GM unveiled the new Buick Electra-X Concept in China over the summer, pulling the sheets on a sleek four-door hatchback with futuristic, all-electric crossover styling. Now, GM Authority has exclusively learned that the Buick Electra-X Concept has received the green light for production.
According to sources familiar with the matter, the production version of the Buick Electra-X – possibly named Electra E4 – will retain the same overall shape as the concept, including the same general proportions and body style. The new crossover will also carry the same design that debuted with the concept vehicle this past June.
That includes the front fascia, which will receive relatively minor changes compared to the concept. Notably, the Buick Electra-X concept introduced new front-end styling echoed elsewhere in the Buick lineup, including the new Buick Envista crossover, as well as the upcoming Buick Electra E5 crossover that leaked in China last month. They styling cues will be repeated with the upcoming, refreshed 2024 Buick Encore GX as well.
Highlights include slim and sharp lighting elements in the upper corners of the fascia, as well as a broad lower grille section set at a sharp angle for the leading edge of the nose. The new Tri-Shield Buick logo will be front and center.
Moving over the the sides, the upcoming Buick Electra-X production vehicle will include flush-mounted door handles similar to the concept, but more-traditional sideview mirrors compared to ultra-thin cameras seen on the concept. The production model will also be equipped with new wheels that are a bit more production-friendly.
Looking in the rear, the Buick Electra-X production vehicle will have taillights similar in shape to those of the concept, with housings the cut into the rear quarter panel and extend down into the rear fascia. Topping it off will be a comms fin mounted on the roof.
Under the skin, the upcoming Buick Electra-X production vehicle will be all-electric, running the GM BEV3 platform for the bones. In terms of positioning, the Electra-X is expected to slot in below the Electra E5.
Further details are expected in the future, so stay tuned. In the meantime, remember to
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Comments
We all know :
1, Design 100 %, our fantasies goes away
2, Renderings 70 % of 100 %, loses due Softwares and Operators abilities & some opinions touchs, from managers
3. Reality 50 % of 70 %, loses because costs, way and technologies of producing things after many meetings
This phase is Rendering. None Reality is 50 % of Renderings, and Renderings are 70 % Designs, So Lets see how much is lost … so happens in all projects, from cars, to yachts, ships , aircraft and buildings houses or cities strategies-
>>> in other words > from the WOW to the Boring equal
Doesn’t the rendering kind of look like what they say 4 dr. Camaro or what the 4 dr. vette??
This Buick will be a crossover through and through.
By comparison, the Corvette EV sedan will be 1) a sedan and 2) longer and significantly more substantial in terms of design and presence.
Camaro is currently a question mark.
@Alex Luft
I am hopeful that the Vette BEV Four Door sedan will be in line with the Porsche Panamera meaning lift back. I do not think a Vette should ever have a traditional Trunk in my humble opinion.
Similar concept I would expect, but distinctly different styling that would be based on the specific sun-brand design languages.
So, more Camaro or more Corvette looking.
Jonathan, thank you for the confirmation! I believe this will be the Electra E4.
We had a preview of the production version when GM showed the EVs at the 2021 CES – see that photo for the Buick in the upper left corner. The lower front end is slightly different.
The tail lights look very Cadillac to me.. the whole design from far away when you squint, it can easily be a Honda EV just change the badge. Just thinking about how GM will share with Honda. Overall looks good but I think GM needs to do the interior right. Buick needs to be plush, and compete with genisis interiors
Cadillac has a lot of vertically-oriented lines and accents, whereas Buick’s design now and into the near-term future is more horizontally-oriented.
During the next decade, Buick will need to use design to turn market perception of its brand completely around. It’s already started with the likes of the second-gen Envision and upcoming Envista, but it needs to go even further. If this doesn’t take place, Buick is in for another several decades of being an also-ran in the US.
Quote : “The tail lights look very Cadillac to me”
Answer : indeed, this boomerang without light behind was complete unnecessary
At Motor 1 has a Rendering of Camaro SUV Crossover, it means the new GM Camaro Brand. please GM Authority, bring up to here in order guys comment the design. So from 2025 GM would be : FOR US VERY STRANGE
Chevrolet
Cadillac
Camaro
Corvette
Buick
Escalade
GMC
I’ll pass. First, it’s still way too SUV for me. Second, Buick is a premium brand correct? They are not a Toyota, Jeep or Kia. So drop the non-painted black plastic all over the car which only cheapens it a lot. If I’m paying that much (assuming this will be well over $40,000), then I’m getting a full paint job! Leave the un-painted trim for the cheaper ones like a $26,000 Bolt.
