The Cadillac Celestiq is extremely customizable, with each example built by hand at GM’s Global Technical Center in Warren, Michigan. With so many customization options on offer, Celestiq customers may find it difficult to get started in designing their own one-of-one creation. As such, Cadillac has produced a variety of design themes to provide customers with inspiration, including the Aurora design inspiration featured here.
The Cadillac Celestiq Aurora design inspiration is intended to convey a sense of movement and kinesis, providing the all-electric Cadillac Celestiq with “an atmosphere fully charged with energy written in shades of spirited vermillion and bold cobalt,” as well as incorporating “the blunt vitality of sport.”
To that end, the exterior design is centered on Vermillion Metallic paint, a bright, striking hue that is sure to get noticed no matter where it goes. The red body panels are complemented by Acier Metal trim bits, giving the exterior a dash of silver, while black is applied to the inner grille and fascia, the side skirts, the roof, the hatch, and the rear apron. The wheels have a bright silver gleam.
The Cadillac Celestiq Aurora design continues into the cabin space, where the Vermillion Metallic paint finds a complimentary hue in the zesty Bahia Orange Leather upholstery. Darker Phantom Blue Leather is also used, while the trim incorporates Uranus Newspaper Decor High Gloss material. The newspaper decor resembles a gray wood, but upon closer inspection shows newspaper type, an interesting detail for those that look for it. Finally, the speaker covers are finished in Acier Stainless Steel.
Although Cadillac Celestiq customers have a broad range of bespoke opportunities in designing their very own ultra-luxury sedan, each example rides on the GM BEV3 platform and utilizes GM Ultium battery technology and GM Ultium drive motor technology. Providing motivation is a dual-motor powertrain, while a 111 kWh battery pack provides the electrons. Properly motivated, the Cadillac Celestiq can sprint to 60 mph in less than 4 seconds.
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Comments
I felt this was an ugly car until this color showed up. Makes it for me.
Ron I so agree with you never thought it was something really special until this color…. it is hot
It’s just for Halloween.
I suppose they will offer some totally different wheels, but they all look essentially the same so far.
it is so tacky that a Horn Hood ornament lacks but if huge fits well
I love the red interior. That bright blue shown at release was very off putting to me, and reminiscent of the hideous colors people order their Rolls’ and Bentley’s in. This car would look amazing with a silky smooth metallic silver exterior paint, and red interior.
I’m sure however that we’ll end up seeing plenty of matte metallic purple with matte black wheels and a yellow interior… I’ll never understand why people hear “bespoke”, and then decide to make it their goal to take as much beauty and class out of the car as possible with hideous and ridiculous color combinations…
I wanna see a creamy yellow on yellow like a 1978 Eldorado Biarritz….
I’ve been reading the different articles on this car in the different design “inspirations”. I’m amazed at how differently I like it based on the colors. In the black the other day, it looked very nice. Then the next day they showed in in a silverish tan and that’s been my favorite so far. Point being that this car is certainly one to be seen in person and colors to know how nice it may be.
But the main thing that struck me while reading this one today is how silly the names and descriptions are. Seems to be the more expensive the car, the more crazy the descriptions become? That’s a little over the top for me, but I’m sure it will sit quite well with the “look at me” types who will probably buy it. Personally, I prefer hearing a description more like the Seville finished in cameo ivory paint with the matching genuine leather with the real birdseye maple wood trim. Sound supplied by the symphony sound with built in 5 band graphic equalizer.
I keep waiting for this car to grow on me. So far it’s not. That rear end….
Yeah Curt. My thought as well. The more I see this car, the more ugly the rear end becomes. It’s way too overpowering for the rest of the design, in my opinion. It’s(the car design) just not balanced.
Makes me wonder instead of the design theme use for inspiration as a guide for customization, are all these themes will be produce and be heading to certain dealers to sell to customers who just want to buy straight out without customizing their own car? I read somewhere that certain select dealers can sell the CELESTIQ but set their own pricing depending the customization.
The red masks the weird tail lights, which is good. If a car has to be a certain color to make it palatable, then something is wrong with the styling.
It’s cool and I like the idea of blanking out the side tail lights. We’ve already been talking to buyers who want even more personalization. It has to be Kustom because stock sucks!
I’m waiting for the Elvis edition in pink.
Funny you say that because I just had a client ask about doing a pink one
She must sell a lot of Mary Kay.
As the driver are you watching the ever changing dangerous road in front of you, or are you watching the huge long screen in the dash in front of you?
Maybe the reason for autonomous. As we all know a dangerous event can happen in a nano second in the front, on the sides, and in the rear, while driving a vehicle. Sometimes even parked.
Looking forward to first editorial test drive.