If there’s one thing most Americans can agree on, it’s that the full-size pickup truck segment reigns supreme in the U.S. market. Now, GM Authority has learned that GMC Sierra lineup boasted the highest average transaction prices of this lucrative segment during the fourth quarter of 2022.
During Q4 2022, the GMC Sierra lineup had an ATP of $72,006. This figure places the Big Red truck lineup more than $6,000 ahead of the second-place finisher, the Ford F-Series lineup. The GMC Sierra’s corporate platform-mate, the Chevy Silverado, placed fifth overall, with an ATP just under $60,000.
|Average Transaction Price|
It’s worth noting that Ram ATP figures don’t include the Ram Heavy Duty pickups. As such, the combined ATP of the Ram 1500 and Ram HD trucks would likely be higher than what’s reported here.
This is good news for GM, as the Sierra is currently GMC’s most popular vehicle, selling a total of 241,522 units during the 2022 calendar year. Notably, this figure is actually down almost three percent from 2021 numbers, where the full-size pickup sold 248,924 units.
Sales Results - Q4 2022 - USA - GMC
|MODEL||Q4 2022 / Q4 2021||Q4 2022||Q4 2021||YTD 2022 / YTD 2021||YTD 2022||YTD 2021|
|HUMMER EV PICKUP||+7,172.73%||72||1||+85,300.00%||854||1|
As a whole, GM sold 517,649 GMC vehicles during the 2022 calendar year. This accounts for nearly a quarter of all GM sales in the U.S. during the same timeframe, where the Detroit-based automaker sold a total of 2,273,942 vehicles in the American market.
As a reminder, the GMC Sierra lineup can be broken down into two offerings, the Sierra LD (light duty or 1500) and the Sierra HD (heavy duty). The 2023 GMC Sierra 1500 is available with four engines, including the turbocharged 2.7L I4 L3B gasoline engine, the naturally aspirated 5.3L V8 L84 gasoline engine, the naturally aspirated 6.2L V8 L87 gasoline engine and the all-new 3.0L I6 LZ0 turbodiesel Duramax engine. Models with the L3B engine are mated to the GM eight-speed automatic, while the L84, L87 and LZ0 are mated to the GM 10-speed automatic transmission.
Meanwhile, 2023 GMC Sierra HD models are available with two engines, including the naturally aspirated 6.6L V8 L8T gasoline engine and the 6.6L V8 L5P turbodiesel Duramax. The gasoline engine connects to the GM six-speed automatic transmission, while the diesel engine connects to the Allison-branded GM 10-speed automatic transmission. The upcoming 2024 Sierra HD refresh will bring various changes and updates, including more power and torque for the turbodiesel V8, as well as the standardization of the 10-speed across all models regardless of engines.