I truly think Buick has lost me at least for now or for the near future until they offer a sedan and more premium looking SUV/CUV’s.
Ok, let’s talk about those wheel arches that are “non-painted black plastic.”
I get the theory behind that opinion, but allow me to present a counter: the best-selling luxury crossover in the history of crossovers – the Lexus RX – has the same non-painted black plastic arches. Clearly, it’s a preference that in turn is a matter of taste… but it sure as heck doesn’t prevent a vehicle from being a commercial success, or from attracting a massive luxury car buying audience. Also, who is to say that the production version won’t have a trim where the trim in question isn’t fully painted?
But all that’s missing the forest for the trees. This concept looks really good. The production model should not disappoint.
Alex. You know me (from on here) well enough by now to know that I am a GM fan. But you will also know that I will NOT defend GM on some of the most stupid stuff they do. Buick any more is a great case in point.
You point out Lexus. One of the biggest messes when it comes to design. Right now there isn’t a single Lexus that I would buy even if I did like them.
So let’s take another success story from the auto world: Volvo. The XC90 offered that junk for either one or two years. It looked terrible and they quickly dropped it. The XC60 only comes without it and fully painted. The XC40/C40 only come with the ugly black non-painted moldings and although better integrated than most, they’re still nasty. When you look at the Volvo line and see the XC90/XC60, they at least look upscale for an SUV. The Buick Enclave and Envision (Avenir only) look quite nice with it.
My opinion is to stop defending GM just because it’s GM. This thing in the article here and the refreshed Encore GX look like something that sounds like hit.
Dan, how do you not get that your objection to black plastic (which has been noted over and over, and really doesn’t need to be restated every time you see it) is a personal preference? You particularly seem to love to complain about it on the trucks, but have you seen what happens to the wheel arch moldings that are paint matched instead? They get terribly chipped, especially with all-terrain tires. Even worse when customers swap for negative offset aftermarket wheels. No trucks on the market maintain the condition around the wheel wells better than these with black plastic wheel arch moldings.
It’s a design choice you don’t agree with, but it is purely ignorant to argue it was done as a matter of cost savings. It’s an extra component with extra manufacturing and processing costs, installation time, etc. It’s okay if you don’t like them. You don’t have to. However it would be a real sign of emotional maturity and intelligence to recognize that your perception of them is limited and not the only possible or accurate one.
But I’m not holding my breath.
SMDH: Give customers a choice and I guarantee that they will choose the painted molding instead of the black plastic. Nobody is taking these CUV’s off road and/or putting all terrain tires on them. This is a fad that someone thought was cool and the manufacturers have jumped on it for cost savings. BTW, the majority of trucks sold do not have the black plastic around the bottom and wheels. Why?
I completely agree Alex. I don’t like them BTW, but it’s the style/trend right now(makes it look rugged? -just trying to put a positive spin on them) Just like black wheels in America now(-that Europe had for 40yrs. before now, and now finally growing old/tired of them).
I do not like those unpainted plastic arches on wheels too, get a sudden a risk and is difficult to get repaired … but .. we are here not looking for a car, but if we would, it wont be Buick for now, lets see how cars will be in 2030 to regain our appreciation, if designers do a good job, which for now is not case
Many of us are waiting for a Buick Electra sedan, not a crossover.
GM fan: We can hope and wish, but there’s just too many things that GM/Buick is doing to drive the Buick brand into the ground in the US. First, they are tying too much to the Chinese market. Yes, I know that China is why Buick is still alive. But if GM wants Buick to survive here, they are going to have to stop giving us the scraps from China. True Buick owners for decades have been strong buy-American people and want vehicles made for and assembled here. That hasn’t changed. Second, they don’t seem to have any interest in giving the US a sedan. Nobody from GM is listening to us because we are smaller in numbers than the SUV buyers. Lastly, those designing the Buick’s have lost any connections with it’s history. I don’t know if this is the result of using Chinese designers or younger designers who need a true lesson on the history of Buick.
Anyhow, I certainly don’t see myself investing any of my money into Buick in the near future. I say that with great sadness.
Dan, I sell Buicks. You know what happened in the last half decade of selling Buick sedans? Most of them aged on the lot. Beautiful LaCrosses and Regals. Great configurations. We had multiple that celebrated birthdays on our lot. That was true of most domestic sedans. Consumer demand is orders of magnitude higher for crossover SUVs because they are easier to get in and out of, they are more visible to other drivers, and the higher seating position means better visibility for the driver so people feel much safer in them. And that doesn’t even get into the extra storage space or ground clearance benefits.
