After completing a much-needed refresh of its utility vehicle lineup and popular region-specific Chevrolet S10 over the past year, General Motors has just launched the 2021 Chevrolet Cruze in South America, the only part of the world where the company still manufactures and markets the compact car. The 2021 Cruze arrives with some design and equipment changes to bolster its good sales performance in the South American markets.
The main new feature of the 2021 Chevrolet Cruze is the reintroduction of the LTZ trim level as the intermediate choice between the entry-level LT and the range-topping Premier. The new LTZ adopts specific styling cues for a sportier look, and will be positioned right in the most sought-after price range by C-segment customers in the region’s two largest markets, Brazil and Argentina.
“We decided to combine the technologies most valued by sedan customers with a more dynamic look, until now exclusive to the five-door model. All this added to the excellent handling, safety and sophistication already recognized in this platform,” said Product Marketing Director at GM South America, Rodrigo Fioco, in a press release. “With this combination, we will be strengthening Cruze’s offering to consolidate it as the leader in its segment,” he added.
Specifically, the new 2021 Chevrolet Cruze LTZ is available in both body styles (sedan and hatchback) and is characterized by offering dynamic styling comprised of special dark-finished wheels, as well as unique front grille and bumper. The idea is to offer a clear visual differentiation between each version: a traditional look on the LT, a sportier design on the LTZ and a more refined one on the Premier.
In addition, the 2021 Cruze LTZ stands out for including an exhaustive level of standard safety features, the latest generation of Chevrolet’s infotainment system with on-board 4G LTE Wi-Fi hotspot, and exclusive OnStar telematics services. Mechanically, the three variants of the 2021 model-year Cruze keep the turbocharged 1.4L inline-four LE2 engine, which develops 153 horsepower and 177 pound-feet of torque, mated to either six-speed manual or automatic transmissions.
The 2021 Chevrolet Cruze is now on available throughout the brand’s dealer network in Argentina, where it leads its segment and is manufactured locally at the GM Rosario plant, while it will arrive in Brazil in mid-February. GM says the new 2021 Cruze will improve the model’s positioning and reinforce the automaker’s commitment to the strategic sedan segment in South America.