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2023 GMC Canyon AT4X Edition 1: The Exclusive Off-Roader

The 2023 GMC Canyon will see the introduction of the new AT4X trim level, which expands on the already capable AT4 trim level with 33-inch tires, Multimatic DSSV dampers, front and rear e-lockers, underbody skid plates and a Baja drive mode, among more. The GMC Canyon AT4X will also be available with an exclusive Edition 1 package, which aims to make the new off-road-ready AT4X trim level even more appealing with a variety of exclusive off-road parts and components.

The Edition 1 package for the 2023 GMC Canyon AT4X, which will be built in extremely limited quantities, adds a variety of off-road equipment including front- and rear-facing underbody cameras with a wash function, 17-inch beadlock capable wheels, an off-road front bumper with safari bar, a winch, a grille-mounted 30-inch off-road light bar, a performance front skid plate and a Comeup Winch. Trucks equipped with this package will also receive a configurable bed rail system and unique Edition 1 tailgate badging.

Inside, trucks equipped with this package will be identical to regular GMC Canyon AT4X models, featuring two-tone red and black leather upholstery, an 11.3-inch infotainment system touchscreen, an 11-inch fully digital instrument cluster, GMC’s exclusive head-up display, and a seven-speaker Bose audio system.

Pricing for the 2023 GMC Canyon AT4X Edition 1 will start at $63,350 in the United States not including destination and freight. Like the standard GMC Canyon AT4X, power comes from the High Output version of GM’s turbocharged 2.7L I4 L3B engine, which is rated at 310 horsepower and 430 pound-feet of torque. Power is sent to all four wheels through an updated version of the GM eight-speed automatic transmission.

Production of the 2023 GMC Canyon will commence at the GM Wentzville plant in Missouri on January 25th, 2023, while AT4X and AT4X Edition 1 production will start in the spring of 2023.

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Sam loves to write and has a passion for auto racing, karting and performance driving of all types.

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Comments

  1. Nice truck buy just way over priced. Too many other options out there at that price.

    The past ZR 2 formula worked well as you could get a great truck still at a real price.

    Reply
    1. Word!

      Reply
    2. Please enlighten us with a similarly equipped vehicle that is lower in price? A current generation ZR2 is less but it’s not going to have the updated features the new Canyon offers plus no beadlock wheels or winch, cameras and numerous other features.

      Yes, it’s expensive but the price is not out of line for what you get.

      Reply
      1. With less standard options and less available options it will be Chester than the x

        But expect a price increase because they stepped up content over the present.

        Reply
  2. Are they out of their minds?!!! $63k for midsize? Do they even want to sell them? My 2018 ZR2 was $43k. Even with inflation this is insane!

    Reply
    1. Well they went a bit over the top here with features.

      The rest of the line is priced up but loaded and just not an entry line. The Denali is only up about $1k over this years options to be determined.

      The Chevy will be more priced as what we have now with a slight increase.

      Reply
    2. GM is getting greedy, every other GM Authority their raising the price of a vehicle 2000.
      Then they drop a price by 200 and call it a deal.
      Inflation is partly to blame but greed is far too fluent.

      Reply
      1. If you have not noted gas, food, and about everything else has gone up significantly in the last two years.

        Add to this that the automobile market though prices are high is a low margins business with everyone taking a cut not just the automakers.

        Finally they are saddles with the high cost of development be it EV, Hybrid or ICE. They all take billions to produce and years to recover.

        The automakers are not exactly affluent. In fact a number of them are just hanging on.

        Take a look at Fords struggle to bring in their EV program. 8,000 workers cut and the head of Ford is looking for the next $3.5 billion needed.

        And don’t go to executive pay and while it is much to me or you in the big view is is not much. Also like sports not everyone can do the job and if someone will do it for $50k is that someone you really want in charge.

        Envy is every bit as bad as greed.

        Reply
    3. You realize an average car is $46k now.

      Everyone wants to be a millionaire but they want to shop Walmart. That goes not work.

      Yo get ahead you add skills or ability not just make more more at a present job.

      Reply
    4. I expect a Ranger Raptor to be as much or more based on overseas pricing

      Reply
  3. The Chevy will outsell the GMC anyway waste of time they should have kept Pontiac and axed GMC… we really don’t need two truck lines of basically the same vehicle for more money.

    Reply
    1. When GM killed Olds, the thinking was many of the traditional Olds buyers would switch to Buick’s or Cadillac’s, it didn’t happen. Most went elsewhere, and GM lost market share. When Pontiac was euthanized, again they assumed Pontiac buyers would go to Buick or Chevy, but it didn’t happen, and GM lost more market share.

      GM’s combined trucks sales is usually greater than Ford’s truck sales. Without GMC, Ford would easily outsell GM. GMC sells about 250,000 Sierra’s a year. Truck buyers are more brand loyal than car buyers, so maybe Chevrolet would retain 50% of those customers, but that still leaves 125K sales that GM would loose. Having GMC also allows Buick and Cadillac dealers to have a truck to sell. Without those GMC trucks, a lot of those dealers would struggle to survive.

