Motorsport is about more than just glory and adrenaline (although those are two big components of it). It’s also about the development of new technology, with the lessons learned in the heat of competition often filtering down to the vehicles you see at your local dealer. Such is the case for the new Chevy Colorado ZR2, per GM.
According to a Chevy spokesperson, GM is using the new 2023 Chevy Colorado ZR2 race truck piloted by the folks at Chad Hall Racing to “develop and test potential performance parts and accessories” for the standard production vehicle.
Notably, this strategy echoes similar efforts GM made with the previous-generation Chevy Colorado ZR2. As is also the case today, Chad Hall Racing previously participated in the development of the Colorado ZR2 by competing in a series of off-road racing events that eventually led to a class win in the Best in the Desert racing series. In addition, Chad Hall Racing managed to secure a class win with the Chevy Silverado ZR2, and, as GM Authority covered previously, the racing group is now back with the new 2023 Chevy Colorado ZR2.
The latest third-gen pickup is already off to a great start, taking the class win in the recent 2022 Best in the Desert Vegas to Reno event. Granted, the new 2023 Chevy Colorado had the class all to itself, but given the rigors of the 500-mile off-road torture test, simply finishing is something to be proud of. Additionally, the team’s final elapsed time of 12 hours, 24 minutes, 49.235 seconds is also definitely noteworthy.
As a reminder, the 2023 Chevy Colorado ZR2 now competing under Chad Hall Racing is equipped with the same turbocharged 2.7L I4 L3B gasoline engine as the standard pickup, running the top 2.7L High-Output tune good for a total of 310 horsepower and 430 pound-feet of torque. Interestingly, the team maintained the factory dash, center console, vinyl floor mats, and factory air conditioning system, although the team will likely upgrade the A/C for the next race, similar to the Chad Hall Racing Chevy Silverado ZR2.