Chevy customers can now take advantage of the Chevy MyWay live shopping tool after the American automaker first announced the service in January of 2021.
Just like Cadillac Live, which launched in the U.S. back in 2019, Chevy MyWay will allow prospective customers to book an appointment to receive a free guided tour of a new Chevy vehicle of their choice from a knowledgeable product specialist thanks to its “1:1 Studio.” The brand rep will be able to answer the customer’s questions with regard to the vehicle and show and demonstrate specific features, but the one-way video feed means the customer won’t have to show their face. All reps will also be equipped with a headset mic and a handheld camera gimbal.
Chevy MyWay will also include a “1:ManyStudio” feature that will allow a number of Chevy customers to sign up for a group tour of the studio. Additionally, this will allow Chevy fans to attend virtual online product presentations, future product reveals and seminars with high-ranking GM employees. There will also be a Virtual Auto Show feature, which allows people to easily click through and look at all the latest vehicles in Chevy’s product lineup and learn more about them. Chevy is also booking tours specifically for the 2024 Chevy Silverado EV, likely due to the high interest and demand for the nameplate at the moment.
While Chevy MyWay technically underwent a soft launch last year, it has now been officially launched. Almost the entire Chevy lineup is currently available to view in the showroom, including higher-end models like the Chevy Corvette and Camaro, Chevy Tahoe and Suburban as well as Chevy Silverado 1500 and Silverado HD.
Customers can book a one-on-one or group appointment with Chevy MyWay via the service’s dedicated landing page at this link.