      I drive a GMC. After 40 years of Chevy trucks, 7 years ago I switched to GMC’s. True or not, many people regard GMC as a premium brand. I’ve found some customers perceive me and my business as more successful, because I drive a GMC. I also happen to think my 21 Denali is better looking than Chevy’s High Country.

      Reply
      1. Pontiac and Olds were killed as they were not making money.

        Market share means little if you are selling cars at high rebates with little to no profits.

        People left Olds when RWD left Olds.

        You are correct on the GM C image as people don’t say you drive a GMC they say oh you have a Denali. I never noticed this till I owned one.

        Many think I paid more but my truck was about the same as the SLTvwith a extra GM discount.

        Reply
      2. “I’ve found some customers perceive me and my business as more successful, because I drive a GMC”

        And here I am when a worker pulls up to my house in a 60k premium truck asking what are we over paying for so you can use that as a work vehicle? I would flash money in other areas…

        Reply
    2. The GMC line make a ton of money that is why it is here and exist.

      The Denali line is one of the most profitable lines in the industry.

      Reply
      1. Ok so GMC makes GM money… But back in the day up until the 2000s Pontiac was a very profitable brand for GM right up there or close to Chevy it was poor management and high prices on Pontiac that killed the brand… In the fact the 80s firebird for all it’s faults sold well so did the Solstice people still want the roadster, I used to see Grand Ams and Grand Prix all over the place these could have stayed regular cars or become sporty CUVs… It’s just that while GM was wasting time and money trying to build things like the SSR, XLR, Fake “looking GTO, and interiors that would not be lost in rubber maid cabinets they could have saved Pontiac imagine an Pontiac sedan EV performance car or hybrid Pontiac they missed the boat. Also GM had every opportunity to bring the firebird/transam back but didn’t.

        Reply
        1. Actually Pontiac never did much since the late 70’s.

          What many fail to realize Pontiac was set to be closed in the mid 80’s.
          This is why a Bonneville moved to the Lemans body. This is why the Pontiac V8 was killed and more. GM had plans to kill the brand.

          But Pontiac fought back with the Fiero that was used to bring people to the show rooms and the sale of Grand Am models saved the day.

          While this went on Olds killed the goose that laid the golden eggs the RWD Cutlass Supreme. They tried to name three FWD cars Tulsa’s and all failed. The Quad 4 failed and Aurora failed. So Olds went first.

          Pontiac went into the 90’s seeing the decline in sales and losses on vehicles like the Grand Prix. You could buy a GP cheap as GM lost less money making cars that sold at a loss vs shutting the plant down.

          Pontiac a performance division became FWD but often did not get the engines it needed for their cars. No Turbo 2.0 for the GXP G6?

          The truth is GM never understood Pontiac like the engineers did and Chevy did all they could to hurt Pontiac. Miss management was rampant. By the time Lutz arrived there was no money to fix anything. The GTO had to use a Holden body as there was no money for a new body.

          The plan was to bring back the Zeta Camaro with a new GTO but Pontiac died before it could be done. If they had it may have killed the Camaro by now as well, the GTO as they would have split sales that are going to kill the Camaro anyways,

          The Camaro really needs 100k sales and with what they have now as well the Mustang noth are winding down as ICE coupes.

          You only see the smooth surface of the water and yo really get what is going on
          You need to look deep down at the rocky bottom of the business.

          Today most mfgs have cut your two brands. One volume and one luxury, GM has Buick only due to China and GMC because they make money.

          It is not just GM. Mercury, Plymouth and others died due to the same reasons as the other divisions can do what they could and be more profitable.

          The day of making a brand for every niche is over. It will be less brands and only models that make money.

          I am a lifetime Pontiac owner fan and collector. But even I get it. There is not much Pontiac can do today that Chevy could not do at a higher profit. Sad but economics have changed the industry as a whole.

          VW is about the only one trying to cover everything but now they have to make Porsche and Lamborghini SUV models bases on a VW to keep up volumes.

          Market share used to be everything but today focus is on profitability. Most companies took a step back and focused on profits and core markets.

          Reply
  4. GM has lost their collective minds with their pricing. This AT4X “starting” at $63,350 for a mid sized pick up? You can get a full sized Sierra AT4 with 5.3 V8 engine and much more cabin space. For a few grand more you can get the 6.2 engine and a full accompaniment of options. After dealer mark up (which GM corporate discourages), on this truck you’re looking at a small truck priced like a Raptor. (Priced like a Raptor before the additional dealer mark-up).

    Reply
    1. At $63k, this truck is pretty much fully loaded. Only additions will be added accessories that you may want. Nothing close to what a Raptor costs. And this will be more capable except for maybe desert jumping at high speeds.

      Now, regarding the AT4 Sierra. It’s not available with the 5.3. You’re losing credibility quickly.

      The standard AT4X Canyon will be available at a much lower cost. Just don’t complain that it’s missing the features that were included on the first edition model.

      Reply
  5. Ranger & Tacoma fanboys eat your hearts out! 🤣

    Reply

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