Chevy Trailblazer sales recorded their first, fourth quarter figures in United States, Canada and South Korea during Q4 2020.
Chevrolet Trailblazer Sales - Q4 2020 - United States
In the United States, Chevrolet Trailblazer deliveries totaled 17,268 units in Q4 2020. The Trailblazer recorded its best month ever in December, despite being the newest entry.During the complete 2020 calendar year, Trailblazer sales totaled 34,292 units.
| MODEL | Q4 2020 / Q4 2019 | Q4 2020 | Q4 2019 | YTD 2020 / YTD 2019 | YTD 2020 | YTD 2019 |
|---|---|---|---|---|---|---|
| TRAILBLAZER | * | 17,268 | * | * | 34,292 | 0 |
Chevrolet Trailblazer Sales - Q4 2020 - Canada
In Canada, Chevrolet Trailblazer deliveries totaled 1,309 units in Q4 2020.During the complete 2020 calendar year, Trailblazer sales totaled 2,486 units.
| MODEL | Q4 2020 / Q4 2019 | Q4 2020 | Q4 2019 | YTD 2020 / YTD 2019 | YTD 2020 | YTD 2019 |
|---|---|---|---|---|---|---|
| TRAILBLAZER | * | 1,309 | * | * | 2,486 | 0 |
Chevrolet Trailblazer Sales - Q4 2020 - South Korea
In South Korea, Chevrolet Trailblazer deliveries totaled 5,475 units in Q4 2020.During the complete 2020 calendar year, Trailblazer sales totaled 20,887 units.
| MODEL | Q4 2020 / Q4 2019 | Q4 2020 | Q4 2019 | YTD 2020 / YTD 2019 | YTD 2020 | YTD 2019 |
|---|---|---|---|---|---|---|
| TRAILBLAZER | * | 5,475 | * | * | 20,887 | 0 |
Competitive Sales Comparison
Chevy Trailblazer sales performance during the fourth quarter of 2020 places the crossover in fifth place in its segment by cumulative sales volume. In other words, it was outsold by only four models (one of which was its corporate cousin, the Chevy Trax) while outselling 14 others. The performance nets the Trailblazer a seven percent share of the segment.
GM Authority has also learned that in December (the final month of Q4), the Trailblazer had its record sales month and moved up to the number four spot in the segment.
Sales Numbers - Mainstream Subcompact Crossovers - Q4 2020 - United States
| MODEL | Q4 20 / Q4 19 | Q4 20 | Q4 19 | Q4 20 SHARE | Q4 19 SHARE | YTD 20 / YTD 19 | YTD 20 | YTD 19 |
|---|---|---|---|---|---|---|---|---|
| JEEP COMPASS | -9.33% | 30,160 | 33,263 | 12% | 14% | -24.99% | 107,969 | 143,934 |
| CHEVROLET TRAX | -20.98% | 26,106 | 33,039 | 10% | 14% | -9.00% | 106,299 | 116,816 |
| HYUNDAI KONA | +28.88% | 23,440 | 18,188 | 9% | 8% | +3.99% | 76,253 | 73,326 |
| HONDA HR-V | -22.79% | 22,228 | 28,790 | 9% | 12% | -15.21% | 84,027 | 99,104 |
| CHEVROLET TRAILBLAZER | * | 17,268 | * | 7% | 0% | * | 34,292 | 0 |
| JEEP RENEGADE | -13.19% | 17,027 | 19,615 | 7% | 8% | -18.26% | 62,847 | 76,885 |
| BUICK ENCORE GX | * | 16,965 | * | 7% | 0% | * | 44,841 | 0 |
| KIA SELTOS | * | 16,771 | * | 6% | 0% | * | 46,280 | 0 |
| KIA SOUL | -18.99% | 16,531 | 20,406 | 6% | 9% | -26.70% | 71,862 | 98,033 |
| NISSAN KICKS | +45.86% | 16,218 | 11,119 | 6% | 5% | +1.14% | 58,858 | 58,193 |
| FORD ECOSPORT | -5.02% | 13,345 | 14,051 | 5% | 6% | -6.43% | 60,545 | 64,708 |
| MAZDA CX-30 | +1,042.49% | 10,271 | 899 | 4% | 0% | +4,134.04% | 38,064 | 899 |
| TOYOTA C-HR | -16.33% | 9,332 | 11,153 | 4% | 5% | -12.25% | 42,936 | 48,930 |
| HYUNDAI VENUE | +564.90% | 7,161 | 1,077 | 3% | 0% | +1,675.77% | 19,125 | 1,077 |
| BUICK ENCORE | -77.76% | 6,338 | 28,497 | 2% | 12% | -59.23% | 41,752 | 102,402 |
| MITSUBISHI OUTLANDER SPORT | -42.19% | 4,332 | 7,494 | 2% | 3% | -14.29% | 28,836 | 33,644 |
| KIA NIRO | -35.40% | 4,202 | 6,505 | 2% | 3% | -28.74% | 17,434 | 24,467 |
| MAZDA CX-3 | -70.26% | 1,323 | 4,449 | 1% | 2% | -48.64% | 8,335 | 16,229 |
| FIAT 500X | -29.19% | 313 | 442 | 0% | 0% | -42.69% | 1,443 | 2,518 |
| TOTAL | +8.51% | 259,331 | 238,987 | -0.95% | 951,998 | 961,165 |
The four GM vehicles in the space – the Chevrolet Trax and Buick Encore, as well as their all-new cousins – the Chevrolet Trailblazer and Buick Encore GX – accounted for a cumulative 66,677 deliveries. By comparison, Fiat Chrysler Automobiles’ three rivals – the Jeep Compass, Jeep Renegade and Fiat 500X – accounted for 47,500 deliveries. Meanwhile, Hyundai (Kona and Venue) and Kia (Seltos, Niro, Soul) saw 68,105 deliveries. The figures give GM 26 percent of the segment, and Chevrolet 17 percent of the segment.
