General Motors’ SAIC-GM-Wuling (SGMW) joint venture in China recently produced its 25,000,000th vehicle, an unprecedented milestone making it the first Chinese company to reach that number of manufactured units. The automaker held a special ceremony to celebrate that historic moment, highlighting its leading position in the world’s largest auto market.
SGMW is GM’s second joint venture in China, which manufactures and markets the Wuling and Baojun brands, began a major rebranding in 2018 by introducing new logos and a portfolio of modern vehicles. Although it exceeded 25,000,000 units manufactured right in the middle of a challenging environment, this milestone reinforces the company’s positioning and drives its growth strategy.
SGMW’s 25 millionth unit, which rolled off the production line on November 18th at the company’s main plant in the Chinese city of Liuzhou, is an all-new 2022 Wuling Asta in the range-topping Star Edition + trim level, painted in the model’s characteristic Rain Passing Azure color. The compact crossover, also known by the name Xing Chen, is the first utility vehicle in the popular Wuling brand’s global strategy.
This important manufacturing achievement is notably supported by the good sales performance of SAIC-GM-Wuling vehicles in the Chinese market. The joint venture stated that in 2020, its sales volume exceeded 1.6 million vehicles in the Asian country, ranking first among all car manufacturers that only market Chinese brands.
In addition, in the month of October alone, SGMW sold more than 200,000 vehicles, which represents a healthy 12 percent increase over the previous year and that allowed it to remain the most popular Chinese manufacturer. During the first ten months of this year, cumulative sales amounted to 1.43 million vehicles, increasing by 21.2 percent compared to the previous year.
A very important part of SGMW’s success is the Wuling Hong Guang MINI EV, which quickly became the most popular zero-emission vehicle and caused a revolution by democratizing electric drive technology. The minicar, of which more than 450,000 units have already sold, has led the new energy vehicle market in China for 14 consecutive months and since the first quarter of the year, it was ranked as the best-selling EV in the world.