Chevy Trailblazer Sales Maintain Fourth Place In Segment During Q3 2022
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Chevy Trailblazer sales decreased in the United States, Canada, and South Korea during the third quarter of 2022.
Note that this sales data and report refers to the Trailblazer subcompact crossover, and not the larger body-on-frame SUV that’s sold under the same nameplate in other global markets.
Chevrolet Trailblazer Sales - Q3 2022 - United States
In the United States, Chevrolet Trailblazer deliveries totaled 17,388 units in Q3 2022, a decrease of about 32 percent compared to 25,531 units sold in Q3 2021.In the first nine months of the year, Trailblazer sales decreased about 43 percent to 41,932 units.
MODEL | Q3 2022 / Q3 2021 | Q3 2022 | Q3 2021 | YTD 2022 / YTD 2021 | YTD 2022 | YTD 2021 |
---|---|---|---|---|---|---|
TRAILBLAZER | -31.89% | 17,388 | 25,531 | -43.26% | 41,932 | 73,898 |
Chevrolet Trailblazer Sales - Q3 2022 - Canada
In Canada, Chevrolet Trailblazer deliveries totaled 559 units in Q3 2022, a decrease of about 68 percent compared to 1,725 units sold in Q3 2021.In the first nine months of the year, Trailblazer sales decreased about 50 percent to 3,229 units.
MODEL | Q3 2022 / Q3 2021 | Q3 2022 | Q3 2021 | YTD 2022 / YTD 2021 | YTD 2022 | YTD 2021 |
---|---|---|---|---|---|---|
TRAILBLAZER | -67.59% | 559 | 1,725 | -50.50% | 3,229 | 6,523 |
Chevrolet Trailblazer Sales - Q3 2022 - South Korea
In South Korea, Chevrolet Trailblazer deliveries totaled 4,207 units in Q3 2022, a decrease of about 26 percent compared to 5,662 units sold in Q3 2021.In the first nine months of the year, Trailblazer sales decreased about 28 percent to 11,679 units.
MODEL | Q3 2022 / Q3 2021 | Q3 2022 | Q3 2021 | YTD 2022 / YTD 2021 | YTD 2022 | YTD 2021 |
---|---|---|---|---|---|---|
TRAILBLAZER | -25.70% | 4,207 | 5,662 | -28.33% | 11,679 | 16,295 |
Competitive Sales Comparison (USA)
Chevy Trailblazer sales during the third quarter of 2022 kept the Bow Tie’s subcompact crossover in fourth place among 20 entries when ranked by sales volume. The Jeep Compass moved up to first place with a 14 percent sales decline to 20,631 units. The Honda HR-V dropped to second place with a 47 percent slide to 19,539 units, while the VW Taos jumped up two spots to take third place with a 44 percent bump to 18,880 units. The Trailblazer remained in fourth place with a 32 percent drop to 17,388 units. The Trailblazer’s corporate cousin, the Chevy Trax (see running Chevy Trax sales), placed 15th with a one percent bump to 6,329 units.
Much like Chevrolet, GM’s Buick brand also fields two entries in this space. The Trailblazer’s platform mate, the Buick Encore GX (see running Buick Encore GX sales), placed 11th with a 40 percent drop to 9,825 units, while the Trax’s platform mate, the Buick Encore (see running Buick Encore sales), placed 17th with a 13 percent slide to 3,487 units.
