General Motors has announced a $40 million investment for its Pontiac Stamping Plant in Michigan. The new investment will go towards facility renovations and the installation of new fabrication machinery for future EV production.
The new machinery includes “Flex Fab” sheet metal fabrication tech, which will provide “repeatable, custom and precise stamping.” Critically, the new Flex Fab tech requires little to no additional tooling investments when creating new stampings, thus reducing overall costs with regard to low-volume applications.
“This investment will bring the latest in flexible, sheet metal fabrication technology to the Pontiac team,” said GM vice president of North America Manufacturing and Labor Relations, Phil Kienle. “Our manufacturing capabilities create a competitive advantage for GM, and I am confident the team at Pontiac Stamping will continue delivering excellence in all areas of the business as they deploy this new equipment.”
General Motors says that the new renovation work will begin immediately, and that the investment is anticipated to create 20 new positions.
At the moment, the Pontiac Stamping facility employs 31 salaried employees and 191 hourly employees. The plant first began production in 1926 and became part of the Pontiac Motor Division in 1932. The Pontiac Stamping facility currently produces sheet metal in support of production at Factory Zero and Orion Assembly, both located in Michigan.
The Factory Zero facility, previously known as Detroit-Hamtramck, was upgraded recently with a $2.2 billion investment, becoming the first GM facility to exclusively produce electric vehicles. Production is expected to ramp up later in 2021 with the all-new GMC Hummer EV Pickup, while the upcoming GMC Hummer EV SUV, Chevy Silverado EV, and Cruise Origin robo-taxi will be built there as well.