Tapestry, Inc. CEO Joins GM Board Of Directors13
Joanne Crevoiserat, the 58-year-old chief executive officer of fashion holding company Tapestry, Inc., has joined the GM Board of Directors.
Tapestry is a New York-based purveyor of modern luxury accessories and lifestyle brands, with its brand portfolio consisting of well-known names such as Coach, Kate Spade and Stuart Weitzman. Crevoiserat joined the company in 2019 as chief financial officer and was promoted to CEO in 2020. She also serves on Tapestry’s Board of Directors and is a member of the Business Roundtable, a Washington, D.C.-based lobbying group headed by GM CEO Mary Barra.
“Joanne’s approach to driving growth, which focuses on integrating data-driven insights to elevate the consumer experience, will be invaluable to GM as we launch our all-electric portfolio, introduce additional software-based services, and scale businesses in new markets,” Barra said in a prepared statement. “As we accelerate our transformation, we have an incredible opportunity to drive loyalty for our iconic brands and attract new customers, which is exactly what Joanne has done at Tapestry.”
GM says its Board of Directors now has 12 individuas who have senior leadership and board experience across the manufacturing, information technology, digital commerce, retail, higher education, investment management, international affairs, defense, transportation, cybersecurity and pharmaceuticals sectors. Six of GM’s 12 directors are women and 11 are independent.
“This is an exciting time to join the GM Board,” added Crevoiserat. “The company is innovating across every part of the business to drive growth. look forward to serving the Board and GM’s shareholders through this transformation.”
Under Crevoiserat’s leadership, Tapestry Inc. has been ranked among Newsweek’s ‘America’s Most Responsible Companies,’ as well Forbes’ ‘Best Employers for Diversity’. The company was also certified as a ‘Great Place to Work’ by the international non-profit of the same name.
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Wow, this should get the peanut gallery goin’….
Yeah, always good for a car company have another car person on the board….
Always good for a board of any company to have diverse perspectives. Oh, no, did I really just use that word? My Thumbs Down will reach epic proportions….
Why is ‘diversity’ more important than aligned talent and experience? What does a fashion designer have to do with cars? Is this automatically good, or does it just ‘check boxes’?
These are genuine questions.
1. It’s not. The two aren’t mutually exclusive.
2. It’s not what the fashion designer can add to the cars, it’s what the marketing executive can add to the process.
3. Nothing is automatically good. Conversely, nothing is automatically bad, either. As for checking boxes? Like the box for adding another set of knowledge points so maybe a business entity can reach more consumers more effectively? Or are you simply concerned she was hired ‘cuz she’s a woman?
These are genuine answers.
There it is…Esko took the bait. I MUST be a misogynist after 24 years of being married to the same woman, and raising a daughter. Ugh.
By the way, you can minimize the bad by aligning your company’s needs with those experienced in the business. It works well, and it always has, and doesn’t require diversity check boxes. Talent comes through no matter who the person is.
Ha! So I was right! You were insinuating the move is bad ‘cuz she’s a woman! Just ‘cuz yer married and have a daughter (condolences to both) doesn’t mean ya automatically can’t be a misogynist! Checks the boxes! Code for ____ was only hired ‘cuz ____ is a(n) _____.
By the way, if ya want to keep repeating the same mistakes, keep doing the same things. If ya want to see what else might be out there, check some boxes!
How weirdly conclusive of you, but your mind is made up. By the way, I never mentioned woman anywhere in my posts pertaining to the hire, but you wasted no time going there.
Thanks for the chat.
Duh, ‘cuz this story is catnip to folk like you. GM put someone from the fashion industry on its board! What other “box” could you have meant? What? Ya meant the “qualified executive with a history of running successful companies” box? Gee, I stand corrected….
Have a nice day!
Catnip, like the blind ‘diversity is good’ buzzphrase, perhaps?
Not allowed to question it, perhaps?
And I guess all companies are the same without any need for well-matched, industry-experienced people, which has always been the formula for success. That has worked for a century plus, but now it’s not good.
With your logic, the CEO of 7-11 should be designing and approving Corvette engines and systems…
Uh, yer not just questioning it, yer assuming it won’t work. ‘Cuz, you know, she’s a woman and all–oops! I meant ‘cuz she’s a qualified executive with a history of running successful companies and all, ‘cuz that’s what you meant, right?
Again, well-matched industry people and well-matched people from outside the industry aren’t mutually exclusive.
And, no, my logic wouldn’t have a 7-11 CEO designing any kind of car. My logic would have a 7-11 CEO helping guide GM’s board–if that 7-11 CEO had previously demonstrated he or she had the chops to do so. ‘Tis your logic that would have the 7-11 CEO designing ‘Vettes. After all, yer the one who said it….
Don’t you guys have something better to do?
Ha! Do you?