GMC Sierra 1500 Among Top 5 Most Considered Vehicles In Q4 2022
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The GMC Sierra 1500 was among the top five most considered non-luxury vehicles during the fourth quarter of 2022, with consideration rising 24 percent from Q3 2022 figures.
According to a new report from Cox Automotive, of the top 10 most considered non-luxury vehicles, the Ford F-150 ranked first, following by the Chevy Silverado 1500 in second. This latest report marks the second consecutive quarter where the F-150 and Silverado 1500 placed first and second, respectively. Prior to this, the Silverado 1500 ranked first for three consecutive quarters.
In third place was the Honda CR-V, followed by the Dodge Durango, Honda Civic, and Toyota Camry in sixth, seventh and ninth place, respectively.
In regards to the pickup segment specifically, the Ford F-150 and Chevy Silverado 1500 nabbed the top two spots in terms of vehicle consideration, while the Toyota Tacoma was third, the GMC Sierra 1500 was fourth, the Ford Super Duty lineup was fifth, and the Chevy Silverado HD lineup was sixth. Overall, pickup consideration was up – the only segment to post positive gains for the segment.
It’s worth noting that overall GMC brand consideration has hit an all-time high among non-luxury brands.
In its recent Q4 2022 Brand Watch report, Kelley Blue Book outlined which models consumers were considering for purchase in a variety of different categories and segments. Established in 2007, the latest study includes both mobile and desktop users, a change implemented as of January 1st, 2022, thus providing a better response rate and more diverse group of respondents. Previously, results were based on desktop users only.
As a reminder, the GMC Sierra 1500 is offered with four engine options, including the turbocharged 2.7L I4 L3B gasoline engine, rated at 310 horsepower and 430 pound-feet of torque, the naturally aspirated 5.3L V8 L84 gasoline engine, rated at 355 horsepower and 383 pound-feet of torque, the naturally aspirated 6.2L V8 L87 gasoline engine, rated at 420 horsepower and 460 pound-feet of torque, and finally, the 3.0L I6 LZ0 turbodiesel Duramax, rated at 305 horsepower and 495 pound-feet of torque.
Under the skin, the GMC Sierra 1500 rides on the GM T1 platform. Production takes place at the GM Fort Wayne plant in Indiana and GM Silao plant in Mexico.
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Forth place Dodge Durango??? Is that a typo? lol
I, personally, think Durango is the best looking SUV in its segment; however, this must be a typo with Grand Cherokee, Traverse and Explorer outselling it. If Durango were labelled any brand but Dodge sales would be higher.
Where is RAM on the list considering the great sales figures?
I would have ordered a ’23 Sierra Denali, but they didn’t have the 2 speed transfer case along with the max towing package at the time. Now, GMC isn’t offering the max towing package option in the Denali at all. And here I thought GMC was the more luxury truck for GM- I guess it’s just the more expensive option of the two. I’ll stay with the High Country and get (most) of what I want in my new truck
The included active suspension on the Denali precludes max tow. The active suspension is optional on the High Country, and if ordered, also precludes max tow.
Luxury truck buyers don’t want a stiff harsh suspension, and want big wheels.
Good luck. Had the engine go out (lifters) before I got the missing chips.
I just hope the Sierra AT4 with a 6.2L isn’t in the mix of the “most considered”. No problem with the truck it’s self, just a huge problem with factory availability! I started in May of last year with a ’22 retail order. Then bumped to a ’23 in July. No problem I can understand that. From July to late January of this year, absolutely no movement past 1100 event code status! Dealer has since canceled the order and reordered at the end of January. As of last week, still 1100 event code. Absolutely horrible.