GM Is Not Alone In Discontinuing Sedans40
Automakers are constantly adjusting their lineups to suit not only broader market conditions, but the changing tastes of their customers as well, and that includes GM. That being said, GM Authority is regularly bombarded by comments and emails from readers that complain GM has dropped nearly all of its passenger cars from its North American portfolio. The thing is, GM isn’t alone in this respect.
First things first – it is absolutely true that over the past several years GM has drastically reduced the number of sedans, coupes, hatchbacks, wagons, and convertibles it offers in the North American market. In fact, the only sedans that GM currently offers in North America are the Chevy Malibu, Cadillac CT4, and Cadillac CT5, while the only coupes and convertibles left are the Chevy Camaro and Chevy Corvette.
So yes, there is truth behind the complaints that GM has skewed its lineup towards crossovers, pickup trucks, and utilities. But what about the other automakers?
To answer that, we compiled the following list of sedans, coupes, hatchbacks, wagons, and convertibles discontinued in North America since 2016, including GM models. Check it out right here:
|Model||Last Model Year|
|Mercedes-AMG GT Roadster||2021|
|Volkswagen Golf/e-Golf (excluding GTI/R)||2021|
|Fiat 124 Spider||2020|
|Honda Civic Coupe||2020|
|Hyundai Elantra GT||2020|
|BMW 3 Series GT||2019|
|BMW 3 Series Sport Wagon||2019|
|BMW 6 Series GT||2019|
|Mercedes-Benz B-Class (Canada)||2019|
|Nissan Micra (Canada)||2019|
|Toyota Prius c||2019|
|Toyota Prius v||2018|
Looking over the list, we find GM is far from the only automaker cutting out sedans, coupes, hatchbacks, wagons, and convertibles from its North American lineup. Indeed, pretty much every major automaker is doing the exact same thing, including Ford, Honda, Hyundai, Infiniti, Mercedes, Toyota, Mazda, Kia, BMW, Volkswagen, Stellantis, and others.
To complicate the issue, GM is currently making a pivot to an all-electric vehicle lineup, with 30 new EVs slated to launch worldwide by 2030. Critically, however, GM isn’t completely abandoning any and all segments beyond crossovers, pickup trucks, and utility vehicles, even in the move to EVs.
One of the most obvious examples is the upcoming Cadillac Celestiq, framed as the luxury marque’s new ultra-premium four-door sedan model stuffed to the brim with top-shelf features and cutting-edge technology. Another example (at least potentially) is the rumored all-electric Corvette sedan.
To sum up, although sedans, coupes, hatchbacks, wagons, and convertibles are certainly not the segments du jour, the cyclical nature of the auto industry and customer tastes in general mean these segments are definitely not gone forever. All it takes is interest from buyers, as expressed in sales. It really is that simple.
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It doesn’t matter if it’s made in the U.S., Mexico, or Korea, so I hope the new cruze will be developed. We still need a compact sedan. Look at the beautiful Mazda 3 or the practical Corolla, the delightful Elantra. Of course, GM has no intention of doing so.
They’re chasing sedan buyers to Korea and Japan
I think Toyota Skunked them again with a lowish cost 4 cylinder reliable Camry, but even that car is losing favor to the Rav 4 since those are just as economical these days, and they offer a bit more space. Small cars have always been loss leaders, but only recently has mid to large cars lost favor.
Is GM bringing the Cruze back???
GM is one of the few that actually tried to introduce new sedans and even a couple wagons along with a hatch.
I recall all those here that said if you will build it I will buy. Well I know a couple did but most did not yet it is GM’s fault.
The entire process of building and selling vehicles is changing. From type and kind to how.
The same is true anymore having to have a car for every niche anymore is no longer true.
Profitability has become more important over shear volume.
Soon we’ll be stuck with electric vehicles and trucks after being recently introduced (Mustang Mach E, Ford Lightning and GMC Hummer & electric Silverado) have jumped $7,000 to $8,500 within the last month because the cost of the Chinese batteries have rapidly increased.
They don’t get their batteries from China…
Raw materials are Chinese or under Chinese control to a large degree. Who do you think pays those kids in the Congo to dig in the mud for cobalt? Russia is big in this also.
Justifiying something in what others do is very mediocre. It’s very good that GM is not doing the atrocity of Ford of cancelling all its sedans. Even if SUV’s or crossovers are sold most (and not in all cases due to the fact that consumers prefer them but of the fact they don’t find anything else), not everybody likes SUV’s or crossovers or is willing to buy one no matter what. That’s my case and there’s no human power that’s going to make me buy an SUV or a crossover for the simple reason that I don’t like them. As simple as that!
