GM Teases Buick EV In Ultifi Video33
General Motors is gearing up to release a bevy of new electric vehicle models, previously announcing that it will launch 30 new EVs globally by 2025. Now, we’re getting a very brief glimpse at what appears to be a new Buick EV.
General Motors recently posted a video to social media showing off Ultifi, the automaker’s new end-to-end software platform promising to deliver software-defined features, apps, and services to customers. Towards the end of the video, we see a new Buick EV concept, including a view of the concept’s futuristic interior space, as well as a profile view and a view of the tail.
The cabin of this new Buick EV concept includes a broad digital screen mounted behind the steering wheel, flanked by further infotainment screens to the right. The layout looks surprisingly similar to that of the Cadillac Lyriq. The seats are streamlined and sleek with heavy side bolsters, while a dividing B-pillar suggests that this is a four-door model. The driver also appears to be using gesture control.
The profile view is brief, but does show a very attractive fastback design with cab-back proportions and a long hood line. The tail of the vehicle is pointed and sharp, while the front overhang is very short. The profile also reveals a two-tone color treatment, matching a black roof with a silver-grey lower body.
The final view shows the sharp rear end of the new Buick EV concept, with an extended glass section and long, narrow tail lights. The Buick logo is seen prominently on the edge of the trunk section.
For now, the official details of the concept are still under wraps. It’s possible this may be a preview of a future Ultium-powered Buick EV that thus far has not been unannounced. It’s also worth noting that General Motors has stated that the Buick brand’s U.S. lineup would consist solely of crossovers, while Buick still offers cars for the Chinese market.
Check out the full teaser below. The new Buick EV can be seen at the 2:00 mark.
Through Ultifi, we’re reimagining what it means to own a vehicle. pic.twitter.com/sGGauaYXzz
— General Motors (@GM) October 8, 2021
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Isn’t that profile photo the 2013 Buick Riviera Concept? As usual, Buick gets the short end of the stick from GM – all of the other photos in this video about the “exciting” Ultifi software are from Cadillac, Chevrolet, and GMC/Hummer. Buick gets pictured with only an old, unproduced concept.
Underrated comment. Totally agree!
Buick US isn’t a priority. Situation now is llike in 2005 when Lutz made them profitable selling three vehicles.
I never realized how much Buick Avista borrowed from the older Rivera Concept! That interior was probably
computer illustrated based of Cadillac.
MG, owned by GM partner SAIC, is selling an EV IDENTICAL to Avista. The companies must share designs or somehow partner up.
saic-gm are partnered for buicks production. They are partnered with gm-saic-wuling for the hongGuang miniEV, which is the best selling EV in china this year. It is 4 door, Neighborhood electric vehicle for like 5k. but they sold like 400k of them so far.
The first picture is the Buick Riviera concept from back in 2013. The third is the interior of the 2018 Enspire concept for China. No news here unfortunately…
Everything GM releases has intention, I suspect we are going to see the production intent Enspire within the next 6 months… That was really a looker, so much so even Frank Stephenson (past Austin Martin designer) commented on how nice it looks .
They had better build Enspire because vehicles like Hyundai Santa Fe and Mazda CX 30 look like luxury with a smaller price tag.
Looks great, lets get it going..
Wonder why GM didn’t show something from the 2020 Buick Electra Concept? Exterior and / or interior? The interior seems to have “evolved,” so they should have shown that instead of the 2018 Enspire. Be sure to search for the photo of Michael Simcoe and the GM EV vehicles at the 2021 Consumer Electronics Show (CES). Someone lightened it and enlarged it, and the vehicle in the upper left corner gives the best photo thus far of an actual Buick EV. Electra anyone?
Wow, that’s a lot of new tech to learn. Boy, am I getting old! But build it please and make a nice sized sedan (E-lectra as many on here have suggested) and maybe this coupe version and call it the re-invented RivEera (instead of Riviera). Please build them.
I like the names that you’ve suggested, Dan!
Christopher: I can’t really take any credit there. Many on here (as well as myself) have been saying (begging) GM to come back with a Buick Electra all electric. The Riviera (RivEera) may be a first from me, but I don’t know. It’s just kind of flowing with the “E” thing GM seems to be doing. Either way, I just love nice names from the past and I think Buick (unlike Cadillac) has many great older names they could use without the baggage Cadillac’s of yore may have. I just hope Buick/GM do bring back some sedan models to the USA.