You don’t have to feel the same way. It’s okay if you are not part of that vast majority of customers who prefer them. But it is incredibly ignorant to believe that your personal preference is more enlightened than the understanding one of the largest manufacturers on the planet has of market demands for their products. They know how long the vehicles sat. They know how deeply they had to be discounted to move units in the last years before they were discontinued. It was a financial business decision to discontinue them. It wasn’t cultural manipulation or whatever it is you are picturing and keep whining about.
Literally just yesterday I sold an Envision to a couple who came looking to get a Regal (I have a used 2019 on hand). They were insistent that they want a sedan and not one of these stupid SUVs. And then they drove the Regal and her comment that it was hard to get in and out opened the door for them to humor me and try the Envision. They are precisely why the entire industry has shifted away from sedans. They were delighted with it. Ended up selecting one fully double the price of the Regal they came for because it is that much better for their needs.
SMDH: So you feel the need to be condescending because they don’t agree with you? I have my opinion and you have yours. That’s ok. But please stop the snide remarks and such.
So share with us how many of these Buick SUV/CUV’s you sell each month at your dealership? The numbers are not there. People are not buying Buick’s in any number worth keeping the stores alive any more. Correct? After all, why buy that Buick when you can go buy the exact same thing for less at Chevy? Buick has totally become irrelevant.
Hearing nothing but crickets now. How interesting. Ask someone a simple question and because they don’t like it or are afraid to answer, they just don’t respond.
SMDH: I’m truly interested in your answer to the number of Buick’s your store sells any more. BTW, you’re not the only one in sales and I was with Buick for just over 12 years of my 22 years in this business. Guess what? In the late 80’s and 90’s and early 2000’s, Buick sold a lot of vehicles. Now with a pathetic lineup of basically 3 SUV’s, their numbers are terrible and for good reason. Don’t take me wrong here. I truly like Buick and appreciate the brand, but they can’t and won’t survive on the path they are on.
It looks like this is Buick’s version of the Cadillac Lyriq.
Why are they even bothering when they can’t even deliver real inventory? Buicks are known as senior citizen cars, and we want sedans. We also don’t want to pay $50,000 for an EV. Further GM board management should get their heads out of there you know what’s because there’s still no inventory on dealer floors. So the real problem is that if I want to go in there are no sedans and very few SUVs that I’m going to be able to afford as a senior citizen on social security. I have a Buick verano which serves me fine, and a Buick encore which they canceled because they’re tooling probably ran out of production capacity and they don’t want to spend on another one . Plus now they can upsell you from the 25,000 up SUV to one that starts at 31,000. But they will sell a lot less units . So maybe GM will decide that dealers must have three different brands in their showrooms to survive and probably get rid of another 200 dealers in the next two years. Sorry Buick I’m just not feeling it anymore for you even though I’ve had about five of your cars and SUVs from the rendezvous and up
With the electric age and the fresh design language, they are working to change that perception.
Should be a winner if the production version is reasonably close to the concept.
Hopefully will also be made in North America to qualify for the tax incentives.
“Hopefully will also be made in North America”
As you can see from the comments, USA is SUV country. Although I am 82, I still prefer a sedan.
Great design on this Buick Concept. I hope GM will keep it as close to the concept as possible in Production form.
The Electra5 that we saw earlier doesn’t look good at all to me….looks extremely boring and a somewhat very lame design.
I agree with Momolos – its design is attractive and has an upscale vibe. And I hope GM does not fiddle around with it, because this is a design that is going to attract new and younger buyers to the Buick brand.
IF Queen maryb & her clueless Detroit Court continue to double down on its Chinese Investments & designing/manufacturing in China, importing them to the USA & badging them as “Buicks”, the Brand in the USA is dead. Destined to join Olds, Pontiac & Saturn. WTH is gm hierarchy doing as they watch
Billion $$ World Wide Corporations making expensive decisions (FINALLY) to get their manufacturing the hell out from under a brutal communist authoritarian ruled regime??? And all this mess they have created in China & as of THIS WEEK they are discontinuing covid lockdowns as the natives protest in the streets. Can’t wait till Covid spreads like wild fire through the CCP residential palaces to those who thought they could stop Covid from everyone, while crippling their Apple & Buick, etc factories.
I hate the grill in the front end. Makes it look like a shark or something. Probably to appeal to men. Too big for my garage and charging area anyway