Joanne Crevoiserat, the 58-year-old chief executive officer of fashion holding company Tapestry, Inc., has joined the GM Board of Directors.
Tapestry is a New York-based purveyor of modern luxury accessories and lifestyle brands, with its brand portfolio consisting of well-known names such as Coach, Kate Spade and Stuart Weitzman. Crevoiserat joined the company in 2019 as chief financial officer and was promoted to CEO in 2020. She also serves on Tapestry’s Board of Directors and is a member of the Business Roundtable, a Washington, D.C.-based lobbying group headed by GM CEO Mary Barra.
“Joanne’s approach to driving growth, which focuses on integrating data-driven insights to elevate the consumer experience, will be invaluable to GM as we launch our all-electric portfolio, introduce additional software-based services, and scale businesses in new markets,” Barra said in a prepared statement. “As we accelerate our transformation, we have an incredible opportunity to drive loyalty for our iconic brands and attract new customers, which is exactly what Joanne has done at Tapestry.”
GM says its Board of Directors now has 12 individuas who have senior leadership and board experience across the manufacturing, information technology, digital commerce, retail, higher education, investment management, international affairs, defense, transportation, cybersecurity and pharmaceuticals sectors. Six of GM’s 12 directors are women and 11 are independent.
“This is an exciting time to join the GM Board,” added Crevoiserat. “The company is innovating across every part of the business to drive growth. look forward to serving the Board and GM’s shareholders through this transformation.”
Under Crevoiserat’s leadership, Tapestry Inc. has been ranked among Newsweek’s ‘America’s Most Responsible Companies,’ as well Forbes’ ‘Best Employers for Diversity’. The company was also certified as a ‘Great Place to Work’ by the international non-profit of the same name.