This feels like the classic chicken or the egg situation. Did all these manufacturers stop selling sedans because the market moved on, or did the market move on because the manufacturers failed to properly invest and update these vehicles in favor of more profitable segments?
And thisast comment by the author is complet malarkey…”All it takes is interest from buyers, as expressed in sales. It really is that simple.” And how do I express my sales interest if there are no sedans on the market worth purchasing?
No not really. I’ll give you a concrete example. Caddy in ’11 I think offered a wagon version of the CTS. Everyone on these types of forums ooggle wagons. But here is the thing. They made it, offered it, and sales were abysmal. So the chicken laid the egg no one bought. How do I know. I bought a Vagon, and oddly got a 10K discount. I also asked about the coupe they had on the floor. I thought the V-coupe’s were stunning, although impractical for me. Zero discount on the V coupes & sedans. Why? Because they sold quickly. Well tastes have continued to change since 11 to where even sedans and coupes don’t move. Manufacturers cater to customer tastes, not the other way round.
My son commutes about 45 miles one way to work three days a week. He drives (or did drive) a Ford Fusion hybrid until some idiot with minimal insurance broadsided him and destroyed it. He wants another one but since the guy had minimum coverage, even his insurance company won’t pony up with enough to replace the car. He wants another sedan because it’s fairly safe, the hybrid got great gas mileage, and was pretty comfortable. Now, with limited availability of sedans, he might find one but may have to go hundreds of miles to get it. Catch 22.
Just get a ford edge. It’s literally the same thing. Or if he is single, get a 2.3 ecoboost mustang.
My company car is an Edge. Since my company pays for my fuel, I don’t mind that I only get 23-24 mpg on the highway. My son needs a bit more than that driving 90+ miles a day. I love the Edge but the economy here at 5,000 feet asl, not so much. Also, he needs four doors for the family so the Mustang won’t be a choice.
I agree with your son. I really like my volt except that it’s tiring dodging the trucks and SUVs that can’t see beside them when they change lanes in town. I also think 4×4 drivers should have to pass a parking test. I think that’s why I like my volt, I can maneuver around the trucks that take up three parking places.
Camry outsells every GM model except Silverado. First half 2022 Camry US sales 135,925. After the Silverado GM’s next biggest sellers Sierra (118,938) and Equinox (116,678) https://gmauthority.com/blog/2022/07/gm-sales-figures-numbers-results-united-states-q2-2022/. And Corolla US sales 116,832 squeaks ahead of Equinox.
For the 100th time, GM needs to dedicate funds to developing a midsize (I’d argue also a compact) to be a serious contender in the market. Dropping cars just has most folks, not all but most, going over to Toyota and Honda. As you note JE, not everyone is into pick-ups or a SUV/CUV – as Camry/Corolla sales numbers show. The billions GM is shoveling out on EV’s, some should be spent on cars (beyond high-end Caddys like the CT4/5 that sell in small numbers but offer big profit margins)
I noticed that the Buick Regal TourX didn’t get a separate honorable mention call out as it was the last station wagon (and a Buick to boot) . Existed for a couple years……no marketing to speak of, but they are an excellent car. Also hard to believe that it took GM so long to put a short box 1/2 ton pickup back in their lineup……guess that will have to suffice as a “coupe” moving forward for some.
I would buy one of those new short bed Silvers except it’s only available with the 4 banger and in WT trim!
Before I buy my EV can someone tell me how many times I will have to stop to charge the thing on my trip from New York to Vegas.
Way too many.
From what I have read, if you are using household 120V, full charge time is 6.5 DAYS. If you can find a super charge station that works and is compatible, you get about 60 miles in an hour so if you want a full charge, it will take about 6.5 hours based on a 390-mile range. Oh, and don’t forget that if you run the A/C or dive at night with the lights on the range is decreased. Enjoy your month-long drive! LOL!
The move from gasoline engines to electric engines is fraught with difficulties. There are going to be huge issues with supply of rare minerals and electric power stations just to begin with. I think that the auto companies are ahead of the infrastructure necessary to support an electric future.
is the industry really ahead of the infrastructure needs???? I’ve asked a thousand times here in this blog – how are the millions and millions of vehicles that park on the streets of major cities and in suburban apartment parking lots going to charge their new EV? No one, not one person, has offered up a realistic answer. Anyone here today able to answer that?
And what effect will all these new ev’s have on the power grid?
tmw: I did in anther post before. You must not have liked what I said.
I don’t recall seeing your answer. and the answer is?
If you let a design go stale, sales will drop.
