Cadillac XT5 Sales Loses More Market Share During Q1 2022
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Cadillac XT5 sales decreased in the United States, Canada, and Mexico during the first quarter of 2022.
Cadillac XT5 Sales - Q1 2022 - United States
In the United States, Cadillac XT5 deliveries totaled 4,993 units in Q1 2022, a decrease of about 43 percent compared to 8,773 units sold in Q1 2021.| MODEL | Q1 2022 / Q1 2021 | Q1 2022 | Q1 2021 |
|---|---|---|---|
| XT5 | -43.09% | 4,993 | 8,773 |
Cadillac XT5 Sales - Q1 2022 - Canada
In Canada, Cadillac XT5 deliveries totaled 822 units in Q1 2022, a decrease of about 30 percent compared to 1,181 units sold in Q1 2021.| MODEL | Q1 2022 / Q1 2021 | Q1 2022 | Q1 2021 |
|---|---|---|---|
| XT5 | -30.40% | 822 | 1,181 |
Cadillac XT5 Sales - Q1 2022 - Mexico
In Mexico, Cadillac XT5 deliveries totaled 28 units in Q1 2022, a decrease of about 38 percent compared to 45 units sold in Q1 2021.| MODEL | Q1 2022 / Q1 2021 | Q1 2022 | Q1 2021 |
|---|---|---|---|
| XT5 | -37.78% | 28 | 45 |
Cadillac XT5 Sales - Q1 2022 - Russia
In Russia, Cadillac XT5 deliveries totaled 1 units in Q1 2022.| MODEL | Q1 2022 / Q1 2021 | Q1 2022 | Q1 2021 |
|---|---|---|---|
| XT5 | * | 1 | * |
Competitive Sales Comparison (USA)
Cadillac XT5 sales during the first quarter of 2022 kept the luxury crossover in eighth place out of a 13 entries in the D-segment luxury crossover segment. The Lexus RX once again took top honors with a four percent decrease in sales to 26,795 units. The Mercedes-Benz GLC-Class (comprised of the GLC-Class and GLC-Class Coupe) followed in second with a nine percent increase to 16,910 units while the BMW X3 placed third with a seven percent decrease to 13,941 units. The Acura MDX placed fourth with a 20 percent decrease to 13,558 units while the Audi Q5 placed fifth with a 30 percent drop to 10,368 units. The XT5 placed eighth with a 43 percent decrease in sales to 4,993 units. Only the Infiniti QX50 fared worse from a rate of change standpoint, posting a 46 percent decrease in sales. Additionally, the XT5 outsold the Genesis GV70, aforementioned Infiniti QX50, BMW X4, Alfa Romeo Stelvio, and the QX50’s “coupe” variant, the QX55.
Sales Numbers - D-Segment Luxury Crossovers - Q1 2022 - USA
| MODEL | Q1 22 / Q1 21 | Q1 22 | Q1 21 | Q1 22 SHARE | Q1 21 SHARE |
|---|---|---|---|---|---|
| LEXUS RX | -4.10% | 26,795 | 27,941 | 24% | 23% |
| MERCEDES-BENZ GLC-CLASS | +8.61% | 16,910 | 15,569 | 15% | 13% |
| BMW X3 | -6.99% | 13,941 | 14,988 | 12% | 12% |
| ACURA MDX | -20.19% | 13,558 | 16,988 | 12% | 14% |
| AUDI Q5 | -29.62% | 10,368 | 14,731 | 9% | 12% |
| VOLVO XC60 | -0.91% | 7,818 | 7,890 | 7% | 6% |
| LINCOLN NAUTILUS | -5.27% | 5,089 | 5,372 | 5% | 4% |
| CADILLAC XT5 | -43.09% | 4,993 | 8,773 | 4% | 7% |
| GENESIS GV70 | * | 4,114 | * | 4% | 0% |
| INFINITI QX50 | -46.30% | 3,450 | 6,425 | 3% | 5% |
| BMW X4 | +35.91% | 2,286 | 1,682 | 2% | 1% |
| ALFA ROMEO STELVIO | -16.11% | 2,145 | 2,557 | 2% | 2% |
| INFINITI QX55 | * | 999 | * | 1% | 0% |
| TOTAL | -8.50% | 112,466 | 122,916 |
From a segment share standpoint, XT5 held a four percent share, down three percentage points. The RX held a 24 percent segment share, up one percentage point while the GLC-Class posted a 15 percent share, up two percentage points. The X3 followed with a 13 percent share, up one percentage point while MDX held a 12 precent share, down two percentage points. The Q5 held a nine percent share, down three percentage points, XC60 held a seven percent share, up one percentage point, and Lincoln Nautilus held five percent share, up one percentage point.
We should note that Lexus RX sales now include the two-row RX and the three-row RX L, with the two-row model competing against the XT5 while the three-row RX L being a rival to the Cadillac XT6. As such, a more apt comparison would be to pit XT5 and XT6 sales against those of the RX.
Doing so gives Cadillac a combined 8,773 sales, still far behind the 26,795 units recorded by the Lexus RX family.