However, a strong argument can be made that the Kia Soul is not part of the segment in question, but is rather in a segment below based on its size and price point. Removing the Soul from the Hyundai-Kia results nets 51,574 deliveries.
The mainstream subcompact crossover segment expanded 8.5 percent to 259,331 units during Q4 2020.
Sales Numbers - GM Mainstream Subcompact Crossovers - Q4 2020 - USA
| MODEL | Q4 20 / Q4 19 | Q4 20 | Q4 19 | YTD 20 / YTD 19 | YTD 20 | YTD 19 |
|---|---|---|---|---|---|---|
| CHEVROLET TRAX | -20.98% | 26,106 | 33,039 | -9.00% | 106,299 | 116,816 |
| CHEVROLET TRAILBLAZER | * | 17,268 | * | * | 34,292 | 0 |
| BUICK ENCORE | -77.76% | 6,338 | 28,497 | -59.23% | 41,752 | 102,402 |
| BUICK ENCORE GX | * | 16,965 | * | * | 44,841 | 0 |
| TOTAL | +8.35% | 66,677 | 61,536 | +3.63% | 227,184 | 219,218 |
Sales Numbers - FCA Mainstream Subcompact Crossovers - Q4 2020 - USA
| MODEL | Q4 20 / Q4 19 | Q4 20 | Q4 19 | YTD 20 / YTD 19 | YTD 20 | YTD 19 |
|---|---|---|---|---|---|---|
| JEEP COMPASS | -9.33% | 30,160 | 33,263 | -24.99% | 107,969 | 143,934 |
| JEEP RENEGADE | -13.19% | 17,027 | 19,615 | -18.26% | 62,847 | 76,885 |
| FIAT 500X | -29.19% | 313 | 442 | -42.69% | 1,443 | 2,518 |
| TOTAL | -10.92% | 47,500 | 53,320 | -22.87% | 172,259 | 223,337 |
Sales Numbers - Hyundai - Kia Mainstream Subcompact Crossovers (With Soul) - Q4 2020 - USA
| MODEL | Q4 20 / Q4 19 | Q4 20 | Q4 19 | YTD 20 / YTD 19 | YTD 20 | YTD 19 |
|---|---|---|---|---|---|---|
| KIA SOUL | -18.99% | 16,531 | 20,406 | -26.70% | 71,862 | 98,033 |
| KIA SELTOS | * | 16,771 | * | * | 46,280 | 0 |
| KIA NIRO | -35.40% | 4,202 | 6,505 | -28.74% | 17,434 | 24,467 |
| HYUNDAI KONA | +28.88% | 23,440 | 18,188 | +3.99% | 76,253 | 73,326 |
| HYUNDAI VENUE | +564.90% | 7,161 | 1,077 | +1,675.77% | 19,125 | 1,077 |
| TOTAL | +47.49% | 68,105 | 46,176 | +17.29% | 230,954 | 196,903 |
Sales Numbers - Hyundai - Kia Mainstream Subcompact Crossovers (Without Soul) - Q4 2020 - USA
| MODEL | Q4 20 / Q4 19 | Q4 20 | Q4 19 | YTD 20 / YTD 19 | YTD 20 | YTD 19 |
|---|---|---|---|---|---|---|
| KIA SELTOS | * | 16,771 | * | * | 46,280 | 0 |
| KIA NIRO | -35.40% | 4,202 | 6,505 | -28.74% | 17,434 | 24,467 |
| HYUNDAI KONA | +28.88% | 23,440 | 18,188 | +3.99% | 76,253 | 73,326 |
| HYUNDAI VENUE | +564.90% | 7,161 | 1,077 | +1,675.77% | 19,125 | 1,077 |
| TOTAL | +100.13% | 51,574 | 25,770 | +60.91% | 159,092 | 98,870 |
The GM Authority Take
After placing toward the bottom of the pack in Q3, Chevy Trailblazer sales took a leap in Q4, becoming the fifth-best-selling model in the segment despite also being the newest.
The jump in Q4 is attributed to better availability of the vehicle at the dealer level, though inventory has yet to reach optimal levels.
Going forward, we expect Trailblazer sales and share to continue growing, especially in the near-term future as inventory begins to build during 2021 and beyond. Assuming that supply can keep up with demand, we expect the Trailblazer to continue moving up the ranks to continue in the best-selling spots in the segment.
2021 Chevrolet Trailblazer joins the Trax in the mainstream subcompact crossover segment
About The Numbers
- All percent change figures compared to Chevrolet Trailblazer sales in Q3 2019, during which time the vehicle was not available for sale
- In the United States, there were 79 selling days for Q4 2020 and 78 selling days for Q4 2019
- South Korea sales figures reflect actual vehicle registrations rather than wholesales
- China sales figures represent retail deliveries and not wholesales
- GM Q4 2020 sales U.S.A.
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- Buick sales Q4 2020 U.S.A.
- GMC sales Q4 2020 U.S.A.
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- GM Mexico sales Q4 2020
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- GM China sales Q4 2020
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- GM Brazil sales Q4 2020
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Comments
This is the design that should have been used for their EV instead of the Bolt.
Impressive considering the vicious market it’s in. Everyone now has several offerings in this segment where a couple years go it was a lot less to choose from. What’s also very impressive is the Encore GX showing. With just a little more advertising and a push on them, the Encore GX could be difficult to contend with in the more premium side of this segment.
But di Kia is better…….😁
Needs a manual.
All cookie cutters…😕