SAIC-GM-Wuling (SGMW), General Motors’ second joint venture in China, has just announced the all-new Wuling Journey pickup as its first launch in 2021. After successfully getting through a challenging 2020 calendar year, registering an outstanding 9 percent year-over-year sales increase, GM’s best-selling brand in the Asian country revealed the first images of its next product bet for the Chinese market.
Although the popular Chinese brand offers multiple truck configurations as retrofit variants of the Rongguang commercial vehicle series, the all-new Wuling Journey becomes the first dedicated and purpose-built pickup in the entire history of Wuling. SGMW says the new Journey will position itself as a “youth pickup” and its primary goal is to meet the mobility needs of young entrepreneurs.
The first official images show that the Wuling Journey has a design language very similar to the rest of the brand’s commercial vehicles, with a square format and simply body lines, focused mainly on practicality. As such, it is clear that the pickup is part of the range of traditional vehicles with the original red logo, and not the brand’s upcoming “global” models with the new silver logo.
However, the new Journey pickup has a very robust look and a rather practical overall configuration. Its double cab body has space to carry five people and the cargo box shows a highly flexible system that, according to SGMW, will stand out for its ample capacity. The vehicle boasts an overall length of 201 inches along with a 64.6-inch width and a 71.3-inch height, while riding on a 124.4-inch wheelbase.
Mechanically, the Wuling Journey will be equipped with a naturally aspirated 1.5L engine producing a modest 98 horsepower. According to unofficial information, this will be the only engine choice of the new pickup and will be exclusively connected to a five-speed manual transmission. The joint venture claims that this engine is both fuel-efficient and meets China’s national B6 emissions regulations.
The all-new Wuling Journey pickup is expected to be officially launched in the coming weeks and will go on sale during the first half of this year in the Chinese market. The brand says it has created the first pickup with a youthful focus that takes life and entrepreneurship into account, with which it hopes to inaugurate a new category of trucks and further expand its extensive sales leadership in China.