There’s no doubt that pickup trucks are becoming more and more luxurious – just look to the new 2022 GMC Sierra 1500 Denali Ultimate as evidence of that. That said, the current Chevy Silverado 1500 doesn’t offer a range-topping equivalent to the new Sierra Denali Ultimate, leaving us to ask – what about a Silverado High Country Premium trim level?
For those who may be unaware, the 2022 GMC Sierra 1500 Denali Ultimate bundles together a wide variety of content and features to produce the most-luxurious Sierra 1500 ever offered, while also throwing in a selection of unique styling and aesthetic bits to underline the pickup’s range-topping status. We think an equivalent a Silverado High Country Premium trim level needs to happen.
As for what this hypothetical Silverado High Country Premium trim level would offer, it would obviously bundle together the content currently available with the High Country Premium Package, the High Country Premium II Package, and the Technology Package. As a refresher, the High Country Premium Package is priced at $2,625, and includes the following content (relevant RPO codes listed in parentheses):
- Power sunroof (CF5)
- 22-inch painted aluminum wheels with Chrome inserts (RPT)
- 275/50R22SL all-season, blackwall tires (XCE)
- Floor liner (RIA)
Meanwhile, the High Country Premium II Package includes:
- High Country Premium Package (PDM) ($2,625)
- Technology Package (CWM) ($1,770)
- Super Cruise (UKL) (normally a $2,300 option)
- Power-retractable assist steps (BRS) ($1,195)
Finally, the Technology Package for the Silverado High Country includes:
- Rear Camera Mirror (DRZ)
- 15-inch Diagonal Head-Up Display (UV6)
- Adaptive Cruise Control (KSG)
- Enhanced Automatic Emergency Braking (before June 13th production) (UGN)
- Automatic Emergency Braking (June 13th production onward) (UHY)
With all this content, a Chevy Silverado High Country Premium trim level would certainly do well to justify its range-topping positioning. However, this hypothetical trim level would also need a few unique aesthetic touches, including unique interior materials (suede, high-grade wood and metal), and unique exterior detailing (dark chrome accents). These extra bits would make others on the road instantly recognize each Silverado High Country trim level as “special,” something that stands out from the rest of the lineup.
Critically, this same high-end trim level strategy could then be applied elsewhere in the Chevy lineup. The Chevy Suburban and Chevy Tahoe would be the next obvious applications, followed by the Chevy Silverado HD and Chevy Traverse. This, again, is a similar strategy employed by GMC and the Denali Ultimate trim.