mobile-menu-icon
GM Authority

Chevy Tahoe, Suburban Sales Continue Segment Dominance In Q4 2021

By Vince Brown

January 19, 2022 11:25 pm

Facebook Twitter LinkedIn Pinterest Email Print
4

Chevy Tahoe and Suburban sales increased in the United States and Canada, while decreasing in Mexico during the fourth quarter of 2021.

Chevy Tahoe & Suburban Sales – Q4 2021 – USA

Chevrolet Tahoe and Suburban sales in the U.S. increased over 6 percent to 44,913 units in Q4 2021, comprised of:

  • 30,882 units of the Tahoe, an increase of over 7 percent compared to 28,698 units sold in Q4 2020, and
  • 14,031 units of the Suburban, an increase of over 3 percent compared to 13,577 units sold in Q4 2020

Chevrolet Tahoe & Suburban Sales - Q4 2021 - USA

MODEL Q4 21 / Q4 20 Q4 21 Q4 20 YTD 21 / YTD 20 YTD 21 YTD 20
TAHOE +7.61% 30,882 28,698 +20.16% 106,030 88,238
SUBURBAN +3.34% 14,031 13,577 +28.11% 48,214 37,636
TOTAL +6.24% 44,913 42,275 +22.54% 154,244 125,874

Chevy Tahoe & Suburban Sales – Q4 2021 – Canada

Chevrolet Tahoe and Suburban deliveries in Canada increased 76 percent to 1,735 units in Q4 2021, comprised of:

  • 1,215 units of the Tahoe, an increase of over 50 percent compared to 807 units sold in Q4 2020, and
  • 520 units of the Suburban, an increase of nearly 190 percent compared to 180 units sold in Q4 2020

Chevrolet Tahoe & Suburban Sales - Q4 2021 - Canada

MODEL Q4 21 / Q4 20 Q4 21 Q4 20 YTD 21 / YTD 20 YTD 21 YTD 20
TAHOE +50.56% 1,215 807 +74.84% 4,593 2,627
SUBURBAN +188.88% 520 180 +127.63% 2,381 1,046
TOTAL +75.78% 1,735 987 +89.87% 6,974 3,673

Chevy Tahoe & Suburban Sales – Q4 2021 – Mexico

Chevrolet Suburban and Tahoe deliveries in Mexico decreased 33 percent to 952 units in Q4 2021, comprised of:

  • 477 units of the Tahoe, a decrease of 15 percent compared to 559 units sold in Q4 2020, and
  • 475 units of the Suburban, a decrease of 44 percent compared to 854 units sold in Q4 2020

Chevrolet Tahoe & Suburban Sales - Q4 2021 - Mexico

MODEL Q4 21 / Q4 20 Q4 21 Q4 20 YTD 21 / YTD 20 YTD 21 YTD 20
TAHOE -14.67% 477 559 +72.50% 1,706 989
SUBURBAN -44.38% 475 854 +61.50% 2,408 1,491
TOTAL -32.63% 952 1,413 +65.89% 4,114 2,480

Competitive Sales Comparison (USA)

The Chevy Tahoe and Suburban posted a combined 6 percent increase in sales to 44,913 units – 30,882 for the Tahoe and 14,031 for the Suburban. The performance enables the duo to continue dominating the mainstream full-size SUV segment during Q4 2021.

The Tahoe took the top spot, posting an 8 percent increase in sales, followed by the Tahoe/Suburban’s corporate cousins – the GMC Yukon and Yukon XL – in second place (see running GMC Yukon sales) with 24,499 combined deliveries, down one percent year-over-year. In third was the Ford Expedition (see running Ford Expedition sales), which posted a 32 percent decrease in sales to 17,784 units. The Suburban took fourth place with a 3 percent increase in sales. The all-new Jeep Wagoneer, which launched during Q3 2021, placed fifth with 5,307 units, outselling the Nissan Armada even though it saw an eye-watering 484 percent leap in sales to 4,130 units. The Toyota Sequoia took last place with 1,959 units, a 25 percent drop.