Sales Numbers - Mainstream Subcompact Crossovers - Q3 2022 - United States
MODEL | Q3 22 / Q3 21 | Q3 22 | Q3 21 | Q3 22 SHARE | Q3 21 SHARE | YTD 22 / YTD 21 | YTD 22 | YTD 21 |
---|---|---|---|---|---|---|---|---|
JEEP COMPASS | -13.59% | 20,631 | 23,875 | 10% | 9% | +15.40% | 66,966 | 58,029 |
HONDA HR-V | -47.13% | 19,539 | 36,957 | 9% | 14% | -12.19% | 92,555 | 105,398 |
VOLKSWAGEN TAOS | +44.08% | 18,880 | 13,104 | 9% | 5% | +159.57% | 46,835 | 18,043 |
CHEVROLET TRAILBLAZER | -31.89% | 17,388 | 25,531 | 8% | 10% | -43.26% | 41,932 | 73,898 |
KIA SOUL | -21.92% | 16,837 | 21,565 | 8% | 8% | -26.35% | 44,445 | 60,345 |
MAZDA CX-30 | +15.40% | 15,660 | 13,570 | 8% | 5% | -21.25% | 37,387 | 47,474 |
TOYOTA COROLLA CROSS | * | 15,206 | * | 7% | 0% | * | 37,521 | 0 |
HYUNDAI KONA | -35.32% | 12,893 | 19,932 | 6% | 8% | -35.60% | 45,680 | 70,928 |
KIA SELTOS | +22.12% | 12,416 | 10,167 | 6% | 4% | -24.01% | 32,182 | 42,352 |
NISSAN KICKS | -49.36% | 10,520 | 20,773 | 5% | 8% | -30.30% | 45,120 | 64,735 |
BUICK ENCORE GX | -40.45% | 9,825 | 16,500 | 5% | 6% | -60.29% | 24,296 | 61,179 |
FORD ECOSPORT | +0.88% | 8,262 | 8,190 | 4% | 3% | -24.09% | 26,186 | 34,494 |
HYUNDAI VENUE | -4.84% | 6,954 | 7,308 | 3% | 3% | -12.31% | 19,605 | 22,358 |
JEEP RENEGADE | -38.83% | 6,523 | 10,663 | 3% | 4% | -43.33% | 23,776 | 41,957 |
CHEVROLET TRAX | +1.12% | 6,329 | 6,259 | 3% | 2% | -47.02% | 21,882 | 41,306 |
MITSUBISHI OUTLANDER SPORT | -21.48% | 3,721 | 4,739 | 2% | 2% | -57.12% | 12,317 | 28,722 |
BUICK ENCORE | -13.09% | 3,487 | 4,012 | 2% | 2% | -41.71% | 11,231 | 19,267 |
TOYOTA C-HR | -84.48% | 1,233 | 7,945 | 1% | 3% | -68.16% | 10,313 | 32,388 |
KIA NIRO | -85.59% | 1,045 | 7,254 | 1% | 3% | -1.89% | 18,711 | 19,071 |
FIAT 500X | -42.63% | 179 | 312 | 0% | 0% | -22.76% | 757 | 980 |
TOTAL | -19.77% | 207,528 | 258,656 | -21.74% | 659,697 | 842,924 |
From a segment share standpoint, the Trailblazer posted an eight percent share, down two percentage points year-over-year. The Compass held a 10 percent share, up on percentage point, while the HR-V posted a nine percent share, down five percentage points. The Taos held a nine percent share as well, but up four percentage points. Other GM models in the segment fared as follows: the Trax held a three percent share, up one percentage point; the Encore GX posted a five percent share, down one percentage point; and the Encore maintained a mere two percent share.
The four GM vehicles in the mainstream subcompact crossover segment, the Chevy Trax and Trailblazer along with the Buick Encore and Encore GX, accounted for a cumulative 37,029 deliveries. That was good for an 18 percent segment share, putting The General in second place in the segment from an overall volume standpoint.
Sales Numbers - GM Mainstream Subcompact Crossovers - Q3 2022 - USA
MODEL | Q3 22 / Q3 21 | Q3 22 | Q3 21 | YTD 22 / YTD 21 | YTD 22 | YTD 21 |
---|---|---|---|---|---|---|
CHEVROLET TRAX | +1.12% | 6,329 | 6,259 | -47.02% | 21,882 | 41,306 |
CHEVROLET TRAILBLAZER | -31.89% | 17,388 | 25,531 | -43.26% | 41,932 | 73,898 |
BUICK ENCORE | -13.09% | 3,487 | 4,012 | -41.71% | 11,231 | 19,267 |
BUICK ENCORE GX | -40.45% | 9,825 | 16,500 | -60.29% | 24,296 | 61,179 |
TOTAL | -29.20% | 37,029 | 52,302 | -49.23% | 99,341 | 195,650 |
By comparison, the three Stellantis rivals – the Jeep Compass, Jeep Renegade, and Fiat 500X – accounted for a cumulative 27,333 deliveries for a combined 13 percent segment share for third place overall.
Sales Numbers - Stellantis Mainstream Subcompact Crossovers - Q3 2022 - USA
MODEL | Q3 22 / Q3 21 | Q3 22 | Q3 21 | YTD 22 / YTD 21 | YTD 22 | YTD 21 |
---|---|---|---|---|---|---|
JEEP COMPASS | -13.59% | 20,631 | 23,875 | +15.40% | 66,966 | 58,029 |
JEEP RENEGADE | -38.83% | 6,523 | 10,663 | -43.33% | 23,776 | 41,957 |
FIAT 500X | -42.63% | 179 | 312 | -22.76% | 757 | 980 |
TOTAL | -21.57% | 27,333 | 34,850 | -9.38% | 91,499 | 100,966 |
Toyota’s newest model, the Corolla Cross, joined the mainstream B-crossover segment earlier this year to most likely replace the C-HR, which has performed poorly from a sales volume standpoint. During the second quarter, Toyota saw a combined 16,439 sales of the C-HR and Corolla Cross, for a seven percent segment share.
