As technology continues to march forward, automakers are racing to be the first to offer the latest and greatest features. Many of these innovations are aimed at providing greater comfort and convenience – car keys, for example, have been replaced with key fobs with hands-free/push-button start. The question is, will General Motors move to introduce face biometrics as the new standard method for vehicle ingress?
Let’s start with a quick background. The current industry standard for vehicle ingress is the key fob, which pairs with hands-free/push-button starters as a replacement for traditional car keys. Now, however, General Motors is launching a new feature that replaces the key fob with a user’s smartphone, such as with the all-new 2022 GMC Hummer EV. As GM Authority covered previously, the new Hummer EV allows iOS and Android users to turn their smart device into a “digital key,” allowing users to open the vehicle doors and start the EV using only their phones.
Now, it’s looking like face biometrics could be the next evolution. As GM Authority exclusively covered, General Motors has filed to trademark “Modus Biometric System” in the U.S. and Mexico, suggesting the automaker will bring the same facial recognition software already offered in China over to North America.
For those who may not know, General Motors currently offers the 2021 Cadillac XT4 luxury crossover in China with a face ID system that leverages a high-definition binocular infrared camera, adaptive supplemental lighting, a touchscreen, and a fingerprint reader to make it easier and more secure for a user to enter their vehicle. The system will scan a user’s face and unlock the doors if the system recognizes the user, while offering a fingerprint scan and password function as well.
Which begs the question – will General Motors replace car keys with face biometrics?