Sales Numbers - Mainstream Full-Size SUVs - Q4 2021 - United States

MODEL Q4 21 / Q4 20 Q4 21 Q4 20 Q4 21 SHARE Q4 20 SHARE YTD 21 / YTD 20 YTD 21 YTD 20
CHEVROLET TAHOE +7.61% 30,882 28,698 31% 30% +20.16% 106,030 88,238
FORD EXPEDITION -31.84% 17,784 26,091 18% 27% +5.33% 81,988 77,838
GMC YUKON -10.48% 14,390 16,074 15% 17% +25.39% 51,365 40,965
CHEVROLET SUBURBAN +3.34% 14,031 13,577 14% 14% +28.11% 48,214 37,636
GMC YUKON XL +16.40% 10,109 8,685 10% 9% +46.28% 32,877 22,475
JEEP WAGONEER * 5,307 * 5% 0% * 5,349 0
NISSAN ARMADA +484.43% 4,130 707 4% 1% +16.16% 22,814 19,640
TOYOTA SEQUOIA -25.54% 1,959 2,631 2% 3% +9.59% 8,070 7,364
TOTAL +2.21% 98,592 96,463 +21.26% 356,707 294,156

Tahoe and Suburban sales gave the duo a 45 percent segment share, with the Tahoe at 31 percent, up a percentage point, and the Suburban holding at 14 percent, flat year-over-year. The Yukon and Yukon XL posted a combined 25 percent segment share, down a percentage point. The Expedition’s share dropped 9 percentage points to 18 percent, while the Wagoneer took 5 percent. The Armada lost 3 percentage points for a 4 percent share and the Sequoia lost a percentage point for a 2 percent share.

Sales Numbers - Chevy Full-Size SUVs - Q4 2021 - United States

MODEL Q4 21 / Q4 20 Q4 21 Q4 20 Q4 21 SHARE Q4 20 SHARE YTD 21 / YTD 20 YTD 21 YTD 20
CHEVROLET TAHOE +7.61% 30,882 28,698 69% 68% +20.16% 106,030 88,238
CHEVROLET SUBURBAN +3.34% 14,031 13,577 31% 32% +28.11% 48,214 37,636
TOTAL +6.24% 44,913 42,275 +22.54% 154,244 125,874

It’s worth noting that Ford Expedition sales figures include those of the regular-length Expedition (a Tahoe/Yukon competitor) and those of the extended-length Expedition Max (a Suburban/Yukon XL competitor). Meanwhile, Tahoe and Suburban sales are reported separately.

Sales Numbers - GMC Full-Size SUVs - Q4 2021 - United States

MODEL Q4 21 / Q4 20 Q4 21 Q4 20 Q4 21 SHARE Q4 20 SHARE YTD 21 / YTD 20 YTD 21 YTD 20
GMC YUKON -10.48% 14,390 16,074 59% 65% +25.39% 51,365 40,965
GMC YUKON XL +16.40% 10,109 8,685 41% 35% +46.28% 32,877 22,475
TOTAL -1.05% 24,499 24,759 +32.79% 84,242 63,440

Taking into account the Tahoe, Suburban, Yukon and Yukon XL, GM saw 69,412 deliveries, continuing to obliterate the segment with a combined 70 percent segment share during the quarter.

Sales Numbers - GM Mainstream Full-Size SUVs - Q4 2021 - United States

MODEL Q4 21 / Q4 20 Q4 21 Q4 20 Q4 21 SHARE Q4 20 SHARE YTD 21 / YTD 20 YTD 21 YTD 20
CHEVROLET TAHOE +7.61% 30,882 28,698 44% 43% +20.16% 106,030 88,238
CHEVROLET SUBURBAN +3.34% 14,031 13,577 20% 20% +28.11% 48,214 37,636
GMC YUKON -10.48% 14,390 16,074 21% 24% +25.39% 51,365 40,965
GMC YUKON XL +16.40% 10,109 8,685 15% 13% +46.28% 32,877 22,475
TOTAL +3.55% 69,412 67,034 +25.97% 238,486 189,314

The full-size mainstream SUV segment expanded just over 2 percent to 98,592 units during Q4 2021, meaning that the 6 percent growth in combined Suburban and Tahoe sales outperformed the segment average.

The GM Authority Take

The continued increase in Chevy Tahoe and Suburban sales during the fourth quarter enabled the Bow Tie to continue holding the top sales in the mainstream full-size SUV segment from a sales volume standpoint.