The impala and Malibu are perfect examples of this.
Ford did the same with the Fusion. Being the same vehicle refreshed twice since 2013. But sales still were very good considering the age of that vehicle. I’m happy we were able to buy our 2020.
Hopefully when it’s time to replace it, an American sedan will exist. Having a CC truck, having an “SUV” serves no purpose.
Crossovers are nothing but sacrifices.
HELLO. There is more money to be made on SUV’s than sedans. Business 101.
I don’t believe the sedan market is dead , GM needs to rethink it, obviously tesla sells a lots of sedans model S not every family wants to look like they are ready to go off road. Crossovers are just a sedan platform with different body sheet metal What is hurting GM and has always hurt GM is the dealers, the dealers are taking advantage of the auto market with way above sticker prices they don’t have anything to do with the building of the vehicle I hope everyone remembers this after everything settles down.
I get it, but not everyone wants to drive a boring crossover.
I have owned 3 CUV’s and within a year went back to a full-sized Cadillac sedan on 2 of them and a Corvette on the 3rd.
Sedans aren’t dead, it’s the profit margin differences. I’ll drive my 2-CT6’s until the wheels fall off.
Mazda 6 is returning as a RWD I6 sedan. They are just in the process of retooling the japanese plant for the new model, along with a rwd coupe. patent drawings of both designs have leaked.
The sedans have been put on hiatus until the used sedan supply drops to a lower level. At that point, it will make sense for manufacturers to produce sedans again. I do not believe that sedans will ever really go away for good. This is a short term anomaly.
coupes are dead, hah! In my family we have a M240IX and M4 both 2022 BMW coupes, plus and Acura TLX sedan……German and Japanese products, only GM is a C8 Corvette….so let the foreign car makers take the money that could have been U.S…..plus Camaro is gone soon too
GM missteps have created the illusion that sedans are dead. For example Chevrolet buyers tend to buy more compact/smaller sedans yet Chevy has none. Cadillac sedan buyers on the other hand tend to buy larger luxury cars yet Caddy discontinues there flagship CT6 and offers the compact CT4 & 5 which don’t cut it for Caddy buyers and are reminiscent of the Cimarron. On the other hand CT4 & 5 sized sedans are perfect for Chevy buyers without the extra cost Caddy bells and whistles. End result….Chevy buyers don’t buy because Chevy doesn’t have what they want and Cadillac buyers don’t buy because Caddy doesn’t have what they want and the competition wins.
I’m reading a good number of similar comments. The main is that GM offered them but they just didn’t sell. Counter: When you don’t stock them or advertise/promote them, they won’t sell. You can’t sell from an empty shelf that nobody knows is there. I also noticed a few comments pertaining to Mazda. Good luck trying to find a Mazda 3 sedan. They just don’t exist any more because Mazda insists on loading the dealers up on CUV’s. Also, Mazda has a (bad) history of making promises and then not delivering. I doubt they will actually bring out the 6 replacement. Lastly, in response to the comments about more money in SUV/CUV’s vs. sedans. Maybe, but there’s also a thing called an entry level vehicle. You offer sedan models and bring more people into that brand. If you make a good vehicle and treat them well, they will normally move up in that brand. Sedan’s would be good for two reasons: First, to offer those of us who prefer sedans a vehicle. Second, to bring those in who may grow into an SUV later. The icing on the cake is that when the market turns back towards the sedan (and it will), those still offering them will have the advantage.
I have a 2021 Malibu and absolutely love it.
How can we say that the consumer likes are changing? Have you watch a car race lately? how many races include SUVs?
GM, Chrysler and Ford (North America only) has made us believe that the world is changing towards SUVs and CUVs. It is not. Killing all sedans and hatchs is what is making the shift….
Watch the WTCC and you will see all hatches , sedans pocket rockets that the rest of the world is enjoying. Hyundai I20, Honda Civics, Audi RS3, Cupras, Alfa Romeos and all the like
Hey, you all wanted the market to dictate everything? Well, there you have it.
Cadillac Celestiq looks like a throwback to the post-war GM sedans in which the back of the sedan sloped dramatically to the rear bumper. A very ugly design that GM quickly abandoned by 1949.
More spin and nonsense. I know for a fact that the vast majority of dealers deliberately funnel their customers into trucks and SUV’s when all they wanted was a basic compact or midsize sedan. Have experienced this first hand more times than I can remember. Add to that many dealers refusing to stock vehicles like the Regal, Impala, Camaro, Fusion etc, zero advertisement and zero care for fitting the consumer to their needs. Yes it’s all about the profits and that is what this is mostly about.