Per a new report from automotive research website iSeeCars, the new C8 Corvette Stingray was the number-one fastest selling new vehicle in the U.S. during July of 2021, taking on average just seven days to sell. The Toyota 4Runner was second in the iSeeCars study, taking on average just 10.7 days to sell, while the Hyundai Tucson Hybrid was third at 11 days on average.
“Demand for the mid-engine Chevrolet Corvette has exceeded supply since its launch for the 2020 model year,” said iSeeCars Executive Analyst Karl Brauer. “Dealers stopped taking orders for the 2021 model year in March, and demand remains so high that dealers are marking Corvettes up tens of thousands over MSRP.”
That is right in line with comments made by director of marketing for Chevrolet cars and crossovers, Tony Johnson, who recently told GM Authority that GM is “not even close” to meeting demand for the C8 Corvette.
Per the iSeeCars analysis, the average price for the C8 Corvette Stingray models was set at $86,785, making it the second most-expensive model on the iSeeCars top 20 fastest-selling models list. The most expensive model on the list is the 2021 Cadillac Escalade, the average price of which was set at $98,959. Average days to sell for the 2021 Cadillac Escalade was 12.7, making the all-new SUV the 13th-fastest selling vehicle last month.
The latest iSeeCars report is based on an analysis of more than one million new and used cars sold in July of the 2021 calendar year. According to the research, the average new car takes on average 35 days to sell. New cars sold nearly a week faster during July than rates recorded in June, during which the average time to sell was 41.7 days.
“The microchip shortage continues to impact new and used car sales as production interruptions lower the new car and used car supply and dealers are forced to maintain tight inventory levels,” Brauer said. “The faster selling time of new cars suggests that new car supply continues to outpace demand, while demand for used cars has stabilized, likely because of elevated prices.”
Sales Numbers - Premium Sports Cars - H1 2021 - USA
|MODEL||YTD 21 / YTD 20||YTD 21||YTD 20||YTD 21 SHARE||YTD 20 SHARE|
|MERCEDES-BENZ AMG GT||+28.18%||2,329||1,817||9%||11%|
Corvette sales shot up 132 percent to 14,582 units during the first six months of the 2021 calendar year, outpacing the 60 percent average growth rate of its segment. That gives the Vette a dominant 57 percent share of the segment.