Buick and GMC dealerships in the United States are eager to get their hands on some of General Motors’ exciting new products that will launch this year – namely the redesigned Buick Envision and GMC Hummer EV.
Todd Ingersoll, chairman of the Buick-GMC National Dealer Council and CEO of dealer group Ingersoll Automotive, told Automotive News this week that Buick and GMC dealers were “blown away,” by the GMC Hummer EV and are excited by the prospect of being able to sell it.
“It’s great to be at the forefront of the first supertruck ever to come to market,” he said.
Ingersoll acknowledged that there was “a lot of angst early on,” with regard to the GMC Hummer EV launch, as the automaker elected to start taking reservations for the vehicle through the GMC website before funneling those customers to a dealership. GM eased their fears, however, telling dealers “we’re doing this national campaign. We put it out there and we’re going to
direct them right toward you,” he said.
While not as technologically advanced as the Hummer EV, Buick-GMC dealers are equally as excited to receive the all-new Buick Envision, which has more attention-grabbing exterior styling than the outgoing Envision, along with new safety and entertainment technology. The highly successful launch of the Encore GX last year, which is winning over customers with its large variety of standard and available features, also serves as a good omen for the launch of the redesigned Envision.
“(The Encore GX) stands on the strong, steady shoulders of the original Encore, but kicks it up a notch —addresses some of the areas that they could improve upon,” Ingersoll told AN. “It appeals to a broad spectrum of people. And I also think that putting things like automatic liftgates in the vehicle are examples of Buick and GMC’s leadership, listening to the dealers and saying, ‘Look, there’s demand for this, you need to build that in.’ And they did.”
The new Buick Envision began arriving at dealerships in small numbers from China late last year. The GMC Hummer EV, meanwhile, will begin shipping later this year once it enters production at the GM Factory Zero plant in Michigan.