Chevy will not attend this year’s SEMA Show in Las Vegas in an official capacity.
In a statement, GM confirmed it would not be present at the 2022 SEMA Show with any of its four brands. This includes Chevrolet, which typically enjoys a large presence at the SEMA Show thanks to performance offerings like the Chevy Corvette and Camaro, as well as off-road-ready vehicles like the Chevy Silverado and Tahoe. The Bowtie Brand also often presents new products from its Chevrolet Accessories and Chevrolet Performance portfolios at SEMA, but these sub-brands will not be present at the show this year either.
“GM has made the decision not to participate in the 2022 SEMA Show,” a spokesperson confirmed to GM Authority in an emailed statement. “The SEMA show has always inspired us, and accessories and performance parts remain an important part of our business.”
While Chevy will not be present at the 2022 SEMA Show in an official capacity, there will of course still be plenty of vehicles from the brand there. Aftermarket suppliers, tuning companies and private owners will still bring their modified Chevys to SEMA this year, but there will be no official vehicle debuts from GM itself. Chevy made a bit of a splash at last year’s SEMA Show when it debuted the Chevy Off-Road Concept (renamed from the Beast for legal reasons) – a purpose-built off-roader with a supercharged 6.2L LT4 engine under the hood. It also debuted its headline-making ZZ632 Big Block crate engine and backed a Hoonigan project to drop the massive V8 into a 1988 Camaro Z/28.
While GM did not say why it will be sitting out this year’s SEMA Show, it’s possible the automaker simply has no new Chevrolet Accessories or Chevrolet Performance products to show off right now. This seems likely given GM’s current focus on getting its new electric vehicles to market, like the GMC Hummer EV, Cadillac Lyriq and Chevy Silverado EV, for example.
The 2022 SEMA Show will be held from November 1st through to November 4th at the Las Vegas Convention Center.