Shortly after the world debut of the all-new 2023 Chevy Colorado on July 28th in Detroit, General Motors confirmed the third-generation Chevrolet midsize pickup’s arrival in Mexico.
The automaker’s Mexican subsidiary shared all the details of the all-new 2023 Chevy Colorado for the public and the Spanish-speaking press, confirming that the redesigned version of the nameplate will also arrive in the Latin country. In fact, the company promised to announce marketing details about the new 2023 Colorado in Mexico closer to its arrival at dealerships.
As such, Mexico becomes the first auxiliary market outside of the United States and Canada where GM officially confirmed the arrival of the all-new 2023 Chevy Colorado that be built at the GM Wentzville plant in Missouri. Production of the 2023 Colorado at said plant is scheduled to begin on January 25th, 2023, as GM Authority exclusively reported last month, to supply North America and some specific countries such as South Korea.
In Mexico, the Chevy Colorado is marketed exclusively at the top of the mid-size pickup segment, with a reduced lineup sold at higher prices than the equivalent models of its main competitors. For that reason, the Colorado is not very popular with local customers and maintains a low sales volume in the Mexican market.
The all-new 2023 Chevy Colorado is expected to retain the current model’s consumer lifestyle truck positioning in Mexico, where it may strengthen its aspirational focus with the potential arrival of the model’s ZR2 off-road trim for the first time. The lower end of the midsize truck segment in that country will continue to be served by the all-new Chevy S10 Max, recently introduced as a work-focused pickup.
The all-new 2023 Chevy Colorado will be officially unveiled in Mexico sometime next year, going on sale in the Latin country several months after the redesigned model’s arrival in the United States and Canada. The trim level range, equipment, prices and the exact date of the start of sales of the 2023 Colorado in the Mexican market will be shared closer to its local launch.
Subscribe to GM Authority as we bring you the latest Chevy Colorado news, Chevrolet news, and ongoing GM news coverage.
Comments
Chevy Colorado Z71 4×4 equipped with the “one package option” as it is imported into Mexico is $41,000 USD.
Same Chevy Colorado price in Mexico (full without incentives) is $911,000 MXP at the current exchange rate of 20.00:1 is $45,550 USD. Yes, $5K more. Mainly due to the import taxes, which is about 8% and transportation cost.
For heavens sake, put a real flare on the fenders instead of those cheap plastic “bits’ ……………..What the hell is wrong with you guys!!! Are you waiting for the TRX to do it….FIRST?????????
Common sense ( which is lacking). Inventory on dealer lots non existent, customers not even stopping by for the latest of Mary’s excuses, salesmen laid off, repair facilities trying to keep older vehicles going with non existent parts supply, billions in unsecured debt for the company and they are trying to sell more, 90,000 trucks in a lot waiting for parts, tens of thousands of customers waiting for sold vehicles to be finished, thousands of ordered vehicles ( many up to six months ago) still waiting production or produced but waiting somewhere for whatever reason….yeah dude she is doing a wonderful job. Maybe the next President?
Better than many. Ford is hurting so bad that they had to off 8,000 employees to pay for their EV program due to poor planning and lack of income.
Profits are down on the F series due to higher costs of Aluminum. The Maverick is having quality issues and they can get them right. The Bronco owners have has engine and roof issues. Both are not near capacity on builds de to issues.
Considering the conditions of the economy and shortage of chips GM has softened the impact and done better than most.
If any of the past GM heads from the last 40 years where in charge they would have been dead by now.
Many people don’t seem to understand there is still labor shortages and part shortages. You also have issues with deliveries now because some truckers quit because they couldn’t make money with the high diesel prices. Things are taking longer and longer to get product. The US needs to rely on its self and not other countries going forward. We can produce it all in the US. The Globalism idea is bitting everyone in the butt.
You are correct It is not just GM it is everyone. GM is dealing with it better than most others.
3 or 4 colors? Notes here and there saying there is a constraint on certain colors. Don’t understand what the chip shortage has to do with the color availability.
Joe it would be ideal to make all in the US. But look at Brazil for example. They have a huge protectionism, same as Argentina.
Just google and see how much a Camaro is in Brazil. Any import coming to Brazil gets a huge tax. So the scheme down in Brazil is that any automaker that wants to sell cars in Brazil they have to make them there to be competitive and sell.
But the same thing applies to the components. If made in Brazil you are OK, but if you need to bring a tire, you get the big punch with the tax (this is why Pirelli is the almost the only that goes to all OEMs and to a lesser extent, Goodyear, because a trade agreement with Colombia). So you are nailed to have only a limited number of models to be sold, otherwise, like the Camaro or the Corvette, cost like a Ferrari.
So the US would have to ban the imports or charge such imports a huge tax, otherwise we are left with cars / trucks made in the US with parts made in the US, with raw material ??? all made in the US? at a very expensive labor that will give a final MSRP way above the competition.
The whole world is a already past the point of no return. You remain “tangled” in this world or become the Venezuela, N Korea, Myanmar, Brazil or Argentina of the world. You could join China’s and Russia’s game as well if you are the size of them. This is 2022 and we cannot look back. We need to strive every day on how to do things better and more efficient BUT STILL hooked to the rest of the world.
Shortages are not just chips but transportation, labor and raw materials. I deal in racing parts and we are seeing a great deal of shortages and delays due to lack of labor and shortages of materials.
Or the parts are sitting in a Container on the ocean or on a train somewhere.
Yet they are third world like countries with two classes. The middle class is only viable with lower prices. The problem is they want paid more so that moves production of some items off shore.
Look at the food industry with the rise of min wage and all the price increases we are seeing.
I went to buy some header paint the other day and it was $28 a can. I am glad I get a discount.