Stellantis just revealed the new Ram Rampage in Brazil, pulling the sheets on a small unibody pickup. The new Rampage made splashdown in a brief preview video showing the truck’s design, with various company executives providing comments in Portuguese and English. The new Ram Rampage will go on sale in South America, where it will rival the Chevy Montana.
In terms of the front exterior design, the Ram Rampage draws inspiration for the brand’s larger body-on-frame Ram 1500 pickup, with horizontally oriented headlamp clusters mounted in the upper edges of the front fascia and a wide central grille section. The Ram logo is placed high and center in the grille, while a pair of hood bumps run longitudinally towards the windshield. The headlights incorporate C-shaped lighting signatures.
Further details revealed include C-shaped lighting signatures for the taillights and black badging throughout. The new reveal also shows off a digital gauge cluster that provides engine rpm on the left and vehicle speed on the right, as well as what looks to be animations. Notably, the gauge cluster appears to show engine redline set around 4,500 rpm to 5,000 rpm. For now, full engine specs are still forthcoming.
GM Authority spy photographers caught the Ram Rampage testing in May, while a series of teaser images were released in April. While the pickup is poised for sale in South America, there’s a chance it may be sold in North America as well, per statements made by the engineering team behind the project indicating that a U.S. counterpart was indeed in development. As GM Authority was the first to report, Stellantis scrapped its plans to develop a midsize body-on-frame pickup to rival the Chevy Colorado and GMC Canyon in 2021.
General Motors currently does not offer a unibody pickup for sale in the U.S., although it does offer the all-new 2023 Chevy Montana in South America. The new Montana will be sold in Mexico later this year.
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Comments
This would sell in the US like candy in a school yard. It’s nice looking. I’m not a truck guy based on where I live, but if this was small enough and offered in hybrid or even EV, I’d be taking a real hard look at it for a daily driver. I think Dodge is smart to go this size instead of the Colorado/Canyon/Ranger/Frontier/Taco size that’s just getting too big and too close to the full sized trucks. This and the Maverick are great.
The graphics in the digital gauge cluster remind me of the gauges in GM trucks/suvs from 20 years ago. Very modern.
Anyone else notice (at :42) in the video how the digital speedo font changed and italicized on acceleration past ~70 mph, then back again when coasting? I had to watch it a few times to be sure I saw that right. Interesting idea, but not sure how quickly the novelty would wear off…
Also…not hard to see how those taillights might end up on other Ram trucks in the North American market.
Despite the similar proposal, this new RAM model will not compete with the Chevrolet Montana as it was developed for a completely different audience.
The Chevrolet Montana was developed to compete with the top-of-the-line versions of the Fiat Strada/RAM 700 and entry-level versions of the Fiat Toro/RAM 1000, so much so that it is positioned between these models in terms of price, size and equipment.
The RAM Rampage was developed to be positioned above the Fiat Toro in terms of size, equipment and powertrain. It will compete mainly with the Ford Maverick and entry and intermediate versions of the traditional medium pickups for local standards (Hilux, S10 and Ranger).
So far, RAM has only confirmed the use of the 2.0 Hurricane 4 engine, but rumors assume the offer of a turbodiesel engine is certain, since it is still the preference of the Latin American consumer.
oh no another same like pickup…
Toyota is rumored to be bringing the stout nameplate back as a maverick competitor. Does GM have anything up their sleeves?
Did you mean to say, “VW is rumored to be bringing back the Scout nameplate…”? That’s confirmed, not a rumor. 😉
Pretty sure he meant the Toyota Stout, which was their first pickup in the US.
As for the Scout, I think it’s pretty clear that will be a tad more expensive than the Maverick.
Touche!
How can you sell an international truck with the American flag in the lights and Not sell it in the USA?! I’ve been conditioned my whole life to stay away from Dodge/Ram/Chrysler time will tell the typical issues.
Clever taillight design.
Confirm the tail lamp design has a US flag Easter egg built in to it? Definitely will come to America.