Ford Benchmarking GM’s GMC Hummer EV Pickup
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GM Authority recently spotted a GMC Hummer EV Pickup Edition 1 undergoing testing at the campus of GM’s crosstown rival, Ford Motor Company. The Hummer EV pickup is likely in Ford’s possession for benchmarking purposes.
Interestingly, the GMC Hummer EV Pickup was spied next to a Ford Mustang Mach-E, which is The Blue Oval’s compact electric crossover with a few Mustang-inspired cues. While it’s not entirely inconceivable that Ford was testing the Hummer EV Pickup against the Mustang Mach-E, it’s more likely that Ford is interested in studying the Ultium battery and Ultium Drive motors found within the new Hummer EV model. This information could prove useful as Ford develops its next-generation Ford F-150 EV, along with other models like a hypothetical Bronco EV.
The current generation electric F-Series pickup, the Ford F-150 Lightning, is underpinned by an architecture that was adapted for EV use rather than having been designed from scratch as a dedicated EV platform. Its eventual replacement, the F-150 EV, will ride on a platform developed specifically for electrification, known internally at Ford as the TE1 platform.
GMC Hummer EV Pickup production began late last year at the GM Factory Zero plant in Michigan. The GM Ultium batteries feed the model’s GM Ultium drive motors, with the Edition 1 model producing 1,000 horsepower. Under the skin, the GMC Hummer EV rides on the GM BT1 platform, which was developed specifically for EVs.
Pricing for the GMC Hummer EV Pickup Edition 1 starts at $105,595. Comparatively, pricing for the upcoming base model, the Hummer EV Pickup EV2, starts at a cool $79,995. The vehicle’s high price point, limited availability, and healthy interest prompted GMC to implement incentives for owners to keep their vehicles for at least six months before selling them to prevent “flipping” and price gouging.
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Best thing that came out from Ford’s place lol
No offense but this seems almost as the same article at Ford Authority – other than they SAID on Ford Authority they were going to highlight the difference in the Hummer EV models and then did nothing of the sort.
At least here they mentioned the entry level price – but avoided listing when it will be available.
Of course THAT can be forgiven, since the LYRIQ, as an example, seems likely to be ‘9 months late’ rather than ‘9 months early’, and of course, GM pulled a fast one by raising the price $3,000 before any were ACTUALLY sold..
It gets me that GM could have maintained their profit margin on the vehicle, by simply leaving as options PLENTY of ‘standard features’ I for one neither NEED, let alone WANT, – keep them as options for those who would like them – and be honest about the release price. If the same kind of thing in the future happens with HUMMER EV, then no big surprise.
The base price of the Lyriq Debut Edition never changed. When GM opened the books for the non DE Lyriq then it went up a few grand.
Meh – Another Pedantic display from you (means you tell people things to look smart – but everyone knows that already).
Tell you what…… Buy a LYRIQ ‘non DE’ for $59,990 and I’ll buy it from you for $59,990.. Fair enough?
If you can’t do that since they only took 10 minutes of orders – and all the lines were backed up; – then what was the point of your comment really? Hint: reread the first sentence here.
my dealership has already gotten 3 lyriqs this year already
You must live either in Canada, or else NOT in the Northeast… I’m told that when my vehicle arrives it will be in the first batch of shipments here..
I’ve never actually seen one in person besides the ‘dealer roadshow’ last year.
Meanwhile over 60 % of the HERTZ rental office cars on the lot are Teslas.
Why?
Anyone else notice the skyline in 2nd pic of the article?
Ford must have been among the first to put their name in line for one.
The dealerships around me want 220,000$ for an ev hummer unfortunately. Same thing with the Ford lightning wanting 120000$. Guess that is how it is now. You want a new 500$ ps5..ok that will be 1100$ thanks have a nice day..