GM Canada Has More Than 6,000 GMC Hummer EV SUV Reservations
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GM Canada has so far received roughly 6,000 pre-order reservations for the 2024 GMC Hummer EV SUV.
During a recent media event, GM Canada representatives confirmed the automaker currently has more than 6,000 reservations for the GMC Hummer EV SUV on its books ahead of the vehicle’s official arrival in the country early next year.
The GMC Hummer EV Pickup Edition 1 was not available to reserve in Canada, as this is a U.S. market model only. The GMC Hummer EV Pickup will launch in the EV3X trim level in Canada next year, arriving alongside the closely related SUV variant. The GMC Hummer EV SUV, by comparison, will be sold in the Edition 1 trim level in Canada, hence why GM Canada is accepting pre-orders for this model and not the pickup at this time. That said, the Hummer EV SUV First Edition is now sold out, so Candian buyers will have to opt for a lesser trim level if they want to reserve their spot in line.
In its Q1 2022 earnings report, GM revealed that it has so far received more than 70,000 pre-orders for the GMC Hummer EV in the United States across both the Pickup and SUV model variants. This is a slight uptick from March, when the automaker said that it had racked up roughly 65,000 reservations for the battery-electric truck and SUV.
GM said previously that it expects the GMC Hummer EV SUV to outsell the Hummer EV Pickup, with the SUV expected to account for roughly 60 percent of Hummer EV sales and the pickup taking the remaining 40 percent. The 2024 GMC Hummer EV SUV will be built alongside the pickup at the GM Factory Zero plant in Detroit starting next year. The Hummer EV Pickup entered production at the facility late last year.
The Hummer EV has so far proven to be popular among consumers that wouldn’t typically buy a GMC vehicle. Roughly 75 percent of the people that have reserved a GMC Hummer EV are new to the GMC brand, the automaker recently revealed. Additionally, roughly 70 percent of these reservation holders say they are a first time EV buyer.
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