Chevrolet Korea sales decreased 23 percent to 4,597 units in May 2021 compared to May 2020 results.
Individual model sales performance was as follows:
- Chevrolet Bolt EV sales increased 274.39 percent to 307 units
- Chevrolet Camaro sales increased 175 percent to 11 units
- Chevrolet Colorado sales decreased 86.61 percent to 64 units
- Chevrolet Damas sales increased 18.62 percent to 344 units
- The Damas is a small van originally introduced by Daewoo, which GM subsequently bought in the late 1990s
- Chevrolet Equinox sales decreased 99.31 percent to 1 units
- Chevrolet Labo sales decreased 100 percent to 0 units
- The Labo is a line of small trucks introduced by Daewoo, which GM subsequently bought in the late 1990s
- Chevrolet Malibu sales decreased 71.29 percent to 236 units
- Chevrolet Spark sales decreased 20.24 percent to 1,647 units
- Chevrolet Trailblazer sales increased 39.96 percent to 1,338 units
- Chevrolet Traverse sales decreased 19.89 percent to 298 units
- Chevrolet Trax sales decreased 29.52 percent to 351 units
During the first five months of the 2021 calendar year, Chevrolet Korea sales decreased 14 percent to 27,420 units.
Sales Results - May 2021 - South Korea - Chevrolet
| MODEL | MAY 2021 / MAY 2020 | MAY 2021 | MAY 2020 | YTD 2021 / YTD 2020 | YTD 2021 | YTD 2020 |
|---|---|---|---|---|---|---|
| BOLT EV | +274.39% | 307 | 82 | -46.80% | 615 | 1,156 |
| CAMARO | +175.00% | 11 | 4 | -39.71% | 41 | 68 |
| COLORADO | -86.61% | 64 | 478 | -48.11% | 1,208 | 2,328 |
| DAMAS | +18.62% | 344 | 290 | +64.50% | 1,974 | 1,200 |
| EQUINOX | -99.31% | 1 | 144 | +2.43% | 547 | 534 |
| LABO | -100.00% | 0 | 279 | +22.39% | 1,487 | 1,215 |
| MALIBU | -71.29% | 236 | 822 | -48.21% | 1,375 | 2,655 |
| SPARK | -20.24% | 1,647 | 2,065 | -20.94% | 9,053 | 11,451 |
| TRAILBLAZER | +39.96% | 1,338 | 956 | +22.34% | 7,962 | 6,508 |
| TRAVERSE | -19.89% | 298 | 372 | -14.00% | 1,431 | 1,664 |
| TRAX | -29.52% | 351 | 498 | -41.88% | 1,721 | 2,961 |
| CHEVROLET TOTAL | -23.27% | 4,597 | 5,991 | -13.61% | 27,420 | 31,741 |
The GM Authority Take
Chevrolet Korea sales registered a new decline in May. The downward performance was mainly the result of the ongoing shortage of semiconductor chips, which has led to diminished production at GM plants in South Korea and elsewhere around the world. As a result, May 2021 sales result represent the third consecutive monthly drop of Chevrolet deliveries in the South Korea market, after 31 percent drop in March and an 18 percent decrease in April.
Seven of the eleven models offered by Chevrolet in South Korea saw lower sales volumes in May. That includes the brand’s best-seller – the Chevrolet Spark. While the minicar regained its position as GM Korea’s best-selling vehicle in May, it suffered a notable double-digit contraction in overall sales volume as a result of decreases supply and availability. Other models that suffered a particularly negative impact include the Colorado and Labo, which is being discontinued after almost three decades in that market.
By contrast, the new Chevrolet Trailblazer and three other Chevy nameplates managed to increase their sales on a year-over-year basis. Despite lower unit production at the GM Bupyeong plant, the Trailblazer subcompact crossover posted a healthy 40 percent increase in sales volume in May while maintaining a healthy level of demand among younger buyers. Meanwhile, the Bolt EV and the low-volume Camaro muscle car posted noteworthy triple-digit increases.
About The Numbers
- All percent change figures compared to Chevrolet Korea sales in May 2020, unless noted otherwise
- South Korea sales figures reflect actual vehicle registrations rather than wholesales
Further Reading & Sales Reporting
- GM news
- Running GM sales results
- Running Chevrolet sales results
- GM Q2 2021 sales reports:
- GM Q2 2021 sales U.S.A.
- Chevrolet sales Q2 2021 U.S.A.
- Cadillac sales Q2 2021 U.S.A.
- Buick sales Q2 2021 U.S.A.
- GMC sales Q2 2021 U.S.A.
- GM Canada sales Q2 2021
- Chevrolet Canada sales Q2 2021
- Cadillac Canada sales Q2 2021
- Buick Canada sales Q2 2021
- GMC Canada sales Q2 2021
- GM Mexico sales Q2 2021
- GM Mexico sales April 2021
- Chevrolet Mexico April 2021 sales
- Buick Mexico April 2021 sales
- GMC Mexico April 2021 sales
- Cadillac Mexico April 2021 sales
- GM Mexico sales May 2021 sales
- Chevrolet Mexico May 2021 sales
- Buick Mexico May 2021 sales
- GMC Mexico May 2021 sales
- Cadillac Mexico May 2021 sales
- GM Mexico sales June 2021
- Chevrolet Mexico June 2021 sales
- Buick Mexico June 2021 sales
- GMC Mexico June 2021 sales
- Cadillac Mexico June 2021 sales
- GM Mexico sales April 2021
- GM China sales Q2 2021
- Chevrolet China Q2 2021 sales
- Buick China Q2 2021 sales
- Cadillac China Q2 2021 sales
- GM Brazil sales Q2 2021
- GM Argentina sales Q2 2021
- GM South Korea sales Q2 2021
- GM South Korea April 2021 sales
- Chevrolet South Korea April 2021 sales
- Cadillac South Korea April 2021 sales
- GM South Korea May 2021 sales
- Chevrolet South Korea May 2021 sales (this page)
- Cadillac South Korea May 2021 sales
- GM South Korea June 2021 sales
- Chevrolet South Korea June 2021 sales
- Cadillac South Korea June 2021 sales
- GM South Korea April 2021 sales
- GM Russia sales Q2 2021
- GM Russia sales April 2021
- GM Russia sales May 2021
- GM Russia sales June 2021
- GM Q2 2021 sales U.S.A.
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