ranking list, Cadillac was eighth among the 33 automotive brands studied, scoring 170 PP100. Cadillac placed below Porsche, which scored 167 PP100, and above Kia, which also scored 170 PP100. The top-ranked brand, Dodge, scored 140 PP100, while Ram was second place with 141 PP100, followed by Alfa Romeo in third with 143 PP100. The industry average was 192 PP100.
Notably, Cadillac was the lowest-ranked GM brand in the study, with Buick taking fourth place with a score of 162 PP100, Chevy in fifth with a score of 166 PP100, and GMC in sixth with a score of 167 PP100.
Nevertheless, several Cadillac models were recognized as the highest-ranked vehicles in their respective segments, including the Cadillac Escalade (Large Premium SUV) and the Cadillac XT6 (Upper Midsize Premium SUV).
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Comments
It is safe to say that Dodge has the oldest line-up in the industry so there is no reason for them to continue to have quality control issues. They had plenty of time to ironed out issues which is indicated in the study.
Also what does Dodge actually sell under its name , the old minivan that started production in the mid 2000s and the dodge charger and challenger. Both of these are build off the old Dialmier chassis that they gave Chrysler in 2004 and they used it for 10 -15 years prior . Keep in mind all of these are low volume cars and the new Mini van is sold under Chrysler which has the worst survey score on the whole chart
Purchased a ‘23 XT6 last December, all options save the Platinum package (didn’t care for the black of brown interior). Have purchased vehicles in the past that have won their segment in this survey, but completely disagree with this one. I should note that the XT6 is my 12th new Cadillac, and I thought I went over it well enough before delivery, but I missed a few items, and I DID receive a JD Power survey. Things I’ve noticed in the first six months, in no particular order…
1. Road Noise-even on the smoothest of pavement you can barely hear yourself think.
2. Trim piece on center console keeps falling off.
3. Pleather on side of both front seats between center console isn’t attached to/tucked into seat frame.
4. Weak headlights, and I have the fancy uplevel headlights that still aren’t turned on. On high beam it’s same level brightness as my other cars on low beam.
5. Windshield wipers to slow. Fast is slower than my other vehicles on low.
6. Ventilated seats are really LOUD but produce absolutely no air.
7. Heated seats not my better.
8. Heated steering wheel…is it heated?!
9. Super Cruise…ping pongs all over the road. MUST, absolutely MUST take the wheel passing larger vehicles as it does NOT compensate for wind drag and I’m convinced if I had not intervened several times would’ve been sucked into the side of an 18-wheeler.
9. Bose Performance speakers…no matter how you adjust sounds like there is only one speaker in the middle of the dash.
10. Intermittent rattles already occurring and never from the same place twice.
I could go on but…..
I would sugest complaining to Cadillac if your dealer is not taking care of you. Apparently your experince is an “outlier”.
Going to dealer for its first service tomorrow. Have quite a punch list for them. They’ll fix what they can.