Sales Numbers - Toyota Mainstream Subcompact Crossovers - Q3 2022 - USA
MODEL | Q3 22 / Q3 21 | Q3 22 | Q3 21 | YTD 22 / YTD 21 | YTD 22 | YTD 21 |
---|---|---|---|---|---|---|
TOYOTA COROLLA CROSS | * | 15,206 | * | * | 37,521 | 0 |
TOYOTA C-HR | -84.48% | 1,233 | 7,945 | -68.16% | 10,313 | 32,388 |
TOTAL | +106.91% | 16,439 | 7,945 | +47.69% | 47,834 | 32,388 |
Meanwhile, Hyundai – with the the Kona and Venue – and Kia – with the Seltos, Niro, and Soul – saw a cumulative 50,145 deliveries, which account for a combined 24 percent segment share for a solid first place finish.
Sales Numbers - Hyundai - Kia Mainstream Subcompact Crossovers (With Soul) - Q3 2022 - USA
MODEL | Q3 22 / Q3 21 | Q3 22 | Q3 21 | YTD 22 / YTD 21 | YTD 22 | YTD 21 |
---|---|---|---|---|---|---|
KIA SOUL | -21.92% | 16,837 | 21,565 | -26.35% | 44,445 | 60,345 |
KIA SELTOS | +22.12% | 12,416 | 10,167 | -24.01% | 32,182 | 42,352 |
KIA NIRO | -85.59% | 1,045 | 7,254 | -1.89% | 18,711 | 19,071 |
HYUNDAI KONA | -35.32% | 12,893 | 19,932 | -35.60% | 45,680 | 70,928 |
HYUNDAI VENUE | -4.84% | 6,954 | 7,308 | -12.31% | 19,605 | 22,358 |
TOTAL | -24.28% | 50,145 | 66,226 | -25.31% | 160,623 | 215,054 |
However, a strong argument can be made that the Kia Soul is not part of the segment in question, but rather competes one segment below based on its size and price point. Removing the Soul from the Hyundai-Kia total nets 33,308 deliveries for a combined 16 percent segment share, placing the Hyundai-Kia conglomerate to second place behind GM at first under this scenario.
Sales Numbers - Hyundai - Kia Mainstream Subcompact Crossovers (Without Soul) - Q3 2022 - USA
MODEL | Q3 22 / Q3 21 | Q3 22 | Q3 21 | YTD 22 / YTD 21 | YTD 22 | YTD 21 |
---|---|---|---|---|---|---|
KIA SELTOS | +22.12% | 12,416 | 10,167 | -24.01% | 32,182 | 42,352 |
KIA NIRO | -85.59% | 1,045 | 7,254 | -1.89% | 18,711 | 19,071 |
HYUNDAI KONA | -35.32% | 12,893 | 19,932 | -35.60% | 45,680 | 70,928 |
HYUNDAI VENUE | -4.84% | 6,954 | 7,308 | -12.31% | 19,605 | 22,358 |
TOTAL | -25.42% | 33,308 | 44,661 | -24.91% | 116,178 | 154,709 |
The mainstream subcompact crossover segment contracted 20 percent to 207,528 units during Q3 2022, meaning Trailblazer sales significantly underperformed the segment average year-over-year.
On a related note, the automakers listed above with multiple models all posted similar cumulative sales numbers last quarter, maintaining the same ranking and same, or nearly the same, segment share percentage, respectively. The segment overall, though, was down about 16.5K deliveries quarter-over-quarter. Also, while the Trailblazer posted an eight percent segment share, the top-spot Compass held a share of just 10 percent. This all exemplifies how competitive and crowded this segment has become.
The GM Authority Take
Chevy Trailblazer sales, which encapsulates one of the most crowded segments we report on – with 20 entries, remained in fourth place from last quarter – a decent showing. And with four models total from Chevy and Buick in mainstream subcompact crossover segment, GM cumulatively took the first or second spot depending on whether the Kia Soul should be counted, as noted above.
The model’s somewhat lackluster performance was caused by limited supply as a result of production disruptions. Like most models in The General’s portfolio, limited retail supply is the result of ongoing global supply shortages, including but not limited to the ongoing global semiconductor microchip shortage. In fact, the Trailblazer was at just eight days supply earlier this month, five days supply at the beginning of September, and a scant three days supply in early July. Apart from addressing microchip shortages and parts supply issues, GM will expand production of the Trailblazer for the U.S. and Canada by 6,000 units.
To further address production issues, the 2023 Trailblazer adopts a port consensus order model, determining the way in which dealers order the crossover. That means GM builds the vehicles which it thinks are needed, as defined within existing constraints, rather than dealers requesting the vehicle they want from the factory at regular intervals.
