GMC Acadia sales increased in the United States and Canada while decreasing in Mexico during the fourth quarter of 2020.
GMC Acadia Sales - Q4 2020 - United States
In the United States, GMC Acadia deliveries totaled 21,378 units in Q4 2020, an increase of about 10 percent compared to 19,471 units sold in Q4 2019.During the complete 2020 calendar year, Acadia sales decreased about 27 percent to 72,537 units.
| MODEL | Q4 2020 / Q4 2019 | Q4 2020 | Q4 2019 | YTD 2020 / YTD 2019 | YTD 2020 | YTD 2019 |
|---|---|---|---|---|---|---|
| ACADIA | +9.79% | 21,378 | 19,471 | -27.05% | 72,537 | 99,429 |
GMC Acadia Sales - Q4 2020 - Canada
In Canada, GMC Acadia deliveries totaled 861 units in Q4 2020, an increase of about 12 percent compared to 768 units sold in Q4 2019.During the complete 2020 calendar year, Acadia sales decreased about 22 percent to 3,109 units.
| MODEL | Q4 2020 / Q4 2019 | Q4 2020 | Q4 2019 | YTD 2020 / YTD 2019 | YTD 2020 | YTD 2019 |
|---|---|---|---|---|---|---|
| ACADIA | +12.11% | 861 | 768 | -21.59% | 3,109 | 3,965 |
GMC Acadia Sales - Q4 2020 - Mexico
In Mexico, GMC Acadia deliveries totaled 178 units in Q4 2020, a decrease of about 46 percent compared to 330 units sold in Q4 2019.During the complete 2020 calendar year, Acadia sales decreased about 42 percent to 585 units.
| MODEL | Q4 2020 / Q4 2019 | Q4 2020 | Q4 2019 | YTD 2020 / YTD 2019 | YTD 2020 | YTD 2019 |
|---|---|---|---|---|---|---|
| ACADIA | -46.06% | 178 | 330 | -41.62% | 585 | 1,002 |
Competitive Sales Comparison (U.S.)
GMC Acadia sales performance in Q4 2020 puts the midsize crossover in 12th place out of 20 segment rivals in terms of overall sales volume. The Acadia was outsold by the segment-leading Toyota Highlander, Ford Explorer (see Ford Explorer sales), Jeep Grand Cherokee, the Acadia’s corporate cousin – the Chevrolet Traverse – which rides on a longer version of the C1 vehicle architecture used by the Acadia (see Chevy Traverse sales), Honda Pilot, Ford Edge (see Ford Edge sales), Volkswagen Atlas (see VW Atlas sales), Hyundai Santa Fe, Kia Telluride, the Acadia’s other corporate cousin – the Chevrolet Blazer (see Chevrolet Blazer sales) – as well as the Hyundai Palisade. The Acadia outsold the remaining segment contenders, including the Subaru Ascent, Kia Sorento, Nissan Murano, Dodge Durango, Honda Passport, Nissan Pathfinder, Mazda CX-9 (see Mazda CX-9 sales), and Mitsubishi Outlander.
Sales Numbers - Midsize & Full-Size Mainstream Crossovers - Q4 2020 - United States
| MODEL | Q4 20 / Q4 19 | Q4 20 | Q4 19 | Q4 20 SHARE | Q4 19 SHARE | YTD 20 / YTD 19 | YTD 20 | YTD 19 |
|---|---|---|---|---|---|---|---|---|
| TOYOTA HIGHLANDER | +19.75% | 70,975 | 59,268 | 13% | 11% | -11.34% | 212,276 | 239,438 |
| FORD EXPLORER | +28.71% | 66,008 | 51,284 | 12% | 10% | +20.93% | 226,217 | 187,061 |
| JEEP GRAND CHEROKEE | -1.72% | 56,930 | 57,929 | 10% | 11% | -13.66% | 209,786 | 242,969 |
| CHEVROLET TRAVERSE | +23.50% | 41,534 | 33,631 | 8% | 6% | -14.67% | 125,546 | 147,122 |
| HONDA PILOT | +8.93% | 33,811 | 31,039 | 6% | 6% | -8.29% | 123,813 | 135,008 |
| FORD EDGE | -14.88% | 32,024 | 37,621 | 6% | 7% | -21.39% | 108,886 | 138,515 |
| VOLKSWAGEN ATLAS | +44.22% | 31,445 | 21,803 | 6% | 4% | +7.18% | 87,362 | 81,508 |
| HYUNDAI SANTA FE | -2.31% | 30,337 | 31,054 | 6% | 6% | -20.90% | 100,757 | 127,373 |
| KIA TELLURIDE | +47.02% | 28,514 | 19,395 | 5% | 4% | +28.20% | 75,129 | 58,604 |
| CHEVROLET BLAZER | +1.02% | 23,243 | 23,008 | 4% | 4% | +62.78% | 94,599 | 58,115 |
| HYUNDAI PALISADE | +44.50% | 22,078 | 15,279 | 4% | 3% | +187.66% | 82,661 | 28,736 |
| GMC ACADIA | +9.79% | 21,378 | 19,471 | 4% | 4% | -27.05% | 72,537 | 99,429 |
| SUBARU ASCENT | -18.84% | 17,788 | 21,916 | 3% | 4% | -17.49% | 67,623 | 81,958 |
| KIA SORENTO | -40.28% | 14,185 | 23,751 | 3% | 5% | -22.17% | 74,677 | 95,951 |
| NISSAN MURANO | -25.63% | 13,396 | 18,013 | 2% | 3% | -14.78% | 58,255 | 68,361 |
| DODGE DURANGO | -17.39% | 12,372 | 14,977 | 2% | 3% | -14.45% | 57,828 | 67,599 |
| HONDA PASSPORT | +8.58% | 11,902 | 10,962 | 2% | 2% | +9.65% | 39,567 | 36,085 |
| NISSAN PATHFINDER | -32.39% | 11,054 | 16,349 | 2% | 3% | -26.05% | 48,579 | 65,691 |
| MAZDA CX-9 | -13.13% | 7,226 | 8,318 | 1% | 2% | +2.89% | 27,638 | 26,861 |
| MITSUBISHI OUTLANDER | -51.09% | 3,665 | 7,494 | 1% | 1% | -28.53% | 27,132 | 37,965 |
| TOTAL | +5.22% | 549,865 | 522,562 | -5.11% | 1,920,868 | 2,024,349 |
Overall, the Acadia saw a segment share of 4 percent, equal to that of a year ago. That’s significantly lower than the 13, 12 and 10 percent share occupied by the segment best-selling Toyota Highlander, Ford Explorer and Jeep Grand Cherokee, respectively.