Sales Numbers - RX vs. XT5 & XT6 - Q1 2022 - USA
| MODEL | Q1 22 / Q1 21 | Q1 22 | Q1 21 | Q1 22 SHARE | Q1 21 SHARE |
|---|---|---|---|---|---|
| LEXUS RX | -4.10% | 26,795 | 27,941 | 75% | 65% |
| CADILLAC XT5 | -43.09% | 4,993 | 8,773 | 14% | 21% |
| CADILLAC XT6 | -36.89% | 3,780 | 5,990 | 11% | 14% |
| TOTAL | -16.71% | 35,568 | 42,704 |
The D-segment luxury crossover segment contracted 8.5 percent to 112,466 units during Q1 2022, meaning XT5 sales significantly underperformed the segment average.
The GM Authority Take
Cadillac XT5 sales again fell substantially faster than the segment average due to production being down through December 6th of 2021. The circumstance continued to negatively impact availability of the luxury crossover at the retail level, preventing customers from purchasing the model. Though now back online, production wasn’t able to fill inventory quickly enough to have a greater impact on Q1 2022 figures.
With production of the XT5 back in full swing, we expect sales to regain ground over the next few months as inventory supply constraints began to dissipate. Production of the XT5 for the North American market takes place at the GM Spring Hill plant in Tennessee. The 2022 Cadillac XT5 is the sixth model year of the first-generation crossover, arriving with just a minor changes and updates over the preceding 2021 model year.
Previously, it was believed that the 2023 Cadillac XT5 would introduce a brand-new second generation for the crossover nameplate, but now, it’s looking like the next-gen model will be delayed until the 2024 model year. To note, the XT debuted for the 2017 model year, with a first-gen model refresh introduced for the 2020 model year.
Currently, the all-new electric Cadillac Lyriq crossover, which is larger than the current XT5, also recently went into production at the Spring Hill facility, where GM plans to build even more EV models. That could include a new, smaller Cadillac EV crossover. How all that will affect XT5 production going forward, or the future of the model, remains to be seen. At present, Spring Hill also produces the XT5, XT6, and GMC Acadia. However, production of the next-generation GMC Acadia will move to the GM Lansing Delta Township plant in Michigan, where it will be produced alongside the Chevy Traverse and Buick Enclave. This duo rides atop a longer version of the C1 platform used by the XT5.
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About The Numbers
- All percent change figures compared to Cadillac XT5 sales in Q1 2021, unless otherwise noted
- In the United States, there were 75 selling days for Q1 2022 and 74 selling days for Q1 2021
- GM Q1 2022 sales reports:
- GM Q1 2022 sales U.S.A.
- Chevrolet sales Q1 2022 U.S.A.
- Cadillac sales Q1 2022 U.S.A.
- Buick sales Q1 2022 U.S.A.
- GMC sales Q1 2022 U.S.A.
- GM Canada sales Q1 2022
- Chevrolet Canada sales Q1 2022
- Cadillac Canada sales Q1 2022
- Buick Canada sales Q1 2022
- GMC Canada sales Q1 2022
- GM Mexico sales Q1 2022
- GM Mexico sales January 2022
- Chevrolet Mexico January 2022 sales
- Buick Mexico January 2022 sales
- GMC Mexico January 2022 sales
- Cadillac Mexico January 2022 sales
- GM Mexico sales February 2022 sales
- Chevrolet Mexico February 2022 sales
- Buick Mexico February 2022 sales
- GMC Mexico February 2022 sales
- Cadillac Mexico February 2022 sales
- GM Mexico sales March 2022
- Chevrolet Mexico March 2022 sales
- Buick Mexico March 2022 sales
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- GM Mexico sales January 2022
- GM China sales Q1 2022
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- GM Brazil sales Q1 2022
- GM Argentina sales Q1 2022
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- Chevrolet Colombia January 2022 sales
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- GM Russia sales Q1 2022
- GM Russia sales January 2022
- GM Russia sales February 2022
- GM Russia sales March 2022
- GM Q1 2022 sales U.S.A.
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That’s because drivers are waiting for the NEW 2023 model .
Yes. Also because Cadillac removed many features from the car (such as Super Cruise, etc). It all made XT5 a mediocre, overpriced car, with poor consumer rating, that apparently very few people want to purchase.
Mike:
“Removed” Super Cruise? Did the XT5 ever have it???
Also, none of its competitors aside from Tesla offer anything like Super Cruise so THAT’S not the reason for slipping sales. It’s more likely the low production numbers. Can’t selll what ya don’t build.
No it did not. But GM promised that 2022 XT5 will have Super Cruise. They violated that promise. They sure removed Super Cruise from CT4 and CT5.
Number one reason is stock. GM is smart putting computer components in high profit vehicles. With China shutting more things down things may only get worse.
The real problem is: If people choose another marquee, they are hard pressed to return. Luxury cars are more than just smoother rides and leather. If you don’t create that emotional appeal with the money, they are never to return…
In other words: What separates you from ‘lesser brands’ not to mention those in your segment.
Delaying the XT5 refresh until 2024 is disappointing.
XT5 is dated and the interior is nothing special for the money they want for it. – I went with a loaded Blazer RS. almost all the same tech options for way less and it more current.
When people are comparing the Chevy’s with Caddys, there are bigger problems at hand. Not to mention you said SAME, SAME, SAME and chose the ‘lesser’ over the ‘greater.’
Yeah there are branding issues. Escalade has their following but when it comes to the XT4 and XT5 it has a lot of competition and they can’t make missteps like this on their high volume units. You let the design go stale and people will easily find a new options for the money.