Just for fun (and for the Buick fans), here are a few more famous Buick model names with an “E” twist:
In leftist parlance: kill it b-E-fore it grows
Buick needs sedans badly. No need to be a crossover unit only and let GMC be the sole automaker for trucks, SUVs and crossovers.
Lol Jesus your stupid
This from a guy who can’t use the correct form of “you’re”
Wow a grammar nazi I thought you guys were extinct?
Maybe it’s time we aim a little higher. Should it be rare to be able to properly communicate in one’s own language? Other countries are rising up while we continue to reduce our standards and seemingly encourage a dumbing down of the Nation. Why? Is this how we plan to compete with other countries serious about displacing us? Should this be considered progress?
🇨🇳🇨🇳🇨🇳🇨🇳🇨🇳 We are the best the USA sucks
Like your thickly smoggy air, polluted rivers, brainwashed and powerless social credit tracked and controlled citizens and sh!tty copycat or forced joint venture products?
Lol brainwashed? You mean like the fools who believed the election was stolen? And by smoggy air I agree California is terrible. But keep sending all of your businesses over here we like taking your jobs away. Your country is crumbling illegal immigrants flooding in every day by the thousands you have a president who is incompetent and weak. You can’t even get people to work in your country they would rather stay home and get free money. We have been around way longer then you are will be around even after you fall. 🇨🇳🇨🇳🇨🇳🇨🇳🇨🇳🇨🇳🇨🇳🇨🇳 🇺🇸🖕🏼🇺🇸🖕🏼🇺🇸🖕🏼🇺🇸🖕🏼
Unfortunately, you’re right on all counts and I lament the downfall of my country (the blame is not mine, obviously). You forgot to mention Kamala Harris. Jesus Christ, if that isn’t enough to tempt any downtrodden American to legally obtain a firearm for the sole purpose of offing themself…
But should things get really ugly, I will defeat you in hand to hand combat mother effer. God, I miss America. WTF happened to my country? Honestly, look at this total nightmare. We have no one to blame but ourselves.
I’m just messing with you man. I will say this I actually respected your previous president a lot I thought Mr. Trump was a good strong leader. But I don’t like Mr. Biden or Harris
No need to apologize, dude. You are absolutely right and I appreciate your perspective.
Just look at this disgrace
To undermine from within is treason. The whole world laughs at us while proud Americans weep.
Andy: Why does that make johnls_39 stupid? What he said is actually quite smart and true. Buick and GMC are often paired together under one roof. So why have both of them be only SUV?
And yes, before you attempt to call someone stupid, it’s always best to use the correct grammar.
A new Buick EV would be amazing especially if Americans warmed up to an EV Buick GS, Riviera, Regal two door please, Electrica! Please Buick build a car for the US and people will buy them! No
Andy, you are a damn fool man.
Also you are a stupid ass who does not know the difference between your and you’re. Just too funny and sad at the same time.
I can see Riviera for a flagship car and Enspire as a top SUV for EVs but IMO Verono needs to be here with a CT5 based Regal as mainstreamers.
Ultifi? Sounds like an utter nightmare. How did we get here? These are no longer cars, these are mobile technology testbeds that just so happen to perform the less and less relevant function of transporting humans and their stuff from point A to point B. Is this really what people want? Are we such suckers for elaborate and completely unnecessary tech overkill? Hasn’t the crippling “global microchip shortage” taught us anything?
Through the fiendish damn-the-torpedoes proliferation of futuristic automotive tech, they’re also conveniently furthering the evolution of the automobile beyond the reach of common people and into the hands of the privileged few. A black narrator checks the right box, but a far less than “equitable” share of people of color will be along for this ride. As usual, woke’s blowing smoke and the Overlords are laughing all the way to the bank. An offshore bank.
I’m a CAR enthusiast, absolutely not interested in welcoming Big Brother any further into my life. The direction we are heading is wrong on almost every count. The styling of this Buick is very appealing, though and it’s nice to see the tri-color Buick emblem prominently featured. Gut the tech, put an LS in it and off we go.
I’m a Millennial yet want no apps, have to urge to buy any online services for my car, do not need GPS, so not want touch screens, no need for “over the air” paid WIFI updates, and do great without safety technology (but will adapt to save lives).
Few years ago rented a BBC ase Dodge Dart and was THRILLED with the old school simplicity. It even used a key and lacked satelite radio!!! Just a nice, easy no road noise car with paddle shifters that drank too much gas. It reminded my of a 1990s Jetta or even 80s Chevrolet Cavalier. Would by if not for quality issues
I’m excited for more EVs.