The 2021 Chevy Trailblazer turned at a rate that’s 464 percent of stock in September 2021, GM Authority has learned from sources familiar with GM’s sales performance. That results in a 12.2 percent segment share during the same month, representing the subcompact crossover’s best share month since launch.
With a sales rate that is nearly five times supply, GM has understandably had trouble keeping up with demand.
For the 2021 model year, GM resurrected the Chevy Trailblazer nameplate as an all-new subcompact (B-segment) five-door crossover that slots between the (older yet similarly subcompact) Chevy Trax and compact Chevy Equinox in the Bow Tie’s utility vehicle portfolio. Soon after its debut to represent the third generation of the nameplate, the Trailblazer immediately showed substantial sales prowess, especially the sporty-looking RS trim, which has exceeded all expectations.
Like Chevy’s crossover line, the Trailblazer RS features a bold front and rear fascias inspired by sports cars, along with intricate surface development through the vehicle.
The outdoor-focused Trailblazer Activ trim features a two-tone roof, unique front and rear fascias with a unique dual exhaust treatment, along with sport terrain tires and trim-specific suspension tuning.
The Chevy Trailblazer RS sits alongside the Activ trim at the top of the 2021 Trailblazer trim level lineup and features a unique dual exhaust setup (when compared to the Activ), LED tail lamps, a leather-wrapped shift knob, a flat-bottom leather-wrapped steering wheel, 18-inch black machined wheels, a black bowtie with black badging, a black mesh grille, and an expressive two-tone roof.
The Trailblazer offers two engine options, with the turbocharged 1.2L I3 LIH gasoline engine as the base powerplant and the 1.3L I3 L3T gasoline motor as the higher-end motor.
Sales Numbers - Mainstream Subcompact Crossovers - Q3 2021 - United States
| MODEL | Q3 21 / Q3 20 | Q3 21 | Q3 20 | Q3 21 SHARE | Q3 20 SHARE | YTD 21 / YTD 20 | YTD 21 | YTD 20 |
|---|---|---|---|---|---|---|---|---|
| HONDA HR-V | +48.40% | 36,957 | 24,904 | 15% | 9% | +70.55% | 105,398 | 61,799 |
| CHEVROLET TRAILBLAZER | +147.35% | 25,531 | 10,322 | 10% | 4% | +334.08% | 73,898 | 17,024 |
| JEEP COMPASS | -19.31% | 23,875 | 29,588 | 10% | 11% | -25.42% | 58,029 | 77,809 |
| KIA SOUL | +1.29% | 21,565 | 21,290 | 9% | 8% | +9.06% | 60,345 | 55,331 |
| NISSAN KICKS | +6.65% | 20,773 | 19,478 | 8% | 7% | +51.82% | 64,735 | 42,640 |
| HYUNDAI KONA | -9.59% | 19,932 | 22,046 | 8% | 8% | +34.30% | 70,928 | 52,813 |
| BUICK ENCORE GX | +3.00% | 16,500 | 16,019 | 7% | 6% | +119.47% | 61,179 | 27,876 |
| MAZDA CX-30 | +25.22% | 13,570 | 10,837 | 6% | 4% | +70.81% | 47,474 | 27,793 |
| KIA SELTOS | -34.11% | 10,167 | 15,431 | 4% | 6% | +43.52% | 42,352 | 29,509 |
| JEEP RENEGADE | -43.76% | 10,663 | 18,961 | 4% | 7% | -8.43% | 41,957 | 45,820 |
| TOYOTA C-HR | -32.65% | 7,945 | 11,797 | 3% | 4% | -3.62% | 32,388 | 33,604 |
| FORD ECOSPORT | -51.95% | 8,190 | 17,045 | 3% | 6% | -26.92% | 34,494 | 47,200 |
| CHEVROLET TRAX | -78.77% | 6,259 | 29,485 | 3% | 11% | -48.49% | 41,306 | 80,193 |
| HYUNDAI VENUE | +52.47% | 7,308 | 4,793 | 3% | 2% | +86.88% | 22,358 | 11,964 |
| KIA NIRO | +45.66% | 7,254 | 4,980 | 3% | 2% | +44.13% | 19,071 | 13,232 |
| MITSUBISHI OUTLANDER SPORT | -38.61% | 4,739 | 7,719 | 2% | 3% | +17.21% | 28,722 | 24,504 |
| BUICK ENCORE | -64.00% | 4,012 | 11,143 | 2% | 4% | -45.59% | 19,267 | 35,414 |
| MAZDA CX-3 | -53.04% | 1,059 | 2,255 | 0% | 1% | -27.28% | 5,099 | 7,012 |
| FIAT 500X | -30.97% | 312 | 452 | 0% | 0% | -13.27% | 980 | 1,130 |
| TOTAL | -11.46% | 246,611 | 278,545 | +19.82% | 829,980 | 692,667 |
The sky-high demand for the new Chevy Trailblazer can be seen in the model’s sales figures. During Q3 of 2020, the Trailblazer placed 14th out of 19 models in the U.S. mainstream subcompact crossovers sales charts. Now, in Q3 2021 (which includes September), the crossover leaped to second place with a 10 percent segment share, behind the first-place Honda HR-V, which had a 15 percent share. Year-to-date, Chevy has sold three-fourths as many Trailblazers as the HR-V.
After decreased output and even fully idled assembly operations as a result of the ongoing global semiconductor chip shortage, production Chevy Trailblazer and its sister model, the Buick Encore GX, are back at full capacity at the GM Bupyeong plant in South Korea, which produces both models for North America.
When launching the new Chevy Trailblazer, GM hoped the sporty little crossover would provide a “uniquely youthful, yet functional alternative” to the fast-growing small SUV segment. Mission accomplished, as GM clearly has a winner on its hands and needs to build as many of them as it can, and fast.
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Comments
Walking on stage, drink water, stepping to the mic…”but De Kia is better “… (applause)..
Guestt
High stakes Paper, Scissors & Rock
Kia cuts up insurance papers.
Chevy smashes Kia
Insurance covers Chevy
Insurance covers chevy because now it won’t work anymore because it’s cheap.
Nice car. GM can move them at old Cruze-like levels, no doubt. I guess 20k/month would be a good estimative. It deserves US-production.
Only koreans can produce this car…!
Love my Trailblazer R/S..the only thing missing is s good radio/ with updated phone technology..the texting is terrible! No play history to recall..my escape had the best system..They need to revamp that whole system!! And no lights on the lower part of floor/seats..Ambiance lighting should be a safety item..great car great lighting on the exterior… Glad I leased it!
CarPlay / Android Auto should be your solution to texting… these systems handle it better than any OEM-developed system.
Lol, plenty here still don’t get the joke..
Yes there are serious shortages of the S. Korean Chevrolets. Only working at 50% Capacity is the biggest reason. The other item that you really don’t notice under normal conditions when dealers have 60-90 day supply is how incredably long it takes to ship them here. Not sure why GM is sending all of them thru the Panama Canal and then on a milk run up the east coast, but it takes the better part of 3 months door to door to get a Trailblazer, or Trax. Toyota has been shipping to the west coast for years and then in our case to West Chicago by rail where they are trucked to dealers within a few hundred miles. Total transit time to Detroit Market about 8 weeks.
GM can resolve shortage problem very easily. But they don’t. This proves GM doesn’t interested in GMK.