The GMC Hummer EV has made splashdown, and can now be spotted out and about on public roads. Naturally, some owners may feel inclined to customize their all-electric off-roader with bespoke exterior touches, as seen in these shots of a wrapped GMC Hummer EV Pickup parked in New York City.
Coming to us from the @cars.of.ny Instagram feed, this particular custom GMC Hummer EV was seem in the Lower Manhattan neighborhood of SoHo, and looks impressive against the towering buildings and street lights. Per the post description, this particular GMC Hummer EV belongs to American rapper, producer, and record exec ASAP Rocky.
The first thing to grab us is the color, with a bright yellow wrap covering the body panels from front to back. The color is reminiscent of older-model Hummers, and is complemented by black trim bits lower in the body panels, front fascia, tow hooks, taillight surrounds, and window tint.
Notably, this GMC Hummer EV is running some rather large wheels as well, with custom seven-spoke rollers filling the large wheel wells. The wheels are wrapped in chunky rubber, continuing the off-roader theme without sacrificing on the curb appeal. Also notable are the California license plates.
This isn’t the first time we’ve seen the GMC Hummer EV in a custom wrap. That said, the yellow finish on this particular example certainly has our attention.
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Notably, the 2023 GMC Hummer EV Pickup is offered with a total of eight paint options, none of which are yellow. The factory color options include (relevant paint codes listed in parentheses):
- Afterburner Tintcoat (GC5)
- Deep Aurora Metallic (GXN)
- Interstellar White (GAZ)
- Meteorite Metallic (GNO)
- Moonshot Green Matte (G7W)
- Supernova Metallic (GKK)
- Tide Metallic (G7K)
- Void Black (GBA)
GMC Hummer EV production got underway late last year, with new units rolling off the line at the GM Factory Zero plant in Michigan. Providing motivation are GM Ultium batteries and GM Ultium Drive motors, with the GM BT1 platform providing the underpinnings.
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Comments
Nice to see it in a color other than white
I couldn’t agree more. Every manufacturer seems to be showcasing their cars in white. Aside from looking like rental cars, they all end up looking alike. We need more variety out there.
Probably trashed or stolen right after pictures were taken. No place to plug in on that block.
You will be hard pressed to find any charging stations on any block in NYC. There’s a reason most people here don’t own vehicles. Let alone even getting a parking spot.
This shouldn’t look good but it does.
I live in Manhattan I guarantee this was not left overnight unless the person was hoping it got stolen so they could collect insurance money.
Because the Hummer alone just doesn’t scream look at me enough.
Hey honey, what should we do with our massive excess of money? OH, I don’t know, why don’t you go buy yourself another car? Well I already have 10, what would I get? How about one of those excessive Hummers? Great, but will the neighbors notice it in white? I’ve got it, I’ll have it painted/wrapped in a bright yellow. That will stand out!
Lol you forgot to add the massive black rims
Nick: True.
I think GMC Fan captured it best: California plates. The land of excess and look at me, look at me!!
Did your nephew ever get that old school Buick he was wanting?
No. He keeps texting me different things like he’s ready to buy one, but he never does. But I think he will in time.
That Hummer belongs to a celebrity musician/artist/designer. $100k to ASAP Rocky is probably pocket change…
iLuvGM: Yup. But that s**t is also getting those artist/Rappers killed. Just this week out here in crazy LA land, a rapper and his girl went to a Roscoe’s restaurant to eat. Apparently she just had to post it on some social media site that they were eating there. A very short time after, two thugs showed up and robbed/killed the rapper. Sad, yes. But these people who just can’t live unless they have someone looking at them or “liking” their post or whatever else fills their empty souls, are getting killed because they make themselves easy targets. Just like the morons rolling around in the high end cars and wearing Rolex’s and gold. They are also being targeted and robbed at gun point out here. Again, kind of sad but I also feel the deserve it in a strange way.
That was messed up they killed that man in broad daylight all over jewelry. Family’s eating in there and still killed him.
Yea I agree. But at the same time not everyone who drives an expensive car gets killed. And in terms of that PNB Rock guy (I don’t know him or his music), we don’t know all the details. It could’ve been related to other conflict or gang related that was made to look like a robbery. I doubt someone like ASAP Rocky has those kind of issues, he’s just a cool dude who stays out of other peoples’ way. I see people driving all sorts of expensive cars everywhere, not all of them are being targeted.
That happens when you’re living in a third world country.
I have this exact same truck in yellow too, but mine is the hotwheels version.
I feel like having a bologna sandwich with ahhhhh I got mustard.
Shocked a rapper would do something like this. Not.
School bus or cab yellow. Leave it parked there for a week and see what it looks like. If it’s still there.
That’s cool yellow Hummer EV, reminds me of that iconic yellow H2 Hummer from the 2000’s.
That’s ASAP Rocky’s Hummer? That man has good taste.
Is that why he wears skirts? Because he has good taste?
Lmao. I think he wore a kilt not a skirt.
But there are a lot of things famous fashion designers do that I wouldn’t do. ASAP Rocky is a fly as dude tho.
A nice yellow boot would look nice on those rims
Just curious, has it been stolen yet?
Naw – the car has a ‘Theft Resistant’ feature – No crook can afford to recharge it in NYC what with Consolidated Edison’s Confiscatory electric rates.
I’ll give a 1/2 outta 10 on the custom chart. A yellow paint job or wrap is not “customized.” Now if it was dropped, chopped, flamed, molded, frenched, one-off wheels, louvered, striped…and a big blown v8…then it’s going in the right direction
Love it if it was das power hummer.
Gas power.
Man, Sure are a lot of haters on here. You know you can wrap that old rusted azz dodge ram, Don’t you?
“Azz?” Does that sound cool to you or something?
A French’s Mustard endorsement deal could prove lucrative.
A wrap is a poorman’s paint job.
Haven’t heard anybody call it this but the car’s color years ago was known as “Bastard Yellow”.