As a reminder, the two SUVs were overhauled (re-engineered and redesigned) for the 2021 model year as the 2021 Chevrolet Tahoe and 2021 Chevrolet Suburban. Despite the ongoing shortage of microchips, production and sales of both models are stronger than ever. In fact, the reason that production of the Tahoe and Suburban has not yet been idled is that GM has been allocating semiconductors to the full-size models, including the Chevy duo as well as the Yukon, Yukon XL, Cadillac Escalade and Escalade ESV.

However, rivals are aggressively jockeying for a piece of a very profitable pie with new models and variants.

2022 Ford Expedition Timberline

This past September, Ford unveiled the refreshed 2022 Ford Expedition to take on GM’s SUVs, featuring two new trim levels, revised styling, more power, and the latest tech. That includes the all-new Expedition Timberline, offered as the most off-road-capable Expedition ever, to take on the Tahoe Z71 and Yukon AT4, as well as the 2022 Ford Expedition Stealth Edition Performance Package, which adds unique styling elements plus a potent 440 horsepower and 510 pound-feet of torque from its twin-turbo 3.5L EcoBoost V6 engine.

2022 Jeep Wagoneer

Meanwhile, the all-new, 2022 Jeep Wagoneer is a Tahoe and Yukon rival from FCA Stellantis that’s loaded with technology while bringing a new take on full-size SUV styling. It’s already making inroads in the segment, but it’s unclear whether sales are coming at the expense of GM’s offerings, or that of the competition.

About The Numbers

  • All percent change figures compared to Chevy Suburban and Tahoe sales in Q4 2020, unless noted otherwise
  • In the United States, there were 78 selling days in Q4 2021 and 79 selling days in Q4 2020
  • Ford Expedition sales figures include sales for regular-length Expedition and extended-length Expedition Max
GM Q4 2021 sales reports:

Tahoe News

All Tahoe News

By Vince Brown

Vince grew up in a GM family, likes manuals, and thinks this is the golden age of the automobile.

Subscribe to GM Authority

For around-the-clock GM news coverage

We'll send you one email per day with the latest GM news. It's totally free.

You may also like

Comments

  1. I’ve inquired about this before. I find this whole bean counting process interesting. It appears it’s based on names, not taking different models within a product line into a account – as noted in the post with Ford combining the reg and max Expedition together. Chevy’s big suv’s are separated by name just tallied as two vehicles, yet GMC’s (two) suv’s are lumped into one total. I presume that is also true for Jeep – lumping the reg Chief Cherokee and the extended “L” into one figure.

    Tahoe/Suburban as one total is impressive – almost 45,000. Easily outselling its cross-town rival more than 2 to 1.

    I presume the new Silverado EV will be combined into the Silverado’s total – counted as one – even though they are 2 completely different vehicles. If they named the EV pickup something else they would be tallied separately.

    Reply

    1. GM owns 55% of the large SUV segment.

      GM SUVs sales grew by 30.4%. The Chevy Tahoe, Suburban, GMC Yukon, and Cadillac Escalade – all had stellar sales growth in 2021. This is in large part due to that all of the GM SUVs have recently been redesigned, and GM was able to build them in large quantaties.

      TFLtruck

      Reply

  2. I’m honestly not surprised that the Suburban and Tahoe continue to dominate the full-size SUV sales charts. General Motors knocked it out of the park with their new redesigns, and the updates that they’ve received for the 2022 MY will only elevate them even higher.

    The Jeep Wagoneer’s exterior is not impressive at all. The only impressive things about it are it’s lavish interior and towing capacity. As for everything else though, from the absence of a separate opening rear glass and hidden rear wiper blade like so many other SUVs on the road, to its rather polarizing exterior styling, I’m not really all that impressed with it.

    The Ford Expedition’s interior updates won’t do it any favors to better compete with the new GM SUVs. The giant portrait screen looks tacked on and Ford is still taking the total lazy route by copying and pasting the interior instrument panel from the Ford F-150 (The fully electric F-150 Lightning, that is) to the Expedition’s cabin. The cargo capacity in even the Expedition Max is still lacking for the full size SUV class, largely due to Ford carrying over their old five link independent rear suspension from the previous model and cobbling it into their current model’s architecture. Since that has a lot to due with their hard points in their design, they’ll never be able to address it with this mid-cycle refresh. I don’t what Ford was thinking designing an extended length full-size SUV with more than enough room for 7-8 passengers, but not even enough cargo space behind the third row seats for 5.

    Reply

    1. Only 2% for Toyota Sequoia…

      Reply

Leave a comment

Cancel