Early this year, GM made a splash in the performance SUV segment with the debut of the 2023 Cadillac Escalade-V, a supercharged go-fast variant of the popular Cadillac Escalade luxury vehicle. Now, popular music producer, composer, and artist Maffio is getting up close and personal with the new 2023 Cadillac Escalade-V in the following brief video advertisement.
Clocking in at 30 seconds in length, the video is simple, showing off the new high-powered Escalade and Maffio’s reaction to it. For those readers who may not know, Maffio has collected a long list of hits and accolades over the course of his career, including multiple Grammy awards and an extended discography as both producer and the main artist.
The 36-year-old Dominican obviously knows success when he hears it, and the 2023 Cadillac Escalade-V is no exception. The video goes over the basics, including the hand-built supercharged engine, performance specs, and the SUV’s ability to blend both performance and luxury in equal quantities.
“Whoo!” Maffio exclaims as the Escalade-V accelerates. “I’ve gotta make a beat out of this!”
The new SUV definitely looks the part as well, with a more aggressive exterior design that includes a new front bumper, unique alloy wheels, and a quad exhaust system that spits all sorts of fun noises. Don’t forget the requisite V-Series badging as well.
Check out the full video advertisement below:
As a reminder, the 2023 Cadillac Escalade-V is features the supercharged 6.2L V8 LT4 gasoline engine, the same powerplant found in the Cadillac CT5-V Blackwing, Chevy Camaro ZL1, and third-gen Cadillac CTS-V, among others. Output is rated at 682 horsepower at 6,000 rpm and 653 pound-feet of torque at 4,400 rpm, which is enough muscle to send the SUV from a standstill to 60 mph in roughly 4.4 seconds. Under the body panels, the Escalade-V rides on the GM T1 platform, with production taking place at the GM Arlington plant in Texas.