Chevy’s subcompact crossover has proven to be popular among buyers, offering unique models – from the sporty RS to the off-roady Activ trim. A year ago the Trailblazer earned its highest-ever share in the segment, and the model continues to receive top ratings. In November 2021 the Trailblazer received a perfect reliability rating by Consumer Reports. This was followed by the 2022 Chevy Trailblazer earning a 2022 Top Safety Pick+ award from the Insurance Institute for Highway Safety the following February, itself following the same award from IIHS back in September 2021 for the 2021 Chevy Trailblazer.
The 2022 Chevy Trailblazer received minor changes and updates over the 2021 model year, which served as the model’s launch year. Changes included the base L trim level being dropped, which leaves the LS as the new base trim.
The 2023 Chevy Trailblazer arrives with minor changes as well. All Trailblazer models are available with front- or all-wheel drive configurations and are powered by either the turbocharged 1.2L I3 LIH engine or the turbocharged 1.3L I3 L3T engine. Production of the 2023 Trailblazer started at the GM Bupyeong plant in Bupyeong-gu, Incheon, South Korea on April 24th, 2022.
The Trailblazer was the most-affordable 2023 model-year GM vehicle available to order in the U.S. following the departure of the current Chevy Spark hatchback. But while GM was also set to drop the small Chevy Trax crossover from its lineup after the 2022 model year, the automaker subsequently confirmed it would release an all-new Chevy Trax later this year. It then debuted the next-generation 2024 Chevy Trax earlier this month as Chevy’s new entry-level crossover.
Pricing for the 2023 Chevy Trailblazer LS starts at $22,995, including the mandatory destination and freight charge, while pricing for the 2024 Chevy Trax LS starts at $21,495, coming in $1,500 cheaper than its slightly larger sibling. Notably, the new 2023 Trax costs less than the current, outgoing 2022 Trax.
As GM addresses microchip and parts shortages, works toward consistent production, and adds additional production capacity, sales should begin to increase sales for the Bow Tie brand’s top-rated small crossover.
About The Numbers
- All percent change figures compared to Chevrolet Trailblazer sales in Q3 2021, unless noted otherwise
- In the United States, there were 77 selling days for Q3 2022 and 77 selling days for Q3 2021
- South Korea sales figures reflect actual vehicle registrations rather than wholesales
- China sales figures represent retail deliveries and not wholesales
- GM Q3 2022 sales reports:
- GM Q3 2022 sales U.S.A.
- Chevrolet sales Q3 2022 U.S.A.
- Cadillac sales Q3 2022 U.S.A.
- Buick sales Q3 2022 U.S.A.
- GMC sales Q3 2022 U.S.A.
- GM Canada Q3 2022 sales
- Chevrolet Canada sales Q3 2022
- Cadillac Canada sales Q3 2022
- Buick Canada sales Q3 2022
- GMC Canada sales Q3 2022
- GM Mexico sales Q3 2022
- GM Mexico sales July 2022
- Chevrolet Mexico July 2022 sales
- Buick Mexico July 2022 sales
- GMC Mexico July 2022 sales
- Cadillac Mexico July 2022 sales
- GM Mexico sales August 2022 sales
- Chevrolet Mexico August 2022 sales
- Buick Mexico August 2022 sales
- GMC Mexico August 2022 sales
- Cadillac Mexico August 2022 sales
- GM Mexico sales September 2022
- Chevrolet Mexico September 2022 sales
- Buick Mexico September 2022 sales
- GMC Mexico September 2022 sales
- Cadillac Mexico September 2022 sales
- GM Mexico sales July 2022
- GM China sales Q3 2022
- Chevrolet China Q3 2022 sales
- Buick China Q3 2022 sales
- Cadillac China Q3 2022 sales
- GM Brazil sales Q3 2022
- GM Argentina sales Q3 2022
- GM Chile sales Q3 2022
- GM Colombia sales Q3 2022
- GM South Korea sales Q3 2022
- GM South Korea July 2022 sales
- Chevrolet South Korea July 2022 sales
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- Cadillac South Korea August 2022 sales
- GM South Korea September 2022 sales
- Chevrolet South Korea September 2022 sales
- Cadillac South Korea September 2022 sales
- GM South Korea July 2022 sales
- GM Q3 2022 sales U.S.A.
GM can barely build enough of them to meet demand. Low-interest financing and a national lease are also available.Trailblazer News
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Lately, GM products are too expensive and are decontented. People who don’t care much for Hyundai will buy it because they can get so many more options than a GM, and for thousands less.
The issue with the sales has nothing to do with the product, here in Canada , there has been 0 inventory for the past 12 months. Its had to compete when there is nothing to sell.
Right now most GM dealers have about 2 dozen full size trucks in mid to high trim,
No Trailblazer/ Buick Encore GX, no Equinox / Terrain , No Traverse/ Acadia
There are some Cadillac XT4s , again GM is only put chips and building the most expensive models to keep profits up at the expense of the customer base.