The National Corvette Museum in Bowling Green, Kentucky has announced plans to open the new Driven by Design long-term exhibit, offering visitors a chance to explore the past, present, and future design process behind America’s sports car.
The new exhibit spans some 6,500 square feet, and is located in the National Corvette Museum’s Design and Engineering Gallery. The exhibit was planned by the museum curatorial staff, as well as co-curator and retired GM design chief Tom Peters.
The exhibit offers a variety of interactive elements, hands-on objects, artifacts, and motion-activated content that spans the early days of Corvette design in the ‘50s with Harley Earl, and extends all the way to the modern work of Mike Simcoe. What’s more, the exhibit will tell the story of lesser-known individuals who were equally influential in the history of Corvette design.
“This exhibit reveals the significance of individuals like Larry Shinoda, an Asian-American designer, and Tony Lapine from Germany, who both worked together on Corvette not long after World War II – during a very challenging time in America,” said Curator of Collections and Exhibits Manager for the National Corvette Museum, Bob Bubnis.
The exhibit also covers the history of women in Corvette design, including the “Damsels of Design” from the ‘50s, to GM Creative Designer Darby Barber working on the Corvette of the future.
“Corvette’s story is truly the story of America – where innovation and ingenuity are not bound by any societal construct,” Bubnis says.
Additionally, the exhibit will include a selection of interesting and unique Corvette vehicles, including a 1963 Corvette donated by Manny Balale, the 1957 Corvette SS designed for racing under Harley Earl, and the 1961 Mako Shark concept. Furthermore, Bubnis states that the Driven by Design exhibit will grow as the Chevy Corvette continues to advance with each successive generation.
The new Driven by Design exhibit will officially open to the public on September 21st, 2022. The National Corvette Museum is located adjacent to the GM Bowling Green plant, the exclusive producer of the Chevy Corvette.