The Chevy bow tie is an iconic emblem with a rich history that runs deep. Over the past few months, GM Authority readers have been writing in asking whether there is any difference between vehicles wearing the black version of the logo as opposed to the traditional golden one, so we decided to provide an explanation of what distinguishes models with this eye-catching feature.
Off the bat, the black bow tie has no specific significance behind it. It is purely an aesthetic choice, with most Chevy models able to be optioned with either the “regular” gold bow tie or the newer black one.
With most Chevy models offering it as an option, the black bow tie is proving to be quite popular. In a recent GM Authority poll, roughly 64 percent of readers said they preferred the black version of the bow tie while around 34 percent would choose the gold version.
The 2016 Chevrolet Camaro was the first Chevy model in North America to offer the black bow tie (without the Chevrolet name). In 2017, the Chevy Bolt EV began offering an optional black bow tie. Later, Chevy began offering the black bow tie on the Blazer and Silverado.
The 2022 Chevy Bolt EV and EUV became the first-ever Chevy models to feature the black bow tie standard, as GM Authority was first to report. In fact, gold won’t be an option for either of the two electric vehicles.
That introduction of the black bow tie represents a trend within the auto industry that sees automakers moving toward monochromatic (black, white, gray) badging and vehicle accents. Several GM brands are early adopters of this trend, including Cadillac and GMC. Cadillac is now offering monochromatic emblems on most of its vehicles, and the upcoming Cadillac Lyriq – Cadillac’s first-ever electric vehicle – will feature a black-and-white light-up logo.
Meanwhile, GMC offers a black version of its badge. Interestingly, Buick bucks the monochromatic direction, having recently added colors to its Tri Shield badge.
Back to Chevy: black and gold aren’t the only options for the legendary bow tie, as blue and gold bow ties have periodically appeared on select models. Blue bow ties have graced everything from Bel Airs to Camaros. Then, the 2018 Chevy Silverado Centennial celebrated the brand’s 100th anniversary with a blue emblem.
Perhaps the most eye-catching bow tie is the illuminated version. Affectionately known as the glow tie, this emblem is available as an official Chevrolet accessory. Like all official GM accessories, the glow tie was thoroughly tested and verified to withstand temperatures from -40 degrees Fahrenheit to 158 degrees Fahrenheit.
The immediately recognizable bow tie has appeared on 215 million Chevrolet vehicles over the last century. As a result, the emblem is one of the most easily recognized on earth. Moreover, it’s a symbol of American ingenuity in any color.