The mainstream crossover segment, comprised of crossover SUVs with a starting price in the vicinity of $30,000, expanded 5.2 percent to 549,865 units in Q4 2020, meaning that the 10 percent growth in Acadia sales out-performed the segment average.
The GM Authority Take
The 10 percent increase in GMC Acadia sales during the fourth quarter of 2020 follows a 43 percent drop in the first quarter of 2020, a 46 percent loss in the second quarter of 2020, and a 10 percent drop in the third quarter of 2020. It’s worth noting that the 2019 calendar year was very lucrative for the midsize crossover, as the Acadia saw a record-setting sales performance in the first quarter of 2019 plus a healthy increase in Q2 and in Q3.
Even so, it’s encouraging to see GMC Acadia sales during Q4 2020 outperform the segment average, while placing roughly mid-pack in the segment. It would therefore not be overly reaching to conclude that the supply-related problems that plagued Q3 2020 were resolved in time for the subsequent quarter.
It’s also worth noting the possibility that GMC Acadia sales have fallen victim to internal cannibalization from other GM crossovers such as the new Chevrolet Blazer – which outsold the Acadia by roughly 2,000 units. However, a top GM marketing official recently dismissed this notion. Another possibility is that the Chevrolet Traverse might be cannibalizing Acadia sales. Like the Acadia, the Traverse offers three rows of seating, though with substantially more room.
The Acadia received a refresh for the 2020 model year, bringing redesigned front and rear ends, along with a new 2.0L LSY turbo engine, a 9-speed automatic transmission, a new AT4 trim level to replace the All Terrain, and several other enhancements and updates. The 2021i (2021 interim) model year brought about a reconfiguration of various packages and options to make the vehicle more affordable.
Meanwhile, the already-competitive mainstream crossover segment continues getting increasingly more crowded with all-new offerings, including the Kia Telluride, Hyundai Palisade, and the Volkswagen Atlas Sport Cross – a two-row version of the existing Volkswagen Atlas. One could say that, without substantial discounts/incentives for the Acadia, these new competing models present better values. All three models, for instance, feature more powerful engines as standard when compared to the 2.5L four-cylinder that serves as the base engine in the Acadia.
Assuming constant availability and no disruptions in supply, we expect Acadia sales to continue at or slightly better than at their current pace. However, increased internal and external competition will continue to exert pressure on the GMC offering.
About The Numbers
- All percent change figures compared to GMC Acadia sales in Q4 2019, unless noted otherwise
- In the United States, there were 79 selling days for Q4 2020 and 78 selling days for Q4 2019
- GM Q4 2020 sales U.S.A.
- Chevrolet sales Q4 2020 U.S.A.
- Cadillac sales Q4 2020 U.S.A.
- Buick sales Q4 2020 U.S.A.
- GMC sales Q4 2020 U.S.A.
- GM Canada sales Q4 2020
- Chevrolet Canada sales Q4 2020
- Cadillac Canada sales Q4 2020
- Buick Canada sales Q4 2020
- GMC Canada sales Q4 2020
- GM Mexico sales Q4 2020
- GM Mexico sales October 2020
- Chevrolet Mexico October 2020 sales
- Buick Mexico October 2020 sales
- GMC Mexico October 2020 sales
- Cadillac Mexico October 2020 sales
- GM Mexico sales November 2020
- Chevrolet Mexico November 2020 sales
- Buick Mexico November 2020 sales
- GMC Mexico November 2020 sales
- Cadillac Mexico November 2020 sales
- GM Mexico sales December 2020
- Chevrolet Mexico December 2020 sales
- Buick Mexico December 2020 sales
- GMC Mexico December 2020 sales
- Cadillac Mexico December 2020 sales
- GM Mexico sales October 2020
- GM China sales Q4 2020
- Chevrolet China Q4 2020 sales
- Buick China Q4 2020 sales
- Cadillac China Q4 2020 sales
- GM Brazil sales Q4 2020
- GM Argentina sales Q4 2020
- GM South Korea sales Q4 2020
- GM South Korea October 2020 sales
- Chevrolet South Korea October 2020 sales
- Cadillac South Korea October 2020 sales
- GM South Korea November 2020 sales
- Chevrolet South Korea November 2020 sales
- Cadillac South Korea November 2020 sales
- GM South Korea December 2020 sales
- Chevrolet South Korea December 2020 sales
- Cadillac South Korea December 2020 sales
- GM South Korea October 2020 sales
- GM Russia sales Q4 2020
- GM Russia sales October 2020
- GM Russia sales November 2020
- GM Russia sales December 2020
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