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Gucci Hot Wheels Cadillac Seville Keeps The Class, Miniaturized

Produced between 1975 and 2004 over a total of five generations, the Cadillac Seville made a name for itself as Cadillac’s smallest and costliest model when it was first introduced. Now, fans can grab a special limited edition Cadillac Seville by Gucci Hot Wheels toy.

For those readers who may not know, Italian luxury fashion house Gucci partnered with General Motors in the late ‘70s to create a special edition iteration of the Cadillac Seville. The Gucci package added a swath of upgrades inspired by the Italian fashion designer, including a vinyl C-pillar cover and interlocking double “G” crest, a plated Gucci steering wheel, monogrammed upholstery, a gold Gucci hood ornament, gold Gucci wheel emblems, and further Gucci treatments for the fenders and rear trunk.

Now, in celebration of Gucci’s 100th anniversary, Mattel Creations is offering a limited-edition Hot Wheels 1982 Cadillac Seville by Gucci.

“This epic and unexpected collaboration between Gucci and Hot Wheels reinforces that toys are a canvas that reflect pop culture, fashion and design,” said President and Chief Operating Officer, Mattel, Richard Dickson. “We are thrilled to celebrate and honor Gucci’s incredible 100th milestone with an artistic take on a limited-edition Hot Wheels, reinforcing the significance of Toys as Art.”

Highlights include the Gucci vinyl top, whitewall wheels, pin striping, a chrome grille, and gold piping on the seats. Additionally, the model comes in high-class packaging designed and produced by Gucci, as well as a clear display case to show it off in.

Interested customers can pick up the new Hot Wheels 1982 Cadillac Seville by Gucci starting October 18th. The limited-edition model will be available for purchase on MattelCreations.com and Gucci.com. Additionally, fans will find it available in Gucci selected stores in New York, Beijing, Seoul, and Tokyo, as well as the Gucci Cartoleria in Milan, and the Gucci Circolo in London, Berlin, and Milan. Pricing is set at $120.

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Jonathan is an automotive journalist based out of Southern California. He loves anything and everything on four wheels.

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Comments

  1. Boy the scalpers will love this. I feel for any actual collector who would like this to actually display. Good luck I know eBay will have them for probably $400+

    Reply
  2. Hold on to your shorts, as what I’m about to say might shock some on here.

    That thing is as gawd-awful looking as a toy as the real one was! IMO, this (the real one not the toy) is what ruined Cadillac back in the day. So yes, I’m one who likes the old-school Cadillac’s. I do like special packages that are/were tastefully done. This wasn’t one of them. I actually think Gucci did a nice job on many Lincoln models over the years. But anything they did for Cadillac just seemed over the top awful.

    Not much out there is as classy as a factory (no junk added) 1980 to 1985 Seville. Gorgeous in white with the white/dark red interiors.

    Reply
  3. Dan:

    I could not agree more. The un-molested cara from the the factory were beautiful. The interiors of those cars were among the best GM produced until the 98 Seville.

    “..keeps the class”? Ya. Keeps it LOW.

    Reply
    1. Yea dude I agree

      Reply
    2. Megeebee: Agreed. I truly feel that the dealers and people putting such gaudy stuff on the cars is what began the true downfall of Cadillac. I cringe every time I now see a beautiful Eldo or Seville with the “Rolls Royce” grille, fake tops, fake rear spare and ANYTHING that is GOLD. Hate, hate, hate that junk.

      The only package that I can recall that came close to this but from the factory was the Deville Phaeton. But even that was pushing the envelope for me.

      Reply
    3. Your tripping dude

      Reply
    4. Whatever dude

      Reply
  4. $120 for a sketchy 1:64 scale? Good one.

    Reply
  5. They made that POS for all those years? Wow! The one featured here only needs a “diamond in the back” and “gangsta white walls” to complete the image.

    As far as models are concerned I’m looking for a 1:18 diecast model of the 1991 Buick LeSabre, and the Plymouth Conquest from about the same time. You can get them in Japan (called the Mitsubishi Starion but they want way too much for it. $)

    Reply
  6. I don’t remember the Seville had a Gucci package way back. However, I do remember the vogue package on all the Cadillacs available at that time. Every once in a while, you still see vogue packages at the dealership but they are rare. The vogue package looks terrible on the current design language but they look legit on that era design back in the ’80s and ’90s Cadillacs. But the fad was fading fast when A&S debuted.

    IMO, I thought the vogue packages stood out on the Cadillacs at that time but over the years the vogue package looked terrible with the canvas and vinyl top torn to pieces. Also the gold trim rusted out badly. Did GM thought about the long term effects of these packages?

    Some of the packages were aftermarket and some were inhouse like the Deville Spring Edition package for example that came out around ’91-’93 refresh generation model. I liked the looks of that car at that time. If this car is well kept mechanically, this car more than likely will look horrible and worn out.

    Reply

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