After overcoming some delays caused by the pandemic during the past year, General Motors is accelerating its strategy to introduce the new Chevrolet Groove in some 40 underdeveloped countries of the world. Following its announcement in the Middle East in late February and its launch in Ecuador earlier this month, GM Authority has learned that Chevrolet’s new entry-level crossover is soon coming to Mexico.
Sources familiar with the matter inform us that the automaker is getting ready to introduce the Chevrolet Groove in Mexico, where the validation tests of the small utility vehicle are already being carried out at the engineering center that GM owns in the state of Mexico. During this process, the company adapts the vehicle’s suspension components and other mechanical systems to the Latin American country’s topography.
The arrival of the Chevrolet Groove in the Mexican market will further expand the Bow Tie brand’s extensive portfolio of utility vehicles in that country. Chevrolet currently covers each of the main SUV and crossover segments with a wide offering made up of the Tracker, Equinox, Blazer, Traverse, Tahoe and Suburban. The lineup will grow in the coming months with the 2022 Chevrolet Captiva and the new Groove.
After the second-generation Captiva, the Chevrolet Groove is the second utility vehicle developed by the China-based SAIC-GM-Wuling joint venture to be marketed under GM’s best-selling brand in some specific markets. It is based on the Baojun 510 and is the brand’s most economical crossover, aiming to meet the new preferences of entry-level vehicle customers in emerging countries.
The Chevrolet Groove features a single powertrain choice in the three South American countries where it has been launched so far (Chile, Peru and Ecuador), consisting of a 1.5L naturally aspirated engine that develops 110 horsepower and 108 pound-feet of torque mated to a five-speed manual transmission. However, the Baojun 510 is also offered in China with a continuously variable automatic transmission that the Groove could adopt in some markets.
The new Chevrolet Groove is expected to be officially announced in Mexico as a 2022 model later this year, when final details on its trim and configuration levels for that country will be offered. The Groove will be positioned below the next-generation Chevrolet Tracker and will be the brand’s new entry-level utility vehicle, which will seek to satisfy the high demand for economical vehicles in the Mexican market.