As it pursues its goal of launching 30 new EVs globally by 2025, GM has lately been on a benchmarking grind focused on EVs. One of the most recent models that we spotted GM benchmarking is the 2023 Genesis GV60 electric crossover.
GM Authority spies captured a Genesis GV60 – a fully electric crossover from the Hyundai-owned South Korean-based luxury brand – in the hands of GM’s competitive benchmarking team in the vicinity of the GM Milford Proving Ground.
Take note of the roof-mounted CB antenna, which is likely being used to transmit signals per GM’s competitive intelligence necessities.
The Genesis GV60 is a small crossover EV that’s also the brand’s first dedicated EV. Measuring in at 178 inches in length places the model toward the subcompact end of the sizing scale.
Highlights include three different powertrains options, with the top level AWD Performance trim rated at 429 horsepower, with a temporary boost to 483. The GV60 has a facial recognition system that allows drivers to start the car without a key. Maximum range comes in 235 miles of highway driving at 75 mph.
Currently, GM does offer a direct competitor to the Genesis GV60, with the closest being the 2023 Cadillac Lyriq, which is larger by a segment size. An important data point is that the GV60 has a starting price of $60,385, whereas the larger Lyriq AWD is only slightly more expensive, starting at $64,000.
The General is currently working on a sub-Lyriq crossover EV, and has shown sketches (pictured above) that hint to the upcoming model’s design. In addition, GM Authority has spied a prototype of this upcoming model undergoing testing, with the shots showing a vehicle roughly the size of the Cadillac XT4. As such, it’s likely that this upcoming Cadillac model is the reason GM is benchmarking the Genesis GV60.
As a reminder, the 2023 Cadillac Lyriq is Cadillac’s first all-electric production vehicle. The 2023 Lyriq is currently available (albeit sold out) in the base Luxury trim level, but will be joined by the Lyriq Sport and Lyriq Premium Luxury for the 2024 model year, as per the marque’s Y trim level strategy. GM Authority brought you exclusive first photos of the Lyriq Sport in September.
The Cadillac Lyriq features GM Ultium batteries and GM Ultium drive motors, with powertrain output coming in at 340 horsepower for RWD models and 500 horsepower for AWD models. Range-per-charge is rated at more than 300 miles. Under the skin is the GM BEV3 platform, with production taking place at the GM Spring Hill